After experiencing three rounds of rigorous judging links in the network primary, industry people's re-selection, and platform final selection, the results of the "Transmission of Positive Energy in the Industry • 2021 Projection Era Big Screen Festival" activity were released a few days ago. The leading brand in the console and cabinet industry was honored and won the "2021 Projection Times Network Excellent Brand Award".
1) The quality of doing things in 74 years
Today, many people summarize ingenuity as "choosing one thing for a lifetime". From a small business that was unknown in the past to a "brother" in the console field today, Teribana has practiced his original intention with 74 years of action of only doing one thing. Although it has become a benchmark for everyone to imitate, it has always been able to walk at the forefront of the industry, and the secret of this is the innovative design and precision manufacturing that Zhaozhang has been written into the genes since the beginning of the brand.
And these two points in the product embodiment, in addition to the optimization of the appearance level, is more deeply reflected in the details of the product. For example, in the choice of materials, the overall consideration of beauty and practicality, and will never cut corners in order to reduce costs. In the treatment of every line and every block surface, it is necessary to achieve fine treatment, and there will never be hidden dangers of scratching the user's fingers or cutting wires. In fact, many of the company's processes are as difficult as precision automobile manufacturing.
Zhaozhang helped build a space application center and witnessed the launch of the Tianhe core module
The loyalty of users to the Brand is mostly due to the real experience after long-term use, and these details are often the most easily overlooked points that play a key role in product performance. For example, the heat dissipation design of the console has a significant impact on the life and stability of the internal equipment; and the wiring situation determines whether the later maintenance is convenient; in terms of materials, fire prevention, environmental protection performance, whether the sheet metal process is passed, whether the incision is handled properly and other details, all need to be carefully considered.
74 years to do only one thing, so that Zhaozhang not only has a deep understanding of user needs, and has formed a set of stable quality testing standards, to ensure that their own products can not only effectively solve the pain points in the use of users, but also with excellent stability and reliability for users to escort.
2) Innovative research and development with the times
On top of the reliable quality, with a keen sense of the forefront of the development of the industry, the firm independent research and development of The logo also makes its own products and solutions always stand at the forefront of leading the development of the industry. For example, in response to the user demand orientation of the smart console, the company took the lead in introducing face recognition into product design. Through face recognition, the system can automatically scan the login, fully ensure security and privacy, and automatically adjust the height of the table, screen flip angle and other details according to the user's height and other biometrics and usage habits.
In 2021, Zhao Zhang has deeply integrated voice control and central control functions in the new product series. By adding voice control function, the console can be combined with smart speaker voice wake-up table lifting, light switching, brightness adjustment, sound size adjustment and other functions, users do not need to use their hands, can complete a variety of operations. Through the fusion of the central control panel, users can centrally control the lighting and sound, table height, electronic brand, air conditioning and other equipment on the console, which greatly improves the user's use efficiency and decision-making efficiency.
At the same time, in terms of product form innovation, in 2021, the company launched a flexible splicing console for the inconvenient use of column space, an electronic sand table with 8 small screens and a main screen for joint logistics collaboration, and a small photo intelligent voice control genie for the new ecology of the office interconnected 10,000 households, and so on. Innovation is always on the road, practicing the enterprise development concept of "independent innovation and the pursuit of excellence".
3) Sense of responsibility to participate in the formulation of industry standards
As the main body of the market and the vanguard of the development of the industry, ZhaoZhang also consciously assumed the role of an important participant in promoting the benign development of the console industry. In order to solve the pain points in the use of users, Zhaozhang has jointly drafted a number of standard-setting units to jointly draft industry standards that have been in a blank state.
In March 2021, the two industry standards "General Technical Conditions for Professional Consoles" and "Air Traffic Control Consoles" led by Zhao Zhang were approved and officially promulgated and implemented. It provides a valuable reference for better regulating the market order and solving user pain points. This incident has also become evidence of Zhaozhang's firm commitment to corporate social responsibility.
The 74-year-old Zhaozhang, on the way to the goal of a century-old enterprise, has always radiated a light of firm self-confidence. Its adherence to innovative quality gives the industry reference value, as well as the positive contribution to the development of the industry due to its social responsibility, making it worthy of the title of "2021 Projection Times Network Excellent Brand Award".