Shanghai Disneyland has finally reopened after experiencing the epidemic.
It's another day when you can go to Disneyland to see Lingna Belle, don't look at the child has just debuted for more than 1 month, but the debut is the top stream. She is cute and loving, dancing with a magnifying glass, and is loved by the majority of fans.
Quickly sneaked on the hot search, stable, more popular than the traffic female star.
The surrounding areas are all sold out of stock, and money cannot buy them. Wait, that's tempting too!
Just looking at it is good to heal, and it is good to want to pocket it.
Lingna Belle is a small pink fox with a domineering name "Chuansha Daji".
A lot of mothers powdered off star Dailu, turned to Lingna Belle's door, and teased: "Lingna Belle is my destiny-like daughter, and I want to sell Star Dailu cheaply." ”
Dad fans affectionately called her "National Grand Girl".
Hahahahaha, what magic does Lingna Belle have that people can't let go of?
Compared with the "Mighty Heaven" of the talk, Ling Na Belle is a veritable "Disney no-physical performance artist", often without speaking, relying solely on cute actions, fans' hearts melt.
So as soon as the female star debuted, it attracted the attention of Female Stars such as Mao Xiaotong, Jin Chen, and Bai Lu.
Jin Chen held Lingna Belle's doll and loved it, even when dancing, he had to take it with him and let Belle practice with him.
Bai Lu posted a photo with Lingna Belle on Weibo, wanted to kiss Little Belle, and also put a beautiful little skirt on Belle.
Netizens turned out Ju Jingyi's appearance in "Jia Nan Biography", Ling Na Belle and her actually have some similarities, and some people say that Ju Jingyi is afraid that she is not possessed by Ling Na Belle.
Mao Xiaotong also dressed as Kuila to come to see Belle, at first both of them were looking forward to it, Belle was still a little shy at first, holding her arms around her shoulders, while covering her mouth in disbelief.
Later, I became a little more familiar, and began to show my big tail, and circled to welcome everyone.
Who knows, Mao Xiaotong came running at Belle's tail: "No wonder your friend asked me to come to you, because I want to make a bib." ”
Lingna Belle quickly covered her shoulders, terrified. After thinking about it, I had a new idea, knit one for Mao Xiaotong, and knit one for everyone, while not forgetting to step on jiojio, thinking that no one would worry about my big long tail this time.
As a result, Mao Xiaotong did not buy it, and said slightly seriously: "No, I want Mao Mao, because it is a little cold." Frightened, Belle quickly "lay on the board", and her whole body did not dare to move. Then Belle ducked into the corner, pretending not to hear.
Netizens are super distressed Belle, Mao Xiaotong's aunt scared our children! The children all shrank into the corner.
Lingna Belle's simple full-body trembling action has attracted everyone's attention, and she is also too talented for acting. We know Mao Xiaotong too well, after all, her tail is hairy, who doesn't want to rub it?
In addition, Lingna Belle's "cute point" is too much.
Usually, when swimming in the float, wave to everyone on the float, dance to everyone, and pass on love to everyone.
When you leave work, bouncing and walking with the wind, it turns out that the little cute is also looking forward to playing after work, like each of us.
When she meets tourists who make her happy, she will keep sprinkling flowers, saying that she has received love, and when she is in a super good mood, let the audience be happy with her.
When the audience is lost, she will give the audience encouragement and tell everyone that you are all very good
Sometimes, I will take out a mirror to look at it, probably this is the self-cultivation of female stars! It's a little fox who loves beauty.
When everyone is not paying attention, trying to sneak away, the dog is sneaky, and the female fans want to take her home.
Doing a flying expression, sending careful hearts to everyone, it is simply cute to turn the whole scene ~
Learn how people walk and make you have to love.
Not only "sweet", she also has a "salt" side, the appearance of drawing a sword, and even reveals some heroic martial arts, handsome turned over.
Laugh is not alive, it is so cute! Who has seen such a soft and cute little fox and doesn't like it? Every time she saw Ling Na Belle, Sister Rice couldn't help but raise the corners of her mouth, and the whole time she "aunt laughed".
Although Lingna Belle can't speak, she can only express her heart with body movements. But when everyone interacts with her, it is natural to guess, what does Lingna Belle think, and how will she react?
It may be selling cute,
May be spoiled,
May quietly watch you in the corner,
May indicate that they are helpless,
May be autistic,
She may get angry and call her "son", she will cover her ears with cuteness, and she will correct it with people.
Although Ling na Belle is an animated character, her reaction is super emotional, and the audience will unconsciously be brought into the fairy tale by her.
The child's sense of substitution is so strong, how is she born? Speaking of her origin, she is really pitiful, there is no Donald Duck and Mickey Mouse, Winnie Pooh and other big IP story background, she is just a [giveaway] for the audience.
However, Lingna Belle has her own family, with seven members: the innocent and kind Duffy, the smart and cute Shirley Mei, the dancer dream of Xing Dailu, the somewhat melancholy Geraldoni, the curious Keqi'an, the music-loving Oremilla, and the soft girl Lingna Belle.
The first family member, Duffy, was a small gift from Minnie Mouse to Mickey, and Lingna Belle was Duffy's best friend.
Although there is no story, she is a traffic star, and some tourists have come two or three times to see her, and they take pictures to interact with their "eldest children".
But it is not surprising that her naïve big eyes, coupled with a soft tail, often disguise, and has her own unique personality:
Live in the forest
Passionate about solving puzzles like a detective
Knowledgeable and knowledgeable about nature
・ Even if you encounter difficult problems, you can find the humor and fun in them
Explore the puzzle using a magnifying glass and her long tail
Who doesn't love such a cute pet? Well-behaved and characterful. There is no background story, but it gives the audience unlimited associations.
For example, how will her appearance affect Xing Dailu, are they enemies or friends?
The audience began to imagine that before the child was listed, Xing Dailu was so red, they had to quarrel and not see each other.
In order to break the rumors, they also deliberately put together the same frame. Interacting wildly together, clapping, and hugging, you can see that Lingna Belle and Xing Dailu are very happy, as if they really "live" in the real world.
The story of Lingna Belle and Xing Dailu is imagined by the audience themselves, and they unconsciously participate in the creation.
The audience immersed in the fairy tale world immersed in it and found their long-sealed childlike heart.
Instantly healing the hardships and unhappiness of life, they work together to create a paradise that belongs to the audience and Lingna Belle.
Lingna Belle is so cute, who wouldn't want to have one? Disney's wave of "dream-making" can be described as a success, the little fox is soft and cute, too popular with netizens, and even the wallpaper is red and messy.
More than a month after the listing, Ling Na Belle has become a sales champion, as long as she sees her well-behaved appearance, she wants to make a single.
To go to Disney, the queue is super long, usually more than four hours in line to take a photo with the top stream.
Many Internet celebrities want to take photos with Ling Na Belle.
If you want to buy her peripherals, you need to increase the price, sometimes it may be 200 yuan + to do, and there are 800 yuan + on the market. Sometimes the price is 3 to 4 times higher, and it is too expensive to do.
Some netizens said sourly on Weibo: "Ordinary people can't buy it!" ”
Not only is the well-behaved little fox, but her good sister Star Dew Rabbit doll is also "a couple is difficult to find", fried to 1314 yuan, still able to sell out.
In fact, even if there is no Star Dew and Lingna Belle, everyone's childhood, there are also the existence of classic IPs such as Winnie the Pooh, Mickey Mouse and Donald Duck, or Disney Princess. Why is Disney so successful every time it makes stars? There are many reasons behind the success of Disney IP.
The trader behind Disney, Bob Iggy, deeply realized that Disney mainly makes money from IP, so he has collected various IPs, and the strategy in recent years is to "buy, buy, buy".
Disney spent a lot of $7.4 billion to acquire Pixar, harvesting a number of classic IPs, "The Amazing Marines", "Zootopia" and so on.
Spent $4.2 billion to acquire Marvel, harvested a batch of male fans, some of the previous animated characters, are biased towards women and children, this time Disney finally began to harvest male fans.
Disney also spent a lot of money, $4.1 billion to buy Lucasfilm and $71.3 billion to buy Twenty-first Century Fox.
Four times to buy, buy and buy, it can be said that the most important content of the big IP are collected in Disney, at present, these IP alone, the economic value has reached 311 billion.
Of course, Disney respects these acquired companies, these companies can make movies, cartoons, etc. in their own way, and Disney never interferes much.
However, Disney also has its own unique advantages, such as it has a complete publicity system, each character listed, will find female stars to punch cards, buy hot searches, and different products jointly, promote cooperation, etc., these are Disney is good at.
In addition to buying, buying, buying, and buying, it is also creating immersive experiences. In Hong Kong Disneyland, before it leaves the subway, it has begun to create an atmosphere, surrounded by Disney-themed animated characters, as if people have been immersed in a dream world.
No matter where you go to buy something, there are stickers or packaging with a certain theme, and it is also stipulated that each actor cannot take off the mask in front of the audience. Every detail is created to present the audience with a real fairy tale world.
This time the Lingna Belle fire is also the result of careful planning. It satisfies the female consumers' love for cute babies, and also satisfies the children's yearning for the fairy tale world.
Besides, who doesn't want to have a "paradise"? Leave the hustle and bustle of the city for a while, leave the world of life itself, and take a short rest in another world, so that the spirit of embarrassment can inhabit.
Everyone needs a wonderful fairy tale world.
Author: Wang Xiaodu
Editor-in-charge: chen