After 22 years of struggle, Douba easy was successfully listed on July 15

On July 15, Belittle Technology Co., Ltd. rang the bell on the Shanghai Stock Exchange, which means that Believasa officially landed on the Science and Technology Innovation Board, with a stock code of 688793 and a market value of more than 10 billion, becoming the first stock of portable massagers.

Double Easy officially rings the bell on the Shanghai Stock Exchange

Bealyste is a high-tech enterprise focusing on the innovation and development of health products, mainly engaged in the design, development, production, sales and service of intelligent portable massagers.

Ma Xuejun, chairman of Bei easy, dismantled the word "healthy" of health at the listing cocktail party, which means that health should abide by natural routines like obeying traffic rules, and announced that Beiyi and People's Daily Health Times jointly launched the "National Active Health 118 Early Sleep Action" to call on young people to sleep well and pay attention to physical health.

Zhao Anping, deputy editor-in-chief of the People's Daily Health Client and People's Daily Health Times, took the stage to deliver a speech, and introduced the activity of the 118 action: keep falling asleep before 11 o'clock, sleep for 8 hours a day, and call on everyone, "Health is their own business, everyone should independently maintain their health." “

As a leading brand of intelligent portable massager, as early as 2000, the founder Ma Xuejun foresaw the huge market demand, led the team to develop and created an eye massager, since then, constantly adhere to product innovation, technological innovation, 21 years focus on contributing to the cause of human health, so far Bei Easy and breo brand has created eye massage, head massage, neck massage, scalp massage and other massage products and health product series, And on this basis, upgrade and innovate, the product is more intelligent, more portable, more high-end. In 2021, the innovation will be done to the extreme, its product Jiang Xiaozhu will be the traditional Chinese medicine ancient method of moxibustion and intelligent chip technology combined, the original intelligent open flame smokeless moxibustion, true open fire moxibustion and high-precision filter smoke and dust, the use of NTC temperature probe technology, real-time monitoring temperature, to ensure safety.

In fact, Jiang Xiaozhu is only an innovative product under The Ease, and since the creation of the Eye Massager, the Eye Massager has been continuously innovating and developing, developing multiple product lines such as neck and scalp while developing the eye massager as the main product. The product categories of Bealysteel cover a wide range of smart portable massagers and health products such as eyes, head, neck, scalp, Sport, Travel, moxibustion and so on. Beaux Easy's products have won more than 10 design awards, including 4 iF Product Design Awards, 5 Red Dot Design Awards, and 3 Good Design Award Australian Good Design Awards. According to statistics, as of the end of June 2021, there were 622 valid patents maintained by Be easy, including 148 invention patents, 267 utility models and 207 designs. In 2020, Bei easy won the National Patent Silver Award, and in 2021, it won the title of the fourth batch of provincial design centers in Guangdong Province. Whether from the product line or from the perspective of awards, Belittle has been focusing on product innovation, technological innovation, facing high-end consumers, integrating traditional Chinese medicine with modern technology, and providing consumers with quality service and massage experience.

The product status of Beiyi is well reflected in innovation and technology, and more importantly, in the consumer market, Beiyi still occupies an important share of the portable massager industry. Not only online, but also as many as 150+ offline stores with easy layout. According to official data, since the Tmall platform won the first place in the eye massager category list in the first half of 2021, it can be said that Double Easy is the leading brand of portable massager online level.

Not only the domestic consumer market, Bei easy to take Chinese brands out of the country, products are exported overseas, including Japan, South Korea and dozens of other countries and regions. Among the consumers, Be easy is deeply loved by consumers aged 25-40 in the global market at home and abroad. The reason for my love is that Bei easy has long been deeply studying the health needs of consumers, taking human health problems as its own responsibility, and integrating products and services through ancient Chinese medicine X modern technology wisdom to awaken users' health awareness and help people solve health problems. Qian Dayong

Source: Purple Cow News