On January 13, the third part of the "Bear Haunting" movie "The Return of the Bear Heart" was held in Beijing, and the general director Ding Liang, director Lin Yongchang, and representatives of various producers gathered at the scene to create momentum. At the press conference, everyone was also pleasantly surprised to announce that the film received 25 million box office in last weekend's "Early Winter Vacation" theme screening! Greatly refreshed the domestic animation on-demand screening record! At the strong request of the audience, the filmmakers decided to send benefits again and launched the second round of screenings from 13:00 on January 15!
Group photo of the representative of the producer
What is surprising is that the recent hit "Princess Promotion" starring "Prince" Sheng Yilun and "Nine Masters" Yu Hazy also appeared on the scene, and the interlude "I Flew by the Wind" singer Popular Singer Hong Chen sang live, and the three also played the "Truth or Dare" game with Xiong Da, Xiong Er, and the bald head strong group CP, and the scene was joyful and invincible. Little brother Qi Qin appeared in the finale, not only sang the movie song "The Outside World", but also delivered a public welfare speech, calling on everyone to respond to the theme of the film and love animals.
Group photo of all the main creators and guests
General director Ding Liang (right), director Lin Yongchang (left)
The first round of screenings of 25 million significantly broke the domestic animation record On January 15, the second round of on-demand screenings will be launched
Last weekend, the first round of "Early Winter Vacation" theme screening of "Bear Haunted Bear Heart Returns" was a great success, and the box office broke 12 million on the 9th, which greatly refreshed the domestic animation record and became the domestic animation single-day box office champion! On the 10th, he surpassed himself and set a record of 13 million! It exceeded 25 million in two days, greatly refreshing the total box office record of 9.8 million on-demand movies created by "The Return of the Great Sage"! At the same time, the word of mouth of the movie is bursting, "the 3D effect is fantastic", "the story is new and funny", "I like it more than a child." ”
Opening dance "Superstar"
At the press conference, the representative of the producer also sighed with such achievements, "the big movies are working hard and making progress every year, this year will definitely bring more popular, more humorous, more abundant movies, really suitable for men and women and young people to celebrate, look forward to "The Return of the Bear Heart" can create a new miracle of domestic original animation", and said that because of the strong response from the audience around the world, in order to bring benefits to friends who have not seen it, the second round of screening will be launched on January 15, "Don't have to wait for Saturday, Friday night you can go to see the whole family", The outside world is wonderful, we say go and go ahead of time to see!
The director pours out the heart-warming story behind the film and ignites the ambition in the hearts of the children with the love of the father
Ding Liang, senior vice president and general director of Shenzhen Huaqiang, and director Lin Yongchang told their own heart-warming stories about conceiving the film. "Once saw a data survey, Chinese-style family education, 90% is undertaken by the mother, the father is seriously absent", Ding Liang said, as the father of the child, I hope that in addition to learning well, obedient and well-behaved, children must also learn to be open-minded, calm and rational, dare to take risks and challenges, and have the courage to take responsibility. It is this hope and love that has created the big movie "The Return of the Bear Heart of the Bear Haunted". The whole film projects the concept of responsibility, commitment, pursuit of freedom, and courage to face, which has been highly recognized by the audience who has watched the film, and has left film reviews, "full of positive energy, making people warm and moved." ”
The director also told the story behind the creation of the film, in order to make the circus link more exciting, the director team went to Russia, Las Vegas and other places to observe; in order to express the theme of animal freedom, the directors also learned about the relevant knowledge in many ways, and visited the black bear protection base, bringing the most real material to the film creation, making the film real and moving, with emotion. At the press conference, the director poured out his father's love voice: "I hope that dads will take two hours and."
