Near the end of the year, the drama market fell into a scuffle, and the theme content of ancient costumes, martial arts, espionage, and cities was released, continuing to occupy the attention of the audience.
Among them, the opening year drama "Win or Lose", which is being broadcast on Zhejiang Satellite TV, takes the workplace as the base, takes the Internet of Everything as the background of the times, and takes the profession of sales as the entry point, and in many works, it is fresh. In addition to the word of mouth of the golden sentences of the line, since the beginning of the broadcast, Zhejiang Satellite TV's "Win or Lose" ratings and reputation have led the way, with 28 hot searches on the whole network, and the matrix short video playback volume exceeded 176 million, ranking first in the soaring list of various platforms in the popularity value of the network platform.
Domestic workplace dramas are often there, but good works are not often available. In the past, it was either too levitated, not grounded, or "loaded" the idol drama into the workplace, etc., so that the workplace drama was often caught in the spit and questioned, stepping on these established impressions, "Win and Lose" faced difficulties.
Fu Yao, the original author and consultant of the play, has rich experience in sales and management, and participates in the creation of the script throughout the process, during the creation period, the creative team also invited experts from the sales community and Internet of Things technology to consult and guide, while setting and cutting the entrance to maintain novelty, while ensuring the authenticity and professionalism of the series to the greatest extent.
In addition to landing in the workplace, "Win or Lose" also bid farewell to the traditional workplace drama "male strong female weak" setting and the shackles of "idol drama core", and turned to mature emotional relationship expression.
The confrontation between Zhou Rui (played by Chen Kun) and Luo Jia (played by Xin Zhilei) in the workplace makes "Win and Lose" full of "cool feeling", and under the setting of male and female protagonists and "double strength", the win-loss of workplace competition, the trade-off between emotions, and the choice between ideals and reality are also shown.
"Double Strong CP" makes "Win and Lose" not only meet the tastes of the current audience, but also fits the reality and the times, and also provides a suitable expression for the love story of workplace dramas.
The coolness and bondage under the double strong role
"South" Zhou Rui, "North" Luo Jia.
Almost from the beginning of the whole play, the abilities of the two protagonists are placed in front of the audience, and "evidence" comes pouring in. The first is the title and experience before Zhou Rui's name: master's degree in computer science, sales director of East China of Jieke Company, once a member of the IETF, a series of related majors, project awards and many speeches as industry and professionals appeared on the Internet, proper professional excellence, resume eye-catching.
Luo Jia, who walked with the wind, once used a three-hundred-and-fifty-word Russian email and made six million US dollars; has a unique affirmation in the industry - "Luo Jia time": no matter what kind of coffee customer, only Luo Jia arrived, it was called meeting time; the boss Lin Zhenwei (Zhang Zijian) commented on her: "Wellcome's sales queen, never lose." "Whether in the industry or the company, Luo Jia is on the list.
Not only the outstanding achievements described on the news, the web page and the "ceiling" level in the mouths of peers, Zhou Rui and Luo Jia's ability runs through the whole process.
Zhou Rui has just taken a few steps from his own office to the office of master Chen Mingkai (Wang Xuexi), and the skin care products, cosmetics, snacks, male celebrity pillows and other items on several artificial seats in the sales department have been observed, and he has made his own judgment on the work ability and work intensity of the team members. He burned his own plan, desperately in the face, waiting for the opportunity to propose face-to-face with The project leader of Party A O&T, Du Heng (Lu Fangsheng).
Luo Jia, on the other hand, is fierce, reporting to the people when he enters the door during the meeting, quickly screens out the key points and customer pain points, and can quickly analyze the strategies adopted by the opponents and find their own countermeasures and playing methods.
There is no doubt that because of their own ability and self-confidence accumulated by repeated victories, the confrontation of "double strength" is full of "coolness".
Bondage also appeared at the same time.
The two have similar living habits and rules: like sports, one loves baseball, one follows Pamela to sweat; synchronously looks at the computer and brushes his teeth; the intensity and frequency of brushing teeth are similar, even the sleeping posture is the correct posture of lying on the side in popular science; even a small detail of being hit by employees to bleed, a door slammed to bleed, so that Zhou Rui and Luo Jia, who have changed from "north and south leaders" to "north and south one mountain and two tigers", have more flavors of fate connection.
With the growth, competition and emotion of "double strength" as the main color, "Win and Lose" is not only refreshing, but also reveals the taste of love.
A completely different "opponent" unveils another layer of background color for the character
But love begins with becoming an opponent.
When Zhou Rui and Luo Jia met, one was because the work transfer had just arrived, becoming an airborne soldier in the North China sales area, and did not have his own team but had to fight backwaters; the other was the invincible Wellcome pillar, which was inevitable for the same project, making the two become each other's competitors.
Competition in the workplace began.
Although they are both leaders, Zhou Rui and Luo Jia have very different styles, and the background color in their personalities is gradually revealed.
Luo Jia once said at a team meeting about the O&T project: "I think the pain point of the customer is just one word, fast. "Safety is a must, and fast is a must." In order to win the O&T project, Luo Jia chose to set up overclocking, speed up processing and affect the stability of the scheme, more aggressive.
On the other side, the technical man Zhou Rui chose a more stable strategy, focusing on the expansion of memory.
The persona and personality begin to become clear: one is full of momentum and adventurous spirit; one puts stability first and looks at the long term without losing wisdom.
Differences in personality and way of thinking and different strategies also directly affected the results, and in the end, Zhou Rui opened up a new competitive path with his sales skills that did not play cards according to common sense.
