The Spring Festival Gala logo is the same little tiger stationed in the pedestrian street
Recently, the Central Radio and Television Corporation released the main visual image of the 2022 Spring Festival Gala, and a golden tiger leaped into people's eyes.
This cute and majestic Tiggo is an original design from Shenzhen, designed by Chen Xiangbo, vice chairman of the Guangdong Artists Association and chairman of the Shenzhen Artists Association.
On the morning of January 26, 2022, the Party Working Committee and Office of Huaqiang North Street and the Chen Xiangbo Art Public Welfare Fund × ARTIJ jointly launched the unveiling ceremony of the "Mengbao Tiger" New Year installation, and the "Spring Festival Gala Little Tiger" officially entered Huaqiang North Pedestrian Street.
Over the years, Chen Xiangbo has focused on the integration of traditional culture and Western design to create a culture with Shenzhen characteristics. Chen Xiangbo said that the little tiger at the Spring Festival Gala looks like a simple cartoon image, but the concise lines and color blocks contain a deep aesthetic philosophy, which integrates the tiger image in traditional Chinese culture, the customs of the Lunar New Year, and the aesthetic thinking that leads the times in a way that everyone likes to hear.
Nowadays, this golden Tiggo, which is majestic and humble in the main visual image of this year's CCTV Spring Festival Gala, has come to Huaqiang North Pedestrian Street with the steps of the king. Passing citizens stopped to take pictures, and some citizens said: "So cute and cute!"
The Party Working Committee and office of Huaqiang North Street introduced the same little tiger with the Spring Festival Gala logo into Huaqiang North Street to create a cute tiger sculpture of about 2 meters high, adding a bright brushstroke to the New Year atmosphere of "China Electronics First Street", and bringing warm, fashionable, young and tide play visual enjoyment to the citizens visiting Huaqiang North in the New Year.
Futian started again in 30 years, focusing on the beautiful vision of "the first good district and happy Futian", seizing the opportunity, forging ahead, striving to be the first, the first "urban public cultural service system" in the country, basically forming a "one-kilometer public cultural service circle", "Futian cultural menu" throughout the year, and the influence of cultural brands continued to increase.
In the new era, Futian, the central urban area, has assumed more important responsibilities and missions, all of which are inseparable from every builder and citizen who sweats in Futian. In order to enrich the cultural life of the majority of citizens and friends who stay in Shenzhen for the New Year during the Spring Festival, Futian District launched a series of New Year cultural activities to actively create a festive atmosphere of "staying deep for the New Year and rejoicing in Futian", which shows a strong New Year flavor everywhere.
During the Spring Festival, in addition to encountering the "Spring Festival Gala Logo Little Tiger" in Huaqiang North Pedestrian Street, you can also watch the seafood dynamic simulation light group "Seafood Feast" in the 2022 Futian Spring Flower Lantern Exhibition, and there are more interactive and fun auspicious coin-operated tiger lantern groups, "The First Good District Happy Futian" theme lights, which are full of light and color.
The Party Working Committee and Office of Huaqiang North Street also launched an immersive "Space-time Interstellar Tunnel" device to interpret Huaqiang North's all-encompassing business formats and ever-changing innovation and entrepreneurship culture, highlighting the theme of Huaqiang North Electronic Technology.
In addition, Huaqiang North Street also plans to carry out a series of New Year activities such as "Fuhu New Year Greeting New Year" New Year National Tide Activity, China Electronics First Street "Awakening Lion Celebrating New Year" Activity, New Year Parent-Child Fun and Healthy Family Day Activity, etc., to highlight the New Year and new atmosphere of Huaqiang North Business District, so that citizens and friends who stay in Futian for the New Year can harvest a tangible sense of happiness and feel a beautiful and peaceful New Year atmosphere.
In recent years, the Futian District Party Committee and District Government have positioned South China landmarks as a positioning to build Huaqiang North into a characteristic block of science and technology fashion culture. In the new era, under the deployment of the overall strategy of comprehensively building a model urban area of socialist modernization, and under the guidance of the development strategy of the vitality circle of the central park, Huaqiangbei Science and Technology Fashion and Cultural Characteristic Block will further gather industrial resources, stimulate the vitality of the business circle, enhance cultural quality, build an innovative and entrepreneurial street with world influence and an international block with complex functions and diversified integration in accordance with the strategic positioning of "global electronic device trade center, global hardware innovation and entrepreneurship center, and international fashion and electronic consumption center", and build a three-dimensional, An all-round, multi-pattern cultural comprehensive space, forming a cultural characteristic block with science and technology and fashion as the theme elements.
【Written/Video】Cai Minling
【Editing】Huang Jingkui
【Image】Courtesy of the interviewee
【Author】
【Source】 Southern Press Media Group South + client