Peninsula News on July 6 At 9:00 a.m. on July 6, Qingdao Chuangbo Culture Media Co., Ltd. held a bell-ringing ceremony for the new fourth board listing in qingdao blue ocean equity trading center, and Sun Yi, who was only 29 years old, appeared in front of the public as the chairman of the company, and this handsome, young, and highly educated chairman also immediately attracted people's attention.
The 29-year-old became the chairman of the listed company
At 9:00 today, the bell ringing ceremony of the new fourth board listing of Qingdao Chuangbo Culture Media Co., Ltd. was held in Qingdao Blue Ocean Equity Exchange Center, marking the birth of another new force in the field of qingdao listed culture and media, and Sun Yi, who was only 29 years old, became the chairman of the listed company.
It is understood that Qingdao Chuangbo Culture Media Co., Ltd. is a comprehensive, professional large-scale cultural public relations service company focusing on cultural communication, operation and marketing, adhering to customer needs as the guide, through the creative planning of activities, brand promotion and other ways, effectively integrate industry service resources, in the field of real estate marketing, calligraphy and painting and art trading has a deep experience and achievements, to help customers shape the brand, enhance the visibility, reputation and influence of customers and their brands, At present, it has become a leading enterprise in the field of cultural communication in Qingdao and even Shandong.
Entrepreneurship began with a lucky cultural encounter
Born in Qingdao in 1988, Sun Yi was a veritable student bully, and was admitted to Peking University majoring in international trade in 2007, and then admitted to the graduate school of the university to study cultural industry management. After graduating from graduate school, adhering to the belief that "his parents are not far away", he gave up high-paying job opportunities in Beijing and returned to work for a real estate operation company in Qingdao. Highly educated and capable, he quickly achieved the position of marketing director. "At that time, the main job was like a fusion agent between real estate developers and media, although the prospects were good and the income was not cheap, but I always felt that there were shortcomings in my heart."
An opportunity to return to school to participate in the school celebration awakened something that had once been left behind in Sun Yi's heart. "At the celebration of Peking University, a forum on the frontier of cultural industry was held, and excellent traditional culture is the deepest cultural soft power, and traditional culture cannot be lost." Recalling this forum, Sun Yi was still very excited, "During this period, I met many highly respected artists, especially Mr. Su Shishu, chairman of the Chinese Calligraphers Association, who has always called for 'doing a good job of Chinese and writing Chinese characters', and these artists have had a great influence on me." ”
"How to do a good job of traditional culture, how to carry forward and inherit traditional culture, during that time I was thinking about this every day." After the school qing returned to Qingdao, Sun Yi had the idea of starting a business in his heart. Sun Yi told this idea to his supervisor when he was a graduate student, Professor Wang Jiongsheng (also known as Yi Mu), vice president of the National Institute of Soft Power at Peking University, and after receiving the affirmation and encouragement of the tutor, Sun Yi began to start a business.
In June 2015, Sun Yi founded Qingdao Chuangbo Culture Media Co., Ltd., a cultural company with traditional Chinese cultural elements (calligraphy and painting, traditional four paths, jade jade, porcelain, purple sand, carving, wood art, embroidery, traditional Chinese medicine, health culture, music, etc.) as the mainstay, and with cultural-type activities as the main business body, such as PEN clubs, art salons and forums, public relations activities, cultural performances and film and television. "How to effectively integrate traditional culture with commercial operations is what our team has been exploring and pursuing." Sun Yi believes that "now most people are doing frameworks, a few people are doing content, and content is the core and most important, to do a good job of content, to do the content realistically, this is our goal, but also our characteristics." ”
Success comes from a deep cultural complex
On September 11, 2016, Sun Yi led the team to undertake the Qingdao All-Media Alliance Salon - Vanke Mid-Autumn Tea Tasting Activity, inviting purple sand master Wang Qiyun, president of Jiangsu Purple Sand Professional Committee Wang Jianping, vice chairman of Shandong Qu Artists Association Yan Chengshan, national senior tea artist Zhao Ziqi and other cultural celebrities, from the "one piece of mud, one pot" pot making process, talked about the development process of Vanke in Qingdao, which "took the land for the first project and now has real estate everywhere", and successfully integrated the purple sand culture into the real estate project.
"This is a successful attempt and an active exploration," Sun Yi said, adding that the time-honored traditional Chinese culture and the ever-changing modern business must be perfectly integrated.
Under the leadership of Sun Yi, Qingdao Chuangbo Culture Media Co., Ltd. quickly accumulated valuable experience in the fields of real estate marketing, calligraphy and painting and art trading, helping customers to shape their brands, enhance the visibility, reputation and influence of customers and their brands, and become a leading enterprise in the field of cultural communication in Qingdao and even Shandong.
When it comes to successful experience, Sun Yi feels that it stems from his heartfelt love for traditional Chinese culture. "Since childhood, I have loved traditional culture, which may be related to my parents' cultural complex." Sun Yi's parents are high-level intellectuals, and his mother is a doctor of Beijing Normal University, "The family gave me fertile soil, my parents loved traditional culture and art, and my parents' words and deeds influenced me." Sun Yi even studied art for a period of time on the weekends of high school, when most people are fighting for the college entrance examination, Sun Yi is wandering in the ocean of painting, "art culture and learning do not conflict, but a kind of promotion help, parents are also very supportive." It was this true love that not only did not affect academic performance, but allowed Sun Yi to be admitted to Peking University with high scores.
With the dream of youth, strive to tell the "Chinese story" well
Sun Yi likes to set a small goal for himself and gradually achieve it. "The company's entry into the capital market can allow more enterprises and more audiences to understand the company, which is conducive to the company's long-term development." In Sun Yi's view, Qingdao Chuangbo Culture Media Co., Ltd. is listed on the New Fourth Board, which is a stage of growth of the company and has completed a small goal.
"The essence of culture lies in inheritance, and the foundation of inheritance is continuous innovation." Sun Yi also has a Chinese dream - the dream of traditional Chinese culture. "Under the flood of modern commerce, some traditional Chinese cultures are slowly being lost, and for young people, many traditional cultures stay in books or videos, and there is no intuitive feeling." Sun Yi feels that traditional culture needs to be innovated, keep pace with the times, absorb the wisdom and strength of other excellent cultures, develop in integration, and spread in openness. Sun Yi wants to continuously carry forward and inherit traditional culture and integrate traditional culture into modern society, he dreams of one day making Chinese traditional culture more dazzling in the world, and using his own efforts to tell the "Chinese story".
[Edit: Lady Wang]