Recently, Facebook announced that the company will shut down the face recognition system and delete the scan data of 1 billion people. It was also another big decision for the company after the company changed its name to Meta (Metacosm).
The announcement comes as the company is mired in a scandal involving internal document leaks and whistleblowers accusing the company of putting profit ahead of safety, saying its websites and apps "harm children, create divisions and weaken American democracy."
It is reported that Facebook's face recognition system can automatically recognize the digital photos of Facebook users, which is a key to the company's establishment of a global face database, which later caused great controversy.
Regarding personal information protection and data supervision, the European Union is currently at the forefront of the world's major economies. As early as 2018, the European Union's General Data Protection Regulation (GDPR) came into force, which is extremely strict about the collection and processing of user data. This year, China has also promulgated the Personal Information Protection Law, which foreign media have called "one of the strictest privacy laws in the world", and will be officially implemented on November 1 in a few days.
The Personal Information Protection Law explicitly prohibits chaos in the data fields such as big data killing, excessive collection of biological data such as faces, and algorithmic de-weight marketing. In addition, it requires that adequate consent be obtained for the collection and processing of personal information; Individuals have the right to request specific information from the algorithm and to refuse to use only the algorithm. This is also similar to Apple ATT's "informed consent" perspective.
In these laws and regulations, legislators around the world have invariably recognized the power of data, and are very aware of the need to use legislation to regulate the collection and use of data and restrict the use of data by Internet giants to expand disorderly. These policies of Apple and Google are only the response and reflection at the operating system level in this data regulatory environment.
However, if data protection is seen as a restrictive pull, the unexpected COVID-19 pandemic has become the complete opposite of the thrust, which has greatly advanced the digitization of global markets. The simplest and most straightforward result of this is that a large number of advertisers are accelerating their budgets from traditional channels to online digital channels.
Escort the industrial Internet
Providing the whole process, all-round and full-risk legal services of the Internet trading platform, the professionalism of Li Ping's legal team is reflected in project establishment, software development, rule formulation, operational compliance and risk control, payment and settlement of Internet platforms, investment and financing, intellectual property rights, supply chain finance, tax planning, data compliance, network security, and has reached in-depth cooperation with several industrial planning experts, industrial Internet experts and industrial finance experts.
The "Personal Information Protection Law", which has just been promulgated and implemented, allows enterprises to pay more attention to the legal risks of personal information in market transactions, which is also the focus of Li Ping's legal team.
Li Ping's team of lawyers
In order to make the Personal Information Protection Law better provide reference and guidance for the majority of enterprises, Ms. Li Ping has participated in the "Personal Information Protection Law" Understanding and Practice Exchange Forum sponsored by the Shanghai Internet Society for many times, and nearly 1,000 people have paid attention to it online and offline. More than 20 Internet companies, such as Shanghai Telecom, Shanghai Ctrip, Horrion Security, Honglian Forensic Laboratory, SoundNet, Hema Fresh Life, Wuyi Security, Paipai Loan, and Oriental Fortune, have sent personnel to participate in the study and exchange.