In Tianpeng Town, Funing County, there may not be many people who know about Yangmei, but when it comes to the old kitchen lady at the foot of Lion Mountain, she is a household name. Over the years, with a kind of entrepreneurial enthusiasm of perseverance and perseverance, and never looking back in the face of setbacks, relying on the business philosophy of "treating people with sincerity and taking faith as the basis", she started from scratch, worked hard to start a business, and used a snowball to expand her business year by year, setting up a model of self-improvement and self-reliance of women in border minority areas.
Before becoming an old kitchen lady, Yangmei opened a restaurant for 27 years, originally intended to increase the variety of seasoning foods in small restaurants, buy wild millet spicy for pickling, and provide free food for customers who enter the restaurant to eat.
After hundreds of experiments, Yangmei finally mastered the original wild millet spicy pickling method of pure taste, color and spicy, and later, she successively launched a number of varieties such as millet hot sauce and oil chicken fir, and the business of the hotel is getting better and better, and the fame of bayberry is getting bigger and bigger. But misfortune came to her family, pancreatic cancer took the life of her beloved husband, which was a fatal blow to her, as if the sky had fallen, but she still stood up strongly, bravely held up a piece of the sky, and took her own series of products as her third child, determined to carry them forward, and also saw that her products were welcomed, and Yangmei had an idea: to make her products on the table of more people.
In 2015, the 48-year-old Yangmei began to start a business, set up a food processing factory, and gave a grounded and image name "Old Chef Lady". In her words, "I am an authentic rural woman, and our products hope to become the condiments on the tables of thousands of households and the helpers of the back kitchen." Her career also began on that day, turning a new chapter.
Yunnan Old Kitchen Lady Food Co., Ltd. was founded on September 16, 2015, located in No. 11, Tianpeng New Street, Tianpeng Town, Funing County, Wenshan Prefecture, Yunnan Province. During the pepper harvest season, 100 seasonal workers are employed, and in many cases, 200 people are employed. The company specializes in new product research and development and deep processing and sales of local specialties such as Funing wild millet spicy, toon, chicken fir and so on, and all series of products are crowned with the trademark of "Old Chef Lady".
From the first one or two products to nine products, the old chef has continuously expanded the product line. The company is located in Yunnan and Guangxi, Vietnam junction, the products include 2 countries, 3 provinces, 4 counties of the characteristic products: wild millet spicy, millet hot sauce, colorful pepper, pepper, pepper head sour and spicy seeds, oil toon, wild honey, oil tempeh, oil marinade, etc., spicy sour and sweet four flavors, nearly 40 series.
The company's production plant is located at the foot of Lion Mountain, where the "Red Scarf of Southern Xinjiang" is located in Tianpeng Red Education Base, only 1 kilometer away from the Boundary Monument No. 450 on the Border between China and Vietnam, and the factory area is 4,000 square meters. In order to become a stronger and larger enterprise, the company will soon invest more than 50 million yuan in Tianpeng Industrial Park to build a new factory, covering an area of nearly 18,000 square meters, and the new factory is 200 meters away from the Boundary Monument No. 450 on the Border between China and Vietnam. At present, the new factory processing plant and various supporting facilities are still being improved, and have been stationed in production in the second half of 2020.
In order to have unique local characteristics of the "old chef lady" series of products and maintain the original ecological quality for a long time, the company grasps from the source of production, pays attention to the traceability of raw material production, and has rented 3500 mu of farmland in Datianba of Tianpeng Village Committee and Donggua Village of Longha Village Committee, and has built a base of 1200 mu of spicy raw materials; Free distribution of wild millet spicy high-quality seedlings 1.06 million plants in 11 village committees and 37 village groups in 5 townships such as Tianpeng, Gula, Dongbo, Banlun and Muyang signed contracts with 383 precision poverty alleviation households to purchase high-quality raw materials at guaranteed reserve prices, and built a base of 876 acres of spicy raw materials; Free distribution of high-quality red oil toon seedlings 350,000 plants to 32 village groups in 12 village committees of Tianpeng, Muyang, Lida and other townships and villages 426 poor households planted, the initial construction of red oil toon raw material base of 2335 acres, the construction of the above base to ensure the supply of raw materials for the company's product processing.
At present, the "Old Chef Lady" brand series of products has a total of more than 40 specifications in 9 categories, and is sold to Indonesia, Singapore, Vietnam and more than 10 provinces, municipalities and autonomous regions and more than 8,000 supermarkets across the country. The company has passed the international quality management system certification, QS food quality and safety certification.
Since the establishment of the company, under the leadership of Chairman Yangmei, everyone has worked together and united as one, solved countless problems in the process of hard work and entrepreneurship, and continued to grow and develop step by step. At present, the company's assets are 85 million yuan. Among them, there are 35 million yuan of tangible assets, which are subdivided into 10 million yuan of plants, machinery and equipment, various types of vehicles, etc., and 25 million yuan of finished products, semi-finished products and product packaging materials in inventory. The hidden assets such as the trademark value of "Old Chef Lady" and the market potential value of "Old Kitchen Lady" series products are 50 million yuan.
Nowadays, the products of the old chef are sold in Vietnam, Australia, as well as more than ten provinces, municipalities and autonomous regions in Beijing, Shanghai, Guangzhou, Yunnan, Guizhou, Sichuan, Heilongjiang and Xinjiang.
The company has successively won the titles of "Yunnan Province Science and Technology Small and Medium-sized Enterprise", "Funing County Agricultural Product Processing Leading Enterprise", "Wenshan Prefