The development of Kunming's cultural industry, the increasingly rich cultural format, the rise of courtyard drama and the creation of characteristic block brands have played a role in forming Kunming's unique cultural temperament.
At present, in Wuhua District, there are a number of courtyard theater performance venues such as Lotus Pond Courtyard Theater, Majia Courtyard and No. 88 Theater, among which Majia Courtyard is the most complete "four-in-five patio" Bai residential classic building in Kunming. As a venue for immersive experience dramas, from the first live-action experience drama "Thunderstorm" in 2016, Majia Courtyard has completed more than 100 performances.
Li Gang, executive deputy general manager of Yunnan Grand Theatre Co., Ltd., said: "It breaks through the traditional mirror-frame performance of a stage and the audience's viewing relationship, and it lengthens its depth of field, like the rooms in our entire courtyard, and different locations, it can be used as a performance area." ”
At present, in addition to the traditional repertoire, the Courtyard Drama of Majia Courtyard has also begun to create diversified drama forms such as red classic repertoire, local drama, and original repertoire.
Li Gang, executive deputy general manager of Yunnan Grand Theatre Co., Ltd., said: "We want to be a leading brand of immersive theater performance in Chinese courtyards, the second is to be a platform for cultural and artistic exchanges, and the third is to be a spiritual residence for urban people." ”
In addition to courtyard drama, Wuhua District has also created a historical and cultural block in Nanqiang Street with catering formats as the main format and cultural and creative formats as supplements. Young people can experience the trendy lifestyle and find unforgettable memories here, while foreign tourists can explore Kunming's urban atmosphere and cultural context here.
Li Xinwei, chairman of the company: "Our streets and alleys are also traditional Chinese-style streets, so we think about how to better combine with the national tide and our traditional Chinese culture to form a new style and culture of the neighborhood." ”