Regardless of black cats, white cats, good cats, it is good to catch the user's heart. Behind the continuous momentum of the Euler brand, do its models sell well? The answer is yes. In 2020, the cumulative sales of the Euler brand reached 56,261 vehicles, ranking fifth among China's new energy brands, and in 2021, the cumulative sales volume from January to September reached 84,731 vehicles, with an average monthly sales of 10,000 vehicles. Behind the high sales, it is inseparable from its exclusive research and development attitude for female consumers, and being "the world's most female car brand" is the concept transmitted by Euler, and it is also the embodiment of strong competitiveness.
And to open the female market, Euler Good Cat first made a very good demonstration, on this basis, Euler constantly improve its product line, and then, is to present Euler Ballet Cat to consumers. It is reported that the new car or will be listed in the first half of 2022, and there are currently real cars appearing in a 4S store in a certain place. So, how will Euler open the heart of the "goddess" this time? Let's move on.
In fact, at the first sight of a ballet cat, it is easy to associate with a beetle. Including the huge curved front and rear wheel arches, bread-like side window shapes, ladybug-like back lines, and other main design elements on the old beetle, can be seen in ballet cats. It is said to be a reference, rather a tribute, with a classic retro design brushstroke to pay tribute to the streamlined aesthetics, so that it is not only a car built for women, but also a transmission of women's elegant attitude, which is the reshaping of elegant travel.
Specifically, the pink and white double color panel body, slender and rounded cover shape, with rounded rectangular headlights on both sides and round rearview mirrors, looks very cute and cute. At the same time, the internal details of the headlight group draw on the halogen bulb tungsten filament luminous design, with a different retro taste, coupled with metal polished front and rear bumpers, so that the retro atmosphere is more intense. The mechanical door handles and hollowed-out "flatbread" wheels also continue to emphasize the retro component, and the body is decorated with silver chrome trim in many places, which not only looks more refined, but also has a little elegance.
The tail swallowtail-style slip-back structure suddenly pulls the memory of the audience to the last century when elegance and etiquette were emphasized, but it is very playful and cute under the modification of the pink spoiler. Although such a styling design directly targets most female consumer groups, many male netizens also said, "Buy a car for your wife and drive it yourself, others ask to say that this is your wife's car", which undoubtedly proves that the design of the ballet cat is successful. In terms of body size, the new car is positioned as a compact pure electric sedan with a length, width and height of 4401/1867/1633mm and a wheelbase of 2750mm.
If the outside of the car creates a retro feeling, then the inside of the car can definitely impress the hearts of the female group. The pink interior colour scheme and round headrests give a girlish atmosphere, while the large area of crystal material decoration in the central armrest box area, coupled with the ubiquitous pattern embroidery design, is very noble. At the same time, the through-type double screen design and rhythmic atmosphere lamp create a modern scientific and technological atmosphere, but the steering wheel and piano keys are retro styles, and it is rare that the fusion and collision of the two styles is not abrupt, but has formed a new retro fashion trend, which shows that the style is in line with women's aesthetic logic.
Of course, as an exclusive female model, the configuration is also quite ingenious, such as designing an exclusive LADY mode and a wind and wave mode in order to improve driving safety. In the event of sudden rain and snow weather, you can open the wind and wave mode, at which time the windows and skylights will be automatically closed, and the headlights and wipers will be turned on. In addition, whether it is the mobile dressing room and the sharing function of the photo in the car, or the assisted driving system and the AI automatic parking, there is no absence, which shows the thoughtfulness, warmth and meticulousness of the ballet cat everywhere... As for the power side, it is expected to provide two cruising ranges of 400km and 500km, while the gear handlebar adopts a pocket gear design.
On the whole, the emergence of ballet cats can show that Euler is a car brand that understands women, from the inside, from design to practical functions, every detail is in line with the needs of women's car selection, and everywhere for female friends to consider well. At present, Euler's products are not too expensive, but this ballet cat is obviously more flagship, the price is naturally not too low, but some netizens said, "In order to add a car friend group also have to buy!" "So, how much do you think The Euler Ballet Cat will sell for?" Welcome to leave a comment.