January 11,
The 8th "Good News of State-Owned Enterprises" promotion has been recommended by units (self-evaluation),
Expert re-evaluation, final evaluation, publicity and other links,
Of the 3772 declared works,
227 fine products won the "good news of state-owned enterprises".
thereinto
32 first prizes,
66 second prizes,
99 third prizes,
20 awards of excellence,
The expert jury is also given to the mainstream media
10 excellent works "Special Award";
20 units won the Organization Award,
5 units won the Outstanding Contribution Award,
10 news makers stood out from 73 applicants,
For the publicity team and mainstream media of state-owned assets and state-owned enterprises
Build a platform for communication and benchmarking,
Gathering positive energy of state-owned assets,
Spread the good voice of state-owned enterprises.
These "state-owned enterprise good news" works,
Vividly reproduced extraordinary
2021 state-owned enterprise reform and development party building,
The image of the new state-owned enterprises that are cute, cute and respectable is clearly outlined.
The 8th "Good News of State-Owned Enterprises"
Under the great attention of the SASAC Party Committee, the 8th "Good News of State-Owned Enterprises" was guided by the Propaganda Work Bureau of the State-owned Assets Supervision and Administration Commission of the State Council and the Domestic Work Department of the All-China Journalists Association, sponsored by the Sasacy Commission Of the State Council News Center and the Central Enterprise Media Alliance, undertaken by China Gold Newspaper, co-organized by Yingda Media, Weibo, the American Communication Center of circumstantial languages (Beijing Weekly), the Cultural Communication Center of CIPG, the School of Journalism and Communication of Tsinghua University, the School of Journalism and Communication of Peking University, the School of Journalism and Communication of Chinese University, The Faculty of Journalism and Communication of the Communication University of China provides academic support. The collection and selection lasted for 2 months, and received extensive attention and active participation from state-owned assets and state-owned enterprises, mainstream media and the public, 3772 news works, 73 news creators were selected to participate in the appraisal, and 138 state-owned enterprises and state-owned enterprises registered, compared with the previous year, the quantity and quality rose together, and the social influence was significantly enhanced.
According to the 8th "State-owned Enterprise Good News" expert jury,
This promotion presents 4 highlights
01 The "Epochality" of the Theme of the Work
2021 marks the 100th anniversary of the founding of the Communist Party of China, the beginning of the 14th Five-Year Plan, and the key year for building a moderately prosperous society in an all-round way and embarking on a new journey of building a modern socialist country in an all-round way. The recommended works focus on major themes such as the 100th anniversary of the founding of the Party, the three-year action of state-owned enterprise reform, scientific and technological self-reliance, party building of state-owned enterprises, overall prevention and control of the new crown pneumonia epidemic and economic and social development, and fully reflect the achievements of state-owned enterprise development and reform supervision and party building in the new era.
Zhao Derun, press adviser of the Counselor's Office of the State Council and chairman of the Academic Committee of the Central Enterprise Media Alliance, said that under the strong leadership of the PARTY Central Committee, the vast number of state-owned enterprises have played the role of "top pillar", and behind the excellent works is the contribution and struggle of state-owned enterprises.
Liu Fuguang, deputy director of the Propaganda Bureau of the State-owned Assets Supervision and Administration Commission of the State Council, believes that the works are the imprint of the times, reflecting the development and progress of the country and the responsibility and responsibility of state-owned enterprises.
In the view of Hu Zhengrong, director of the Institute of Journalism of the Chinese Academy of Social Sciences, this promotion work not only highlights the "high position" of state-owned enterprises, but also closely integrates the selection of topics with the central decision-making and deployment, but also fully achieves "grounding gas", directly reflects the social service attributes of state-owned enterprises, and there is no shortage of fireworks in the new era.
02 "Convergence" of communication methods
With the in-depth development of media integration, profound changes have taken place in the ecology of public opinion, the media pattern, and the mode of communication. According to the opinions and suggestions of all sectors of society, this promotion optimizes the evaluation method, adjusts the category of works, refines the award setting, and sets up new media works such as short videos, live broadcasts, interactions, and integrated reports, expands the original 5 projects in the four categories to 11 projects, encourages more genres and more forms of excellent works to stand out, and fully reflects the trend of media integration and development.
Dong Guanpeng, vice president of the China Public Relations Association and professor at the Communication University of China, believes that the new media works promoted this time have "gone up to a higher level" as a whole, especially the integrated reporting category, not "integration for the sake of integration", but "true integration" that has tasted sweetness.
Zhang Jinting, director of the International Communication and Culture Center of CIPG, suggested that the brand influence of "good news in state-owned enterprises" is becoming increasingly prominent, and the next step is to better play the role of platform and guidance, promote state-owned enterprises to continuously enrich the forms, carriers, channels and platforms of news dissemination, and better serve the overall situation of development, reform, supervision and party building of state-owned enterprises.
03 "Breadth" of the scope of the recommendation
This year's "state-owned enterprise good news" has a higher degree of participation, and the number of works collected has doubled compared with the previous session; the coverage is wider, the number of international communication works is larger and the language is full; the representativeness is stronger, and the proportion of local state-owned assets and state-owned enterprise works is the highest in the past, which can better reflect the "chess game" of the national state-owned assets and state-owned enterprise system.
Lu Xiaohua, dean of the School of New Media and Communication of Tianjin University, believes that the mobilization of "good news of state-owned enterprises" is getting stronger and stronger, and more and more enterprises are participating, and its significance lies not only in the level of works, but also in the overall splicing out of the grand panorama of China's economic operation and the grand strategy of reform and development of state-owned enterprises.
Shen Hao, a professor at the School of Journalism of the Communication University of China, said that on the basis of highlighting the "heavy weapon of the country" and highlighting the "strength of state-owned enterprises", this year's promotional works have also achieved "mass" and "sociality", effectively changed some of the people's inherent cognition of state-owned enterprises, achieved extensive interaction, and condensed a broad consensus.
Xuan Xingzhang, vice president of the Cyberspace Research Institute of the Cyberspace Administration of the Central Cyberspace Administration, deeply felt the remarkable breakthroughs made by state-owned enterprises in carrying out international dissemination and telling Chinese stories well.
04 The "authority" of the selection process
This year's "Good News of State-Owned Enterprises" invited authoritative figures from all walks of life in government, enterprises, and media to serve as expert judges, including responsible persons of relevant departments of central ministries and commissions, experts and scholars from research institutions of the Chinese Academy of Social Sciences, Tsinghua University, Peking University, Chinese Min University, Communication University of China, Fudan University, and representatives of media platforms such as People's Daily, Xinhua News Agency, China Central Radio and Television Corporation, Economic Daily, China Daily, and Sina Weibo.
As the organizer, Tao Minghao, secretary of the party committee and president of China Gold Newspaper, said that after the selection process of selecting the best among the best and the best among the best, the award-winning works can be called the most surging "positive energy of state-owned assets" and the loudest "good voice of state-owned enterprises".
As a platform representative, Li Zhengrong, general manager of Weibo's government affairs operation, said that Weibo will implement the main responsibility of the platform, exert the power of social media to spread wonderful stories, carry out netizen interaction, and create a good brand image with state-owned assets and state-owned enterprises.
Since its launch in 2014,
Past "Good News of State-Owned Enterprises"
More than 1,300 excellent news works have been recommended.
70 news makers,
has become a connection between state-owned assets and state-owned enterprises,
An important bridge between the press and the public.
The 8th "Good News of State-Owned Enterprises"
The full list of winners is here!
(Or click to view the featured view)
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Written by 丨Gong Zheng
Cartography 丨Lei Feng
Responsible Editor 丨 Chen Ting
Executive Editor 丨 Liu Haicao Zhang Haoran