Tiguan L Pro was launched, and the cost of owning the car was only 47,000 yuan in three years after the on-site "price increase".

Chengdu Business Daily Red Star News

2024-05-31 13:36Posted on the official account of Red Star News of Chengdu Business Daily, Sichuan

On May 30, the Tiguan L Pro with "super smart oil truck" as the product Slogan was launched in Chengdu, breaking the inherent concept of "oil vehicles are not intelligent" and opening a new era of "oil and electricity are smart".

At the launch conference, Tiguan L Pro launched a total of 6 models, with a suggested price of 236,800 yuan - 266,800 yuan, at first glance this price does not seem to be too attractive, SAIC Volkswagen, which understands marketing, immediately announced the "price" on the spot - 20,000 yuan purchase tax and three years of worry-free maintenance (worth 4,500 yuan), and for the first time in the industry showed the concept of "car ownership cost", taking 236,800 yuan of models as an example, superimposed 20,000 yuan of time-limited purchase tax exemption, Three-year 20% discount (three-year vehicle residual value of 189,440 yuan), three-year worry-free maintenance and limited gift of optional packages, Tiguan L Pro's three-year car ownership cost only starts at 47,360 yuan (236,800 yuan-189,440 yuan).

In the evening, Zhu Yilong, the brand spokesperson of SAIC Volkswagen Volkswagen, also helped the Tiguan L Pro at the scene, and heavyweight partners such as DJI, Tencent Smart Mobility, Harman Kardon, iFLYTEK, and SAIC Insurance were present to witness the glorious debut of the new model.

Based on the aesthetic needs of Chinese consumers, the Tiguan L Pro is available in two design styles: the R-Line sports front face and the pioneer front face, the former showing a sporty avant-garde and the latter emphasizing classic and stable. The illuminated front grille and VW logo design not only enhance the vehicle's identity, but also give the Tiguan L Pro a unique sense of technology.

In addition, the Tiguan L Pro is equipped with IQ. Light high-resolution smart projection headlights, as Volkswagen's most high-tech headlights, single side headlights reach 25,600 pixels, while the headlights provide exclusive lane lighting, narrow road vehicle width and welcome/farewell projection lighting effects and other functions, bringing a sense of security and ritual double superposition.

Since it focuses on intelligence, the Tiguan L Pro must have a unique side in terms of intelligent driving. The Pilot intelligent driving assistance system is the crystallization of the in-depth cooperation between SAIC Volkswagen and DJI Automotive Co., Ltd., which adopts the inertial navigation binocular solution to achieve L2++ driving assistance functions in the full speed range of 0-130km/h. Specifically, the Tiguan L Pro's Advanced Adaptive Cruise Pro version supports vehicles within 360s to automatically follow the vehicle in front; The Pro version of the lane keeping system can cope with curves with a radius of curvature of more than 75m, and can cover most of the curve scenes in the country; In addition, the Tiguan L Pro has an intelligent lever to change lanes and an intelligent obstacle avoidance function, and can also easily cope with lane changes with stops. With the support of DJI's in-vehicle technology, the Tiguan L Pro brings intelligent driving that is more suitable for China's road conditions and drivers' operating habits.

There is also a 6-screen interactive digital space, which provides users with an immersive and futuristic intelligent cockpit. Among them, the 11.6-inch passenger entertainment screen integrates safety, entertainment and comfort, and it is also the first time that this configuration has been applied to a Volkswagen brand model. Taking into account the usage habits of Chinese users, the Tiguan L Pro also adopts a vehicle-machine interaction system designed for Chinese consumers, and the entire vehicle-machine voice interaction is provided by iFLYTEK, which supports dialect recognition and personalized functions such as voice cloning. Combined with the V Mate intelligent assistant and Tencent's comprehensive in-vehicle ecosystem, the Tiguan L Pro brings seamless connectivity to social networking and mobility.

Red Star News reporter Liu Aini

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