However, "Win or Lose" is not only to describe the cruelty of Zhou Rui and Luo Jia's competition in the workplace, in addition, as a rival at work, although it is inevitable to divide the victory and defeat in the competition, water and fire are intolerable, but it does not prevent the two from cherishing each other and admiring each other.
Luo Jia, played by Xin Zhilei, is not a superficial "domineering female president" image, her "sa" is in the bone, and her domineering spirit is her wisdom.
In Luo Jia's body, it can be said that the details are in the real chapter.
Mature and stable in the face of customers, she will also call out her technical colleagues alone, just to ask a sentence "does the technical man have a weak rib"; one second she is still fighting with Zhou Rui, the next second she is sitting on a bench on the side of the street and is helpless to tie the broken heel and is close to madness; even if she is locked in the utility room by Zhou Rui, she can also smash the door madly with high heels, and after no results, simply lie down on the ground to play for a while, and finally sleep for a while and rest; when Zhou Rui opens the door for her, When everyone thought that Luo Jia would pick up his high heels to vent, the heroine was not hysterical, but instead said indifferently: "If you can't win me in this way, I really look down on you." Luo Jia's extraordinary reaction is showing the heroine's freedom and clarity.
Against the background of details, a contrasting and pleasing image of Luo Jia, which is different from the common female elite image in the workplace, is presented to the audience. And such a female role is also an accurate capture of the public's interpretation of the true meaning of professional women - a real person who has both workplace competitiveness and life fireworks.
There are opponents, there is competition, there is a workplace, but there is also affirmation, respect, reconciliation, the different backgrounds of the two characters constitute the new winning point of "Win or Lose".
"Win and Lose" shows their personality and temperament in addition to their ability, and also makes the tone of the workplace story no longer just fixed on the upgrade of Xiao Bai's monster fighting, but also focuses on the troughs and peaks of the able, those discussions about the benign and malicious in the competition, the definition of winning and losing, and so on.
A new sample of workplace dramas, the optimal solution for the expression of emotions in realism
For a long time, vertical dramas have always been easily questioned by the core of idol dramas. The setting of the domineering president and Xiaobai, male strength and female weakness; under the banner of vertical themes, the path of sweet pet dramas, etc., shackles the benign development of the workplace, suspense and other themes for a period of time.
But this does not mean that the vertical genre must stay away from emotional dramas, and more reasonable emotional dramas will also become highlights, adding a lot of points to the series.
In "Win or Lose", Zhou Rui and Luo Jia are no longer the hegemonic and perfect characters in the traditional setting, they need to rely on continuous efforts to consolidate their careers, and they will also expose many problems and defects, and even the struggle of human nature.
Zhou Rui, who has just arrived, faces the group members who do not cooperate with her, spitting and expelling can only stop thinking in her heart, and the work that needs to be done still needs to be done by herself; under the legend of "Luo Jia Time", she needs to sacrifice her rest time, and even fly across borders, without missing every opportunity, she is "a girl killed from the big forest, very fierce"; at the same time, their imperfections have not been avoided, Luo Jia is in the technical blind spot, Zhou Rui will also fall into the game between idealization and reality in persistence.
It is also because of this setting that it is conceivable that their love is no longer blindly windy and snowy, and responsibility, career, and future have become the same factors that they consider and weigh with love. And these responsibilities, adherence to the cause and self-preservation are also the rethinking of the classic issues of career, workplace and love in the current society.
Such love is also in line with the changes in current society, which can be described as a mature expression of emotion.
Love is to keep both parties in the background and make both parties better. These shows not only make the characters full of a strong sense of reality, but also make the emotions of this young age more like life.
In addition to emotional expression, for workplace dramas, the topics and environments it reflects are closely related to most audiences, so grounded and in line with real life have become the keywords of this theme.
Driven by "double strength", supplemented by the portrayal of group portraits, "Win or Lose" presents the real issues of the workplace to the audience.
In the face of the new leader, whether to fully cooperate or take the lead in front of the team, Ye Chaodong (Lan Haimeng), who does not cooperate, Xiao Yun (Bao Wenjing), who goes with the flow, and Xie Yi (He Yuhe), who is stupid and sweet in the workplace, reflect different social animal choices; and Fang Wei (Zhang Youhao) of the administrative department set up by the little white people makes the character characteristics immediately visible; Du Heng, the representative of Party A, may be the ideal "Father of Party A" in the hearts of many people in the workplace, gentle and elegant, but objective and fair... Different workplace "big people" and "small people" make up a sample of the workplace drama "Win or Lose". These "samples", vivid and landing, also add ink to the realistic color of "Win or Lose".
After bidding farewell to the traditional setting, the "double strong CP" of "Win or Lose" makes the series full of "cool feeling" from the beginning, and the attitude and way people in the play handle work and emotions also provide a more mature and realistic underlying structure for this emotional story based on workplace logic.
On the balance of workplace and emotion, "Win and Lose" carefully grasps the proportions and proportions, the concentration and rhythm are just right; between the sense of reality and drama, "Win and Lose" boldly breaks the problem and skillfully integrates the two.
"Win or Lose" may be an atypical workplace emotional drama, or it may be a sharp hardcore workplace emotional drama. In the face of the upcoming 2022, Zhejiang Satellite TV's new year-end drama witnesses the "big" ideals of small people, the courage of young people in different eras to dare to break through, dare to challenge and the desire for a better future.