Kuaishou launched the blue-collar recruitment platform "Quick Recruitment" to vigorously promote the recruitment market

The blue-collar recruitment market is no stranger to everyone, and there are not a few recruitment companies involved in this field. Now that they have returned to the eyeballs again, the big factories have not only prepared money, technology, and talents, but also found new breakthroughs.

Songguo Finance learned that according to 36Kr, the live broadcast recruitment function of some accounts of the Kuaishou App was launched in the live broadcast room, and the product was Kuaishou's newly launched recruitment platform "Quick Recruitment". According to reports, "live recruitment" does not need to submit resumes, just leave contact information, you can complete the job delivery.

When I first heard that Kuaishou was doing campus cloud recruitment, it was a bit unexpected, and after reading some reports, I found that as a domestic head live broadcast platform, Kuaishou was no longer the earlier Kuaishou.

For example, in the field of education, there have been many people who have spontaneously uploaded relevant videos on Kuaishou, and each video has been watched and learned by many people. There are many kinds of videos, such as food, music, games, astronomy and even physics, chemistry and other knowledge, and there are also many vocational education videos, including cooking, planting citrus and so on.

According to the "2019 Kuaishou Education Ecology Report", the total number of educational short videos on the Kuaishou platform is as high as 200 million, and the average daily playback is more than 2.2 billion times.

The launch of the blue-collar recruitment platform "Quick Recruitment" is also a step to improve its own education layout, opening up the last kilometer from the campus to the workplace.

This is not a helpless choice in the epidemic period, but a future development trend. In this process, the communication time and cost are greatly compressed, the information asymmetry of graduates and enterprises is greatly reduced, and the efficiency of recruitment is higher. In this sense, this attempt by Kuaishou and LinkedIn to apply live broadcasting to recruitment can be regarded as leading a new trend.