Gao Xiaopan had come to Shenyang.
Hip hop baggage shop also came to Shenyang?
For a Shenyang person, Gao Xiaopan came to Shenyang is nothing strange, stars are running everywhere to make money on the docks, hip-hop baggage shop to Shenyang or feel a little strange, a small cross-talk theater rooted in Beijing, can stand in Shenyang?
Are you sure it's not a bun shop called "hip hop"?
It is also true that Gao Xiaopan's hip-hop bag shop not only opened a small theater in Shenyang, but also opened two, in this special period, when other cross-talk peers are shrinking the front line, they are greatly expanding, and the courage is commendable at the same time, but also let people pinch the sweat for them.
Looking at the online comment area when the two small theaters opened in October, many people think that "it can't last a month".
Now, more than two months after the opening of the Shenyang Theater of Hip Hop Bag Shop, after in-depth understanding of their daily business conditions, the author is still very optimistic about the expansion of Hip Hop Bag Shop in Shenyang.
First, Shenyang has a very good cross-talk market
1, Shenyang is an important town of quyi
There are five major quyi towns in China, namely Beijing, Tianjin, Jinan, Shenyang and Xi'an, and these five major quyi towns have a very strong quyi atmosphere and a strong foundation of quyi talents.
Before the liberation, cross-talk masters Li Dezhuo, Zhang Shouchen, Ma Sanli and Hou Baolin all performed in Shenyang, and Shenyang was a must-have stop when well-known cross-talk artists in the Beijing-Tianjin area ran the docks. Northeast Fengjiamen has also taken root in Shenyang.
After liberation, Shenyang Xiangsheng, represented by Yang Haiquan, Xiao Liben, Yang Zhenhua, Jin Bingchang, Wang Zhitao, Chang Peiye, Jia Chengbo, Chen Lianzhong, Wang Ping, Fan Wei, Yu Qi, Gong Hanlin, Jin Zhu, and others, also once occupied an important position in the national cross-talk circles.
Although there has been a relatively large landslide in Shenyang Xiangsheng in recent years, Laodi is still there, and the atmosphere of Quyi Town is still there, especially the Shenyang Municipal Government attaches great importance to the revival of Shenyang Xiangsheng. Mr. Yang Zhenhua, the flag figure of Shenyang Xiangsheng, expressed his support for the arrival of the hip-hop bag shop and personally taught the lecture.
2, the audience in Shenyang is very good
Shenyang audiences have long had the habit of watching small theater performances, which is related to the atmosphere of quyi town, and may also be related to Shenyang's climate, especially in winter, small theaters drink hot tea and eat melon seeds and enjoy a night, lively and lively is also in line with the personality characteristics of Shenyang people.
Moreover, there is a successful precedent of Liu Laogen's big stage, the comedy market has considerable consumption inertia in Shenyang, Liu Laogen's big stage ticket price is not cheap, but it is still full of every show, and its experience of watching performances is sometimes not as good as that of the xiangsheng small theater.
Because Shenyang has a good audience, the local cross-talk market is not very prosperous but has always existed, and even the emerging talk show theater has begun to appear in Shenyang. In this case, it is also reasonable for hip-hop baggage to come and grab a piece of the pie.
3, Shenyang is a blue ocean market for crosstalk
Among the five major quyi towns, Beijing's cross-talk market has broken the same competition as the head, the Tianjin cross-talk market is a group of heroes, Xi'an has the Qingqu Society and the cross-talk new forces competing for hegemony, Jinan has the local Chenguang Tea House and the Deyun Square that is about to go.
Relatively speaking, Shenyang's cross-talk market is still far from reaching the point of red sea competition, and it is even in a blue ocean market with relatively loose competitive pressure.
At a time when various peers are shrinking the front, the expansion of hip-hop baggage shops is quite a bit of "people abandon me" business thinking, in other words, bottom-reading.
