Author / YH
In August 2021, a total of 136 3,085 episodes of online dramas registered in the "Key Online Film and Television Drama Information Filing System" of the State Administration of Radio, Film and Television and in line with the relevant regulations on the production of key online original audio-visual programs, of which realistic themes accounted for 63.0%.
Among the popular dramas, the gourmet court drama "Qingchuan Daily" jointly produced by Xinli and iQIYI, the lower part of "Agarwood Chonghua" jointly produced by Youku and Huanrui Century, as well as the Remake drama "Dark Incense" of Korean drama "Spring Night", the remake drama of the same name of thai drama "Blazing Love Game", the "Day in July" produced by Huace, the "Rock Wild Flower" and "Her City" produced by iQIYI have all completed the filing and publicity.
Costume popular upper and lower parts, remake "can't stop the car"
The much-watched costume fairy drama "Agarwood Like Crumbs" in the second part of "Agarwood Chonghua" was recorded through the August network drama, and the number of episodes recorded was 40. Co-produced by Youku and Huanrui Century, "Agarwood Like Crumbs" has been launched in March and has been filming for 7 months. From the perspective of shooting volume, the 40 episodes of the upper part of "Agarwood Like Crumbs" + the 40 episodes of the lower part of "Agarwood Chonghua", a total of 80 episodes, can be said to be a well-deserved big costume.
It is worth noting that the previous part of "Agarwood Like Crumbs" takes the TV series filing channel, and the possibility of going to the star in the future is not ruled out; the lower part of "Agarwood Chonghua" is only publicized through the network drama filing, and the probability will not be broadcast on the star.
After the "limited episode order", the theme of costume became more and more popular in the upper and lower parts. Earlier, "The Tale of the Taming" produced by Huace and Youku, and "A Lifetime of Beautiful Bones" produced by iQiyi and Huace were all split into upper and lower parts. In addition, according to the 70-episode costume historical drama "Huo Go Disease" producer Jebsen Century Financial Report, the drama may be split into upper and lower parts to land on the satellite TV platform for broadcast. Another costume IP adaptation that has been satisfied with fans for a long time, "Sauvignon Blanc", according to the filing information, will also be filmed in the upper and lower parts. In the final analysis, it is obviously not unrelated to the "restriction order".
In order to avoid policy risks, costume dramas racked their brains. The court food drama "Qingchuan Daily" jointly produced by Xinli and iQiyi was originally called "Qingpu Daily", due to the restrictions of "Qing costume drama", "court drama" and "crossing drama", the film had to modify the title to "Qingchuan Daily" with donkey lips and no horse's mouth, so strong desire to survive that people cried and laughed.
The "limited remake order" launched at the same time as the "limited episode order" temporarily curbed the laziness of domestic dramas to remake at every turn, but it was unrealistic to completely kick the remake out of the ranks of domestic drama creation.
After "My Girl" and "Extraordinary Healer", two remake dramas of "Dark Incense" and "Blazing Love Game" appeared again in the online dramas filed in August. "Dark Incense" is a remake of the 2019 Korean drama "Spring Night", produced by Guangguang Pictures, telling the story of the 30-year-old librarian and the young pharmacist falling in love; "Blazing Love Game" is remade from the 2018 Thai drama of the same name, produced by the Impossible World Pictures, telling the story of the arrogant heroine who sets a love trap and kills the hero in love. It should be noted that the original version of "Blazing Love Game" involved the plot of the female protagonist and the stepmother both falling in love with the male protagonist, and if the domestic version does not purify the relevant personnel, it will be difficult to pass the trial.
"The Big Picture Is Important" started to cause criticism, and Youku, iQiyi, and Huace added new record-filing plays
Of the 136 online dramas filed in August, 5 dramas, including Changxin Media's "No Wrongdoer", Youku's "Young Song Line", Sauce Culture's "We Chasing the Rainbow", Brilliant Xiansen Pictures' "The Big Picture Is Important", and Zichen Film's "Medical Immortal Xiaofan" have been launched.
"The Wrongdoer" was renamed "Mind Reader and the Wrongdoer", starring Xia Zhiguang and Wu Xize, telling the story of the six years of the Republic of China, detective song he and qin Huole, the son of a famous lawyer, racked their brains to solve various strange cases; "We Chasing the Rainbow" starred Ao Ziyi and Yang Zhiwen, telling a pair of "strange sweet bamboo horses" in the youth growth of mutual assistance, twisting and turning for 20 years to become dependents; "The Big Situation Is Heavy" was originally called "Big Orange is Heavy", starring Li Shanxi and He Zhenyan. It tells the story of a modern orange cat who crossed into ancient times when he was dying to become a dancing young man, and intersected with the boss heroine of the intelligence network; "Medical Immortal Xiaofan" starred by Wang Haoge and Yang Jiajia, telling the story of Luo Xiaofan, a medical fairy with superb medical skills, and Nan Chufei, a fallen son who pretended to be ill, after experiencing misunderstandings, reconciliation, and then mutual trust and love to finally become dependents.
"The Big Picture Is Important" was starring Zhang Yuqi's boyfriend Li Shanxi, which triggered a slight discussion after booting. The main reason is that the appearance is not commensurate with the theme of love in costume. Lenovo earlier popular all-network "costume ugly male group portrait" topic, the audience to see the face is indeed more and more difficult to fool.
iQIYI has added two new online dramas, "Her City" and "Rock and Roll Wild Flowers", both of which are female themes. Produced by Qijia Drama Studio and directed by Wen Deguang, "Her City" tells the story of three urban middle-aged women with different identities, facing the escalating dilemma in their respective worlds, bravely answering questions, and is expected to start in November; "Rock and Roll Crazy Flower" is jointly produced by iQiyi and Bai NianHemu Film and Television, telling an extraordinary family journey of two generations of independent rebellious women, originally scheduled to start in September.
Great Aim has added a contemporary urban theme "A Day in July" for the record, with 24 episodes and a start-up date.
Based on the online novel of the same name in Jinjiang Literature City, the ski competition theme of "Peppermint Flavor Hot Kiss" is produced by Fujian Pingtan Lantuo Culture Media Co., Ltd., telling the story of the cold-hearted and cold-hearted teacher and sister and the lively and lovely teacher and disciple who went to the peak together, and the distributor of the online video platform has been preliminarily determined.
The 2022 Beijing Winter Olympics is coming, and ice and snow competition film and television dramas are under development. In addition to the "Mint FlavorEd Kiss" to be filmed, "Winter Olympic Family", "The Name of Ice and Snow", "Beyond", "Fly with You in the Wind", "Love in The Time of Pink Snow" and other dramas have taken the lead in starting, counting more than 10 projects with the same theme in preparation, the next ice and snow theme drama competition will be very fierce.