Qi Qin sang "The Outside World"
Children walk into the cinema together, experience an unforgettable adventure together, a period of spiritual tempering, with the father's character, will and spirit to set an example for the child, only the father's manhood can ignite the ambition in the hearts of the children, And China's children's education calls for the return of the bear heart. ”
Sheng Yilun, Yu Hazy and Bald Head Stronger Popular Princess Male God Carries "Idol Baggage" for The Bear Brother
On the day of the premiere, the recently popular "Princess Princess" crew starred Sheng Yilun and Yu Hazy to help, saying that they were speaking for the majority of young girls, hoping that they would see such a relaxed and loving animation outside of their busy work to relieve the pressure and be a girl. Sheng Yilun, a "prince" who has always been paralyzed in the cold face, said that he often saw "Bear Haunting" when he went to the homes of relatives and friends, and knew that it was very popular among children. "Ninth Master" Yu Hazy also said that the children he knew were watching, "Every day I shout to see the bald head."
Hong Chen
Yu Hazy, Sheng Yilun
The press conference also specially designed the "Truth or Dare" link, Sheng Yilun chose to work with the "courage male god" bald head strong group CP, Yu Hazy and Sunshine Zhengtai male bear two together to sell cute three consecutive shots, respectively, posing Xiong Er with Yu Hazy, Titanic Posture caused the girls in the audience to scream. The two also worked with Hong Chen to carry the classic prop "Idol Baggage" in "The Promotion of the Princess Princess" for Xiong Da, Xiong Er, and Bald Head, and obtained the Girl's Heart Certificate together.
Sheng Yilun and the bald head forced to do the "on behalf of the moon to destroy you" posture
Yu Hazy pulled Xiong Er
Two generations of singers sang together to help the premiere Qi Qin called for the protection of animals Hong Chen was greatly inspired by the bear
At the press conference, qi qin and hongchen singers also helped each other, singing the songs "The Outside World" and "I Flew By the Wind" in the film respectively. Hong Chen said that his girlfriend's daughter, his own dry daughter, is a big fan of "Bear Haunting", often pulling himself to watch, and said that he prefers Xiong Er because it is "cute and cute". When talking about which scene in the animation can stimulate the hearts of girls, it means that the picture quality of the movie is very gorgeous, the plot is very fashionable, and girls will like it.
Sheng Yilun, Yu Hazy and Hong Chen were awarded "Maiden Certificates"
Qi Qin, who appeared in the finale, also delivered a public service speech, saying that "The Return of the Bear Heart of the Bear Haunted" is a film about the return of animals to freedom, and the animals in the film are also injected with human personality characteristics, which is very educational, "Because my daughter likes to watch "Bear Haunting", so I often accompany it, and over time I have feelings, I think animation can educate the next generation very deeply and simply, so that they know that animals have their own nature and should not be trained by us, very good. ”
"Bear Haunting 3" derivative toys for sale "Girl's Heart" experience hall is popular 360 degrees to feel "girly care"
Sheng Yilun, Yu Hazy and Hong Chen took a group photo
At the press conference, the derivatives of "Bear Haunted Bear Heart Return" also debuted for the first time, stupid and cute huskies, beautiful parrot couples, mighty gorillas, etc. people loved it, this time these cute derivatives are on sale, and will be officially opened. The exclusive cooperation with the "Bear Haunting" movie is that the two well-known brands have reached an agreement at the strategic level to select and support well-known IP. The cooperation with the "Bear Haunting" big movie is a good start, and in the future, there will be more and richer cooperation models with "Bear Haunting" to give back to the majority of fans.
This conference also specially arranged the scene into a girl's paradise, in order to give the female guests to the scene a "girly care" of a beautiful day, the venue also set up a "girl's heart" experience hall, makeup, photography and other experience bits were arranged out of the water, everyone tried to become a "cute princess", some girls said that it is fantastic to participate in the conference and make up, "paint the bear makeup, the mood has become better", "to sun to the circle of friends to stink and beautiful". The beautiful makeup of the beautiful bear holding the bear has also become a beautiful landscape at the press conference.
"The Return of the Bear Heart" will be released in 2D and 3D on January 16, 2016, and an adventure journey awaits everyone in the theater.