If you graduated from college and were worth 10 billion, what would you do with that money? Is it put in the bank to eat interest? Or buy it hundreds or thousands of houses? Or is it an investment?
I believe that for many people, let alone 10 billion, there are very few who can be worth 1 million after graduation.
But Wahaha's "eldest princess" Zong Fuli, after graduating from college in 2004, her value directly came to the level of tens of billions, which can be said to have won at the starting line of life. She was enthusiastically shouted by Wang Jianlin, hoping that she could become Wang Sicong's fiancée, but Zong Fuli categorically chose to refuse.
As soon as she entered the "Wahaha" group, the first thing she did was to replace Wang Lihong, the spokesperson of Wahaha for more than twenty years. Her father once said that he would like his daughter to be his successor, but later changed his tune to "it is not bad for the company to hand over to a professional manager."
Zong Fuli, this 39-year-old but still unmarried "Wahaha Long Princess", how wonderful is her life?
Left-behind children in the 90s
Don't look at Zong Fuli now as Wahaha's "eldest princess", a word, mighty to the point of not being able to do it, but in fact, her childhood can be said to be a perfect portrayal of left-behind children.
Although Wahaha looks like an old brand, in fact, the founding age is only 34 years, that is to say, when Zong Fuli was 5 years old, her father Zong Qinghou founded Wahaha.
Zong Qinghou was a very pragmatic and frugal person. Even as the chairman of the 100 billion group, he only takes the second-class high-speed rail when he travels on business. His frugality was also reflected in the education of Zong Fuli. Many people say that girls should be rich. But Zong Fuli was raised by "poor".
When she was a child, because her father had to travel on business, and her mother was also a busy person, Zong Fuli basically had to stay at home alone. Every morning I woke up and saw no parents, only the breakfast money left on the table to prove that the parents had returned.
After school, Zong Fuli did not need anyone else to take her, and went to Wahaha's canteen to eat by herself.
After eating, she ran into Zong Qinghou's office with her school bag on her back. Zong Qinghou naturally went out to run the business, and only Zong Fuli, who was less than one meter and two tall, sat alone on her father's boss chair to write primary school homework. There are 365 days a year, and Zong Qinghou travels for at least 300 days, so Zong Fuli's childhood is very lonely.
Fortunately, Zong Fuli's academic performance is not bad, and in the 90s, when the "study abroad fever" was at its peak, Zong Qinghou sent the 14-year-old Zong Fuli to study abroad.
After Zong Fuli finished high school abroad, she went to college on the spot. Because she stays abroad for many years, Zong Fuli's way of thinking is also very similar to that of Westerners, which is also reflected in her later work experience.
For example, on the grounds of "Wang Lihong is too old", the spokesperson who has not increased the endorsement fee for more than 20 years has been replaced, which has triggered a crisis of public opinion.
From this point of view, it is not known whether Zong Qinghou sent Zong Fuli abroad in the first place.
College graduated from college worth tens of billions, almost became Wang Sicong's fiancée
Fast forward to 2004, Zong Qinghou's "Wahaha" Group has firmly occupied the position of the bearer of the Chinese beverage industry, and Zong Fuli also graduated from college and returned to China.
Because of the only daughter, Zong Qinghou naturally wanted to cultivate Zong Fuli well. He once said publicly in front of the media:
"When I reach the age of 70, I will retire and leave the business to my daughter to take care of."
So Zong Fuli graduated from university and joined the deputy director of the management committee of Wahaha Xiaoshan No. 2 Base. Zong Qinghou believes that if you want to truly understand a group, you must start from the grassroots level.
However, Zong Fuli, who has seen the "outside" world, does not understand her father's bitterness, and she hopes to grasp the real power as soon as possible and do a big job.
Zong Fuli's personality is a very decisive kind, and her idols are Hillary, Song Qingling and Ren Zhengfei. After Zong Fuli joined Wahaha, she once posted a sentence from Ren Zhengfei in the bulletin board - "torture out talents".
However, she tossed Wahaha for more than ten years, not only did not make Wahaha profits soar, but the profits once plummeted by 30 billion. In the end, it was Zong Qinghou who came out to stop the loss.
Of course, at that time, Zong Fuli did not think of this situation at all, she was just a spring breeze proud of the horseshoe disease. Zong Fuli not only completed a rocket-like promotion within the Wahaha Group, but also spread the news that Wang Jianlin was optimistic about the outside world.
In 2004, Wang Sicong was still doing free translation work in the subtitle group, there was no later national husband, nor was he today's Lao Lai, he and Zong Fuli were about the same age, Wang Jianlin was also for his only son.
After picking and choosing among the rich second generation, Wang Jianlin took a fancy to Miss Zong, of course, he mainly looked at zong Fuli's father Zong Qinghou's earning power. If these two strong and powerful are combined, it is estimated that there will be no "two horses" today.
But Zong Fuli was a person with grand dreams, and although she didn't know whether Wang Sicong was reliable or not at that time, she didn't want to rely on anyone, and even she didn't want to rely on her father Zong Qinghou.
She once put down her bold words: "Defeat your father and build a more powerful drink kingdom." ”
But after more than ten years have passed, Miss Zong has lost the sharpness of that year. In one show, she said: "If you go according to your father's plan, it is also very good."
Perhaps at this time, Zong Fuli, who was known as the female version of "Wang Sicong", also realized to some extent that Jiang was still old and spicy, and what her father said still made sense.
Wang Lihong, the spokesperson of wahaha, and the arrogance of Miss Zong were fully revealed
In 2018, Zong Fuli took up the position of director of the brand public relations department of Wahaha Group. Because for a long time, under the influence of Western culture and thought, Zong Fuli likes to go straight. In our old saying, it is not to understand the sophistication of people, not to save a little face for others.
As soon as she took up the public relations department, she immediately fired many old employees.
Everyone knows that Zong Qinghou is a sales background, but also knows how to "be a person", wahaha group has a lot of employees are following Zong Qinghou for most of their lives, and now Zong Fuli directly dismissed them, naturally attracting the dissatisfaction of old employees.
And Wahaha has always been under the banner of "national brand", which requires a lot of handover with government departments. But Zong Fuli always disliked the government staff too rigid, did not want to deal with them, offended a vote of people, Zong Qinghou's human feelings were almost used up by her, and she did not get any good connections for many years.
If the previous two acts only made Zong Fuli's reputation within Wahaha not very good, then her unauthorized dismissal of Wang Lihong, the spokesperson of Wahaha for more than 20 years, made her reputation in front of the public plummet.
Wang Lihong has been endorsing Wahaha since 1998, and the price of speech has not increased in the twenties, and people have long been accustomed to the head of Wang Lihong on the Wahaha water bottle.
As a result, Zong Fuli's new official took office with three fires, and the first fire burned on Wang Lihong's body. After terminating the contract with Wang Lihong, Zong Fuli signed Xu Guanghan as a spokesperson for xiaoxian meat, but the result was not satisfactory.
And Zong Fuli does not seem to speak through the brain, she has publicly stated:
"I replaced Wang Lihong because he was too old."
"Do you think it's funny that the audience looks at the same spokesperson all day long, from 20 to 40, from 40 to 60?"
Good guys, I don't know if everyone is tired of looking at it, anyway, I am not tired of looking at it. You should know that in 2018, Wang Lihong was only 46 years old, and he could only be considered a middle-aged man at most, and he had nothing to do with the word "old".
Her words can be said to have aroused the resolute opposition of Wang Lihong's fans, and the people who eat melon road have a bad impression of her.
Because the spokesperson is old, it has been changed, and Wahaha has also been established for twenty or thirty years, is wahaha also old, and consumers also have to replace it?
In this situation of public opinion, Zong Qing, who is nearly 70 years old, had to come out to clean up the mess for his daughter. He awarded Wang Lihong the title of "excellent employee" at the annual meeting of that year, and supported Wang Lihong, which saved a little reputation for Wahaha, and Zong Fuli's face was also "snapped" by his father's behavior.
In addition to making the decision to replace wahaha spokesperson, Zong Fuli once said in an interview: "I don't drink nutrition express at all." It should be known that the Nutrition Express is one of Wahaha's signature drinks, and the heir directly said this in public, and it is estimated that Wahaha's employees are also 10,000 alpacas passing by.
In short, because of Zong Fuli's various magical operations, her father Zong Qinghou changed his firm statement that he wanted to hand over the Wahaha Group to her before, and began to reveal to the media that "it is not bad to hand over the company to a professional manager to take care of."
The old father's last attempt, whether Zong Fuli can succeed
Although Zong Qinghou said that he might leave Wahaha to a professional manager to take care of, no matter which manager will not have a daughter close to him. Therefore, Zong Qinghou's heart still hopes that Zong Fuli can take over his class.
After Zong Fuli made a series of wrong decisions, she also seemed to reflect a lot, and she had not done anything outrageous in recent years. This also left Zong Qinghou with a glimmer of hope to see his daughter ascend to the throne.
On December 9 this year, Wahaha Group issued a notice of personnel changes - Ms. Zong Fuli, the former deputy general manager of Wahaha, will serve as vice chairman and general manager of Wahaha Group.
In this way, Zong Qinghou still decided to hand over the Wahaha Group to his daughter Zong Fuli.
This is completely the last attempt of Zong Qinghou's old father, but I don't know if Zong Fuli, who is 39 years old this time, can pick up the burden that fell on him?
Today's beverage industry has long been no longer the situation of Wahaha. The chairman of the old rival Nongfu Spring once topped the list of domestic rich people.
Nongfu Spring has also become a brother of the beverage track; new brands such as Yuanqi Forest have also come to the fore, trying to surpass Wahaha; in addition, the new milk tea brand has also become famous and become a substitute for Wahaha.
In the face of this complicated new market, how should Zong Fuli, the new generation of leaders of Wahaha, deal with the situation and revitalize Wahaha? This time, can Zong Fuli reverse her reputation and become a rich second generation who is better than blue out of blue?