News from "ChineseTown" in Italy
The first Black Friday appeared in the United States in 1924, and according to tradition, this "extra-good deal, only this day" holiday only appeared the day after the Thanksgiving holiday in the United States, and this year this day fell on November 26.
In recent years, with the diversion of shopping by more and more e-commerce platforms, Black Friday in Europe has been extended to more than a day, including the entire weekend. Then there is the Black Monday of e-commerce, the main discount to sell electronic products, and this year, perhaps because of the stimulation of consumption, in Italy, the festival has expanded to the whole of November, has been renamed "Black November", the entire Month of November will be surrounded by discounts, but the discount is still relatively large on November 26 and the next four days.
In short, for all these discounts, we have to be prepared. So we need to make a list of things we want to buy. Should we change computers? Or do we need a new hair dryer? Did the fridge cause us problems? Or maybe Christmas is coming, and we're thinking about our wallets in order to prepare gifts for friends and family, so it's better to rely on these discounts.
Due to last year's pandemic, the best-selling products in Italy are those related to pandemic quarantine and lockdown. From masks to protective clothing, there are also home video games and speakers, TV boxes, kindles and air fryers. It was a real shopping spree, with sales up 60% year-over-year and more than $4.8 billion in global turnover from Amazon alone.
Amazon, Mediaworld, Unieuro, Euronics, Expert, Trony, Apple and many other brick-and-mortar and online stores are ready for discount sales of electrical and electronics! Includes smartphones, tablets, TVs, playstation 5 games, playstation 4, nintendo switch and xbox one, home appliances and more. Among them, Amazon's discount is as high as 80%, and mediaworld's discount is as high as 70%.
Similarly Black November will not disappoint for travel enthusiasts, cheap flights, Ryanair and easyjet can win last-minute special tickets.
Black Fridays in the fashion world, Nike, Adidas, Lacoste, Calvin Klein, Zara, H&M and Pandora are also fun.
Rome's euroma 2, maximo, porta di roma, eastern Rome, valmontone and castel romano outlet shopping malls. Milan's bicocca village, bonola, piazza lodi and fiordaliso shopping mall.
Turin's parco dora, area 12, snos and 8 gallery. Naples il centro auchan, il vulcano buono, le campane and golfo dei desideri. Similarly Palermo, Florence, Bologna, Genoa, Verona, Bari, Venice, Pisa and all other Italian cities will breathe the air of Black Friday.
How can I get ready for this discount month? Chinese Street Xiaobian suggested that before shopping, we had better understand the original price of the goods, so as not to bring unpleasantness because of "fake discounts", the shopping trick for the e-commerce platform is to check the website's promotional updates many times a day, because the e-commerce platform often launches new discount products every few hours.
——Italian Chinese Street Editor Chicken Doudou