As long as it is an iPhone user, more or less have been exposed to the trade-in business, and know that Apple's purchase plan is far below the market situation, especially Android mobile phones, in Apple's eyes has become less and less valuable.
According to the latest report, Apple has readjusted the price of Android phones when trading old for new Apple devices, including a number of high-end flagships. For example, the Galaxy Note 20 Ultra, before the adjustment, the highest replacement of the phone was 545 US dollars (about 3460 yuan), and after the adjustment, it became the highest 405 US dollars (about 2570 yuan), that is to say, it fell by 140 US dollars (about 1277 yuan), which is invisibly equivalent to depreciating thousands of yuan.
Apple's wave of adjustments involves a wide range of parks, such as Huawei, Xiaomi and OPPO and other brands of old models have been reduced to trade-in prices, and much lower than the market price. Taking Huawei P40 Pro+ as an example, the highest discount price directly dropped by as much as 300 yuan, while compared with Apple's own iPad, Mac and other products, the decline was much smaller, and some only fell by $10.
Apple released the latest Android mobile phone estimated discount price list shows that the highest estimated recovery price of Huawei's P40Pro+ top version is only 2300 yuan, but the price of the second-hand mobile phone market is about 4600 yuan, and the recovery should also be more than 3000 yuan. The highest estimated recovery price like Xiaomi 10Pro and OPPO Reno6+ is only 1050 yuan, and it should be known that OPPO Reno6+ is still in a normal sales state, and the top version of the new machine is priced at 3999 yuan.
On Apple's official website, the recycling price above the iPhone8 Plus is generally more than 1,000 yuan. For example, the maximum recycling price of the iPhone11 is 2300 yuan (the second-hand mobile phone market is more than 3000 yuan), and the recycling price of the iPhoneSE 2020 model is 1100 yuan. Although Apple's recycling of its own products is also lower than the price of the second-hand market, but compared to the Android mobile phone is more conscientious, in this regard, many netizens have sarcastically said: Apple is clearly not to put the Android mobile phone in the eyes. The author's opinion is that this also shows that Android phones are becoming less and less valuable in Apple's eyes.
Why? Although the exchange price given by Apple is much lower than that of the second-hand market, a large number of users are still willing to replace devices such as iPhones, which also achieves Apple's lofty posture and makes Apple feel that the competitiveness of Android mobile phones is not as competitive as itself.
In addition, the retention speed of Android mobile phones is indeed higher than that of Apple models, so it is no wonder that Apple is not optimistic about Android mobile phones. Data show that in the year after purchase, the average depreciation rate of iPhone is 16.70%, while the depreciation rate of Android phones can reach an average of 33.62%. In the case of the Samsung Galaxy S20 Ultra, its recycling rate dropped by 64.71% in the 9 months after its launch, and to be clear, the value of the product fell by about 65% in the eyes of stores and agents in the second-hand market.
So what affects the depreciation rate of mobile phones? The answer is very simple, but also has a direct relationship with the brand of the model in the market saturation, popularity and user reputation, in other words, if a brand is the leader in the industry in the above aspects, then other models must be the most valuable.
The latest data show that Apple surpassed Samsung to become the world's largest mobile phone manufacturer in the fourth quarter of 2021, and in China it has also sat in the top position for two consecutive months, which means that more and more Android users have turned to the Apple camp, and then the retention rate of Apple's mobile phones will be higher and higher, and the exchange value of Android mobile phones in Apple will be reduced.
Finally, back to the issue of Apple lowering the price of Android phone recycling. Frankly speaking, Apple supports the replacement of Android mobile phones with old ones, which would have been a good thing for Android users who want to start Apple mobile phones, but what is surprising is that the price of recycling and exchanging is generally low, and now the price of the exchange is lowered again, so it has also triggered great dissatisfaction among Android users, and more Android users said: Throw away are not for you.
So, how do you think Apple lowered the price of Android phone recycling?