Entering 2022, when all other brands have begun to act, Meizu has not made any big moves. It was only announced that there was a press conference on January 12, and no key products were announced. This shows that Meizu may still be changing this year, and it is still looking for a path that suits itself. However, on January 8, I personally saw a report about Meizu and did not know what to say.
According to media information, Meizu 17 this model is engaged in large-scale promotional activities today, with a starting price of only 1999 yuan. This is not the key to the problem, the key to the problem is that meizu 17 is the model of the previous year, that is, the model of 2020. It is based on the Qualcomm Snapdragon 865 platform, and should be the first model after Meizu turned small and beautiful.
A model released in 2020 is still on sale (Android camp), which is extremely rare in the history of smartphones. You should know that the models of the same period as it Xiaomi Mi 10, OnePlus 8, etc. have already been removed from the shelves last year. The inventory has long been cleared up, Meizu 17 is still on sale after two years, which shows what the problem is, I believe everyone understands.
Going back to the price of 1999 yuan, this price is relatively competitive. Because it was built based on the Qualcomm Snapdragon 865 platform the year before, the price of 1999 yuan is now based on the Model of the Snapdragon 870 Platform, and even the model of the Snapdragon 888 Platform can be bought. Everyone said that the same price why not buy a model with stronger performance and shorter release time, why buy a model from the previous year? What's more, this phone still belongs to the Meizu brand. I believe that everyone can figure it out, and I don't know what the problem is that caused the Meizu 17 series to still be in stock.
Meizu 17 is still on sale, and it is still being promoted non-stop. This phenomenon itself is extremely unfavorable to Meizu's brand influence, because consumers will think that the models of the previous year are still on sale, which is how the market does not recognize it! In the future, we must at least consider the model of Meizu.
I hope meizu can seize the opportunity to clean up the past and lightly prepare for the new 2022. I hope that this year Meizu can surprise the industry and surprise itself.