Wal-Mart enters the meta-universe, netizens sent out soul torture questions: put on VR glasses, shopping will be discounted?

The concept of "meta-universe" has been hyped up by major Internet companies at home and abroad since last year, and now this trend has even swept beyond the Internet, making some entity companies want to try to get a piece of the pie.

Recently, some media found that retail giant Walmart applied for several new trademarks at the end of December last year, including virtual electronic products, toys, electrical appliances, sports equipment, clothing, home decoration and so on.

In addition, walmart's filing also mentions that they also intend to provide users with virtual currency and NFTs. Judging from these trademarks, Walmart's intention to open a "meta-universe supermarket" is already obvious.

Coincidentally, earlier this month, a demo video produced by Walmart in 2017 went viral. In the video, users can put on VR glasses, enter the virtual supermarket, walk around, push the cart, take goods, etc. the same as the real supermarket, and see their shopping lists and items stored in the shopping cart on both sides of the field of view.

This idea looks beautiful, but it seems to stand up to scrutiny. Some netizens have issued a soul torture question about this: So, what are the advantages of this method compared with searching and placing orders on the Internet, and will there be more discounts? Some netizens said that the reason why they didn't like to go to the supermarket was because they didn't want to walk, and Walmart not only retained the worst part of the shopping experience, but even added delays.

Some netizens believe that Walmart did this purely to join the gimmick: "You can't tell shareholders that you have done the e-commerce function, you have to pretend that there are growth points in the metacosm, cryptocurrencies and blockchain." It's like social media adding a lot of features every year that no one wants. ”