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Yesterday's QJMOTOR official media, a picture attracted the attention of many media and riders.
The less content the so-called bigger, what does this picture released by QJMOTOR tell?
Sharp-eyed fans have discovered that the motorcycle covered with red cloth should be a track car for MOTO GP3 events, and the shield LOGO at the top of the picture is the logo of the world-renowned team Esponsorama, combined with the meaning of the title "We are coming" (we are coming), and people without association can definitely guess - QJMOTOR Is this going to enter the MOTO GP3 event?
Yes, at the beginning of the Year of the Tiger, QJMOTOR made a big move - announcing participation in the MOTO GP3 international event.
At this point, in addition to the domestic brand Chunfeng, which has already announced its participation, MOTO GP3 will also have another team from China, QJMOTOR.
Let's lift the red hijab and see what QJMOTOR's chariot looks like for the MOTO GP3 race!
According to the rules of the race, all the teams participating in the MOTO GP3 race can only choose the power system between Honda and KTM two engine suppliers, it is reported that QJMOTOR chose the engine provided by KTM, although it is only a single-cylinder engine with a displacement of 250cc, but the maximum output horsepower can reach an amazing 60 horses, with only 80KG of weight, the speed of the MOTO GP3 car can reach more than 250KM/H.
There were two drivers for QJMOTOR in the MOTO GP3 race, Elia Bartolini, 18, and Matteo Bertelle, 17.
Both drivers are members of the vr46 driver school founded by Valentino Rossi, a legendary Italian driver who has only announced his retirement this year, VR46 is europe's most well-known motorcycle training institution, training a large number of top-level professional drivers, such as Bagnaia, the no. 63 driver currently playing for the Ducati factory team, and Morbidelli, the no. 21 driver who will join Yamaha in the 2022 season.
To clarify, the Esponsorama mentioned above is actually the company name of the AVINTIA RACING TAME team, and the team's event registration name is AVINTIA.
The team is also well-known in the industry, with over a decade of experience in MOTOGP events, spanning MOTO3, MOTO2 and the top MOTOGP category.
In the European Championships and in continental and national events such as Spain and Italy, the AVINTIA team also has a very good performance.
In Andorra, a country known as the top of Europe, AVINTIA team also has the highest training track in the world, some of the top drivers living in Europe will train on the track every day, and it is not excluded that QJMOTOR will also carry out a series of tests for QJMOTOR products here in the future.
In the 2022 season, QJMOTOR officially cooperated with AVINTIA Racing Team, and at the same time joined hands with the VR46 Racing Academy founded by Valentino Rossi, the world's most legendary Italian driver in the field of motorcycle racing, to compete in the MOTO3 category.
So, what was the purpose of QJMOTOR's decision to participate in the world-class event MOTO GP3?
I think there are three points.
First, guide the shaping of the domestic car play atmosphere.
QJMOTOR's decision to enter the international market is the established strategy of the company and the inevitable development.
But the most important thing is the domestic market and many domestic QJMOTOR users, in addition to participating in international events, QJMOTOR will also carry out related promotion activities around the theme of sports culture in China, so that more consumer users can get more interesting, more professional guidance and services, but also conducive to cultivating a domestic motorcycle playing atmosphere, to a higher level of motorcycle riding culture, not just stay at the low-level cool play handsome feelings level.
Second, create a more recognizable brand image.
Qjmotor has officially entered the international stage at this year's Milano Show, in fact, since its inception, QJMOTOR has never limited its goals to China.
His goal is not only to do a good job in the domestic market, but also to let more international consumers know about the QJMOTOR brand.
The international top event of MOTO3 also provides such an opportunity for QJMOTOR, and by participating in this international event, the brand of QJMOTOR can be introduced to more consumers.
Third, improve the strength of product research and development.
Closed doors can not build cars, QJMOTOR of course know this truth, instead of fighting with a bunch of rookie-level opponents in the country to spell the price of copywriting, it is better to go abroad to learn a little real thing.
All the big international brands you know, such as Honda, Ducati, Augusta, etc., are all getting the most direct data from the track to feedback and apply to the tuning of civilian models, and these can be counted as core things, no one will teach you, and it is not necessarily available to spend money.
What to do? Only with the accumulation of accumulation at a high level of competition, QJMOTOR obviously saw this step clearly to have such a big decision.
So, it's a good thing that QJMOTOR decided to participate in the MOTO GP3 event, and it's a good thing to support such a move.
I also hope that more manufacturers in China can step out of the country, participate in higher-level events, create their own brand awareness, strive to enhance and purify the domestic motorcycle play atmosphere and culture, and obtain the most critical track experience, then China's motorcycle industry is very fortunate! Fans are lucky!