Second, hip-hop baggage spread in Shenyang muffled to make a fortune
There are two theaters in Shenyang, one is located in the North Market, the traditional opera activity area of Shenyang, which is similar to Beijing's flyover, and all kinds of antique buildings are gathered together, which is one of the city business cards that the Shenyang Municipal Government focuses on and is an important part of Shenyang's cultural and creative industry. 、
Another theater is located in Wuyue Plaza, Shenbei New District, Shenyang, which is a landscape avenue and urban new area developed in recent years in Shenyang, surrounded by beautiful universities, large commercial areas and playgrounds, surrounded by emerging high-end residences, which can be said to be a place with the potential to flourish.
It is understood that the two theaters of the hip-hop bag shop are not the same as the weekly performances commonly adopted by their counterparts in Shenyang, they have performances every day, and the attendance rate of the small theater that can accommodate more than 100 people is quite good.
The average ticket price of hip-hop baggage shops is more than 100 yuan, plus the tea, melon seeds and fruits consumed by the audience, the monthly income of each theater can be stable at about 400,000 or 500,000 yuan, and the monthly profit is still quite considerable.
And whenever Gao Xiaopan and other star actors parachuted into the Shenyang Theater from Beijing, the income of the two theaters would temporarily increase by a large chunk.
Hip-hop baggage is also very "chicken thief" in the use of cross-talk actors, the two theaters are 20 kilometers apart, every night the two theaters have five cross-talks, but their main performers always maintain about seven pairs, how to mix?
The Wuyue Small Theater opened half an hour early, and the first three pairs of actors there immediately got off the stage and went straight to the North City Theater as long as the performance was completed, and when they arrived at the North City Theater, they were responsible for the last three performances. Ten performances in two theaters can be completed each night with up to seven pairs of actors. In this way, small theaters can reduce the cost of raising people, and actors can make more money on stage, which is really a win-win situation in addition to hard work.
Of course, in this way, the pressure of the actors in the first two performances of the North City Theater is relatively large, they not only have to perform normally, but also control the time, only late and not early, leaving enough commuting time for their companions. As a result, the actors of the opening allegro almost exerted their full strength, flipping up and down and jumping with the belt, and also allowing the audience to make up words on the spot, to be honest, without two brushes, it is really impossible to do this job.
It is precisely because of the good management, the hip-hop bag shop these two theaters have been open for two months, not only the profits are considerable, but also the income of each actor is quite good, and the main actors belong to the proper high-paying class, although they are not as good as the big stars, they are also quite good in Shenyang.
In addition, the expansion of hip-hop bags is not only in Shenyang, but also in their base camp Beijing, almost at the same time to open two new theaters, Fangzhuang and Hopson Hui.
That is to say, in a short period of time, the hip-hop baggage shop has changed from a small theater to a performance group with five theaters, and its development speed is staggering.
Third, the "two-faced faction" Gao Xiaopan silently did art
If it weren't for the accident that I learned that hip-hop baggage was spread in Shenyang to open two new small theaters, the author would have almost forgotten the character of Gao Xiaopan in the cross-talk industry.
I remember the last time I saw Gao Xiaopan appear in the TV show was still quite a long time ago, "Crosstalk has a new person", other times he accidentally appeared at the non-heritage cross-talk conference, although he is still a cross-talk star, but its exposure rate can be much lower than when he was on "Happy Comedians" and the Spring Festival Gala.
Some people are like this, you don't feel good when you see him every day, and when you don't see him for a long time, you sometimes get scared when you see him again.
Gao Xiaopan's "startle" is not only his hip-hop baggage spreading in the muffled expansion of the muffled sound to make a fortune, but also his "two-faced" playing style of cross-talk, of course, this is not a pejorative.
The cross-talk industry has been more lively in recent years, and it is not good to say that it is noisy, the three customs of the performance content, the nonsense of the performance style, and the invasion of the fan circle are all hot topics, in dealing with these problems, Gao Xiaopan and hip-hop baggage shop are taking a "two-faced" route.
1. Embrace fans and avoid fandom
Hip-hop baggage shop also has its own fan base, in addition to Gao Xiaopan, a handsome guy with his own powder, other actors also have their own fans, such as Sun Datou (Sun Tongfu), who has a lot of audience in the Shenyang Small Theater, who is also very "pet fans" on and off the stage.
But in the process of creating a fixed consumer group of fans, hip-hop baggage shop does not rely too much on fans, but also to avoid the emergence of bad fans, the so-called circle, sometimes is a double-edged sword, encircling people in the circle, but also circled others outside, this hip-hop bag shop and Gao Xiaopan have a clear understanding.
2, strengthen the effect, refuse to fool around
The cross-talk market is now popular for actors to interact with the audience, and some audiences are tireless, and even have audiences who like to fight with actors.
However, if there is excessive interaction during the performance, it will not only affect the integrity of the work, but also cause a bad consumer experience for most other audiences.
Therefore, in the performance of the hip-hop baggage shop small theater, Gao Xiaopan also encouraged the actors to strengthen the interaction to improve the live effect, but the strengthening effect must have a bottom line, that is, can not fool around, can not be chaotic, maintained within a reasonable and healthy range.
3, adhere to the tradition, and strive to innovate
Hip hop bag shop is a fashionable appearance and internal traditional cross-talk group, since its inception, they have insisted on taking the route of combining traditional cross-talk and innovative cross-talk, and their persistence has not changed in today's many small cross-talk theaters that are about to become two-person turns or talk shows.
When the actors of the hip-hop baggage shop say traditional cross-talk, in addition to the pad words are accompanied by the city to open the spring, the positive and living parts are very regular, and they will not interrupt the rhythm of the positive life at will because the audience likes to interact, nor will they shorten the preparation of the baggage because the audience likes to chat, and truly show the sophistication of the traditional crosstalk in language and the delicacy of the baggage.
Five performances per night, the traditional crosstalk and modern innovative crosstalk of the hip-hop bag shop are almost half open, for innovation, Gao Xiaopan's requirements are extremely high, and for the actors who create new crosstalk, they are directly rewarded in cash, your crosstalk you, your income you take, the boss gives you a separate innovation award, which greatly enhances the actor's creative enthusiasm.
An important criterion for the evaluation of actors in the hip-hop baggage shop is to have innovative programs and innovative performances, actors without innovative ability can not stay in the hip-hop baggage shop, and actors with innovative ability can not only make money but also go to a bigger stage, like the familiar Jia Xuming Zhang Kang, Jin Fei Chen Xi, Chen Yinquan Hou Zhenpeng have all been the cadres of the hip-hop baggage shop, even after they leave the hip-hop baggage shop, the number and level of their innovative works are also obvious to all in the cross-talk industry.
In the era of traffic, the steady development of hip-hop baggage shops is not so much a "duplicitous" style of play, but rather a "complex" that develops healthily along the route of combining innovation and tradition.
In the face of the small theater in full swing, Gao Xiaopan, the owner of the hip-hop baggage shop, admitted that this is the best era of crosstalk, but also the worst era of crosstalk, in today's cross-talk industry, theater, actors, traffic and interests are there, but there is one thing that is very lacking, that is, works, new works, new paragraphs that can be called fine, new crosstalk that can leave a name in the history of the industry, very lacking.
Therefore, in the hustle and bustle of the cross-talk industry, hip-hop baggage shops buried their heads in the development of muffled wealth, while Gao Xiaopan, who had already become famous, instead sunk his heart to take root in the theater and silently polish himself and his works.
No swearing, no fights, no hype, no spilling of dog blood, happy to make money, honest and honest.
One day in the future, you should not be surprised when you suddenly find that hip-hop baggage shops have become the vanguard of the all-round development of cross-talk art and business.