laitimes

Poverty Alleviation Workshop: The Magic "Dream Factory" of Minning Town

author:China Economic Net

Source: Economic Daily - China Economic Network

Poverty Alleviation Workshop: The Magic "Dream Factory" of Minning Town

Minning Hemei e-commerce poverty alleviation workshop employee Ma Yan. Economic Daily-China Economic Network reporter Wei Min/Photo

From being illiterate to skillfully and calmly introducing goods in live broadcasts, from wanting to close the door when they see people to telling their own growth stories confidently and generously in front of reporters, the poverty alleviation workshop is like a magical "dream factory", allowing left-behind peasant women who are almost illiterate to realize their dreams and transform into butterflies.

In 2012, Ma Yan's family of 11 emigrated from Zhonghe Township, Wonju District, Guyuan City, to Yuanlong Village, Minning Township. "In the past, when we bought a child candy and small toys, we had to reach out to our husbands for money, and we had no status at home, and we didn't dare to speak loudly!" Ma Yan, like most of the left-behind women in Xihaigu, read little and could not even write her own name.

In September 2019, Minning Hemei e-commerce poverty alleviation workshop settled in Yuanlong Village, and he could work at the doorstep to make money, ma Yan wanted to go and did not dare. The recruited staff told her that she could assign jobs according to different academic qualifications, and as long as she was willing to learn and work hard, she could go to work. Ma Yan, who entered the poverty alleviation workshop, cherished this job very much, and she took the initiative to sign up for the workshop's Mandarin, literacy and computer technology training courses. She went all the way from sorter to workshop director and joined the factory's live streaming team in 2020. Today, the "Qiao Daughter-in-law" live streaming group, which was originally composed of 3 people, has now expanded to 12 people.

Poverty Alleviation Workshop: The Magic "Dream Factory" of Minning Town

Anchor Wang Tingting is introducing the products in the live broadcast room to everyone. Economic Daily-China Economic Network reporter Wei Min/Photo

"Before, I didn't dare to go out of the house, my education level was low, and I felt that I could only take care of my children at home, take care of the elderly, and make three meals a day." Now that my income can subsidize my family, I feel that my status at home has also improved, and people are more confident than before." A monthly salary of 2400 to 3000 yuan allowed Ma Yan to gradually stand up.

According to the Economic Daily - China Economic Network reporter, Minning Hemei e-commerce poverty alleviation workshop is an e-commerce poverty alleviation demonstration base integrating production, processing, sales, brand cultivation, employment services, e-commerce entrepreneurship incubation and skills training. At present, Minning Hemei Poverty Alleviation Workshop has hired a total of 52 employees in Yuanlong Village, including 44 people who have established a file and a card, 35 people who have stable employment, 25 people who have set up a file and a card, and 90% of whom are female employees, with an average salary of 2400 yuan / month.

Poverty Alleviation Workshop: The Magic "Dream Factory" of Minning Town

A female worker in a poverty alleviation workshop who processes goji berries. Economic Daily-China Economic Network reporter Wei Min/Photo

Through the model of "enterprise + poverty alleviation workshop + poor households", the poverty alleviation workshop enables the poor labor force to transfer employment nearby, which can not only reduce the labor cost for the enterprise, but also create more jobs for the local people, so that the poor family can increase their income steadily, and at the same time, the problem of "left-behind women" and "left-behind children" can be solved to a certain extent. That is, to help the poor, reduce poverty, increase the income of rural households, help alleviate poverty, and become the place where the dream of left-behind women begins. (Economic Daily-China Economic Network reporter Wei Min)

Read on