Israel's agricultural giant Hezera, through the hybrid selection of tomato varieties, has developed 7 new varieties of edible cherry tomatoes with unlimited growth type.
This new variety of cherry tomatoes selected and developed by Israeli scientists is known as "the sweetest cherry tomato in history", and its sweetness ranks first among many cherry tomatoes.
It is similar in shape to a large cherry, and its size is similar to that of a large cherry. From a distance, it looks like a bunch of large cherries hanging on the branches, which is very beautiful.
Its Chinese variety name is also very good, called the summer sun cherry fruit. The cherry tomatoes of the summer sun are green before ripening and golden yellow after ripening, with a brighter luster. The peel is relatively hard, and the whole fruit is very elastic when pinched, resistant to storage, and also very suitable for transportation. It's crispy and sweet to eat, and it's very refreshing.
Summer Sunshine, a cherry tomato variety, has been introduced to China for several years, and most of them are cultivated in facilities. That is, cultivated in greenhouses. In the case of no problem in planting management, its yield per mu can reach 5,000 catties.
In the market, the variety of summer sunshine cherry tomatoes is regarded as a high-grade fresh cherry tomato variety, and the market price can reach 20 yuan / catty.
In this way, it is estimated that the output value of one mu of summer sunshine cherry fruit can reach 100,000 yuan. This output value should be considered not small for many greenhouse growers. However, under the temptation of such interests, most greenhouse growers still remained calm and did not follow the trend to plant this variety.
There are only two reasons:
First, the seeds of the summer sun cherry tomato were introduced from Israel, the seed input cost is too high, and there are currently few breeding units for this variety in China. Overall, summer sunshine cherry tomato seeds have been sold more expensive in recent years. In the past few years, they have sold more than 10 yuan a grain, and the amount of seed used in one mu of land is amazing. Growers take a lot of risk if they want to invest so much. After all, no buyer can guarantee to buy for 20 yuan a pound.
In addition, if the technical management problems lead to a reduction in production caused by planting in greenhouses, the loss is also very large.
Second, few farmers have fixed sales channels. As a relatively high-grade cherry tomato variety. Be sure to adhere to the marketing strategy of "selling at a high price and selling high". This requires a certain fixed sales channel.
Generally, the things grown by farmers are sold to middlemen, who turn down layer by layer, and finally go to terminal stores such as supermarkets.
The price of the summer sun cherry tomato itself is relatively high, and it is impossible to turn it in layers like this. The best sales channel is to supply large supermarkets directly, and the second is to sell directly through e-commerce. Both require a fixed sales channel.
If the sales channels are not fixed, it is easy to cause an embarrassing situation of "no market".
The high cost of planting and production and the lack of fixed sales channels are the main reasons why most ordinary farmers dare not easily try to grow this cherry tomato.
It seems to be very profitable, but since ancient times, there has been no "pie in the sky", and any business is directly proportional to the risk and profit. Therefore, when planting any new variety, every farmer needs to be cautious.
Not only to look at the yield and market price, but also to understand its difficulty of planting, planting costs, market sales methods and so on.
Summer sunshine cherry tomatoes have been in our country for a few years, and some places have made money from planting, and some places have not made money.
The key point is that technical management is not feasible and the market sales channels are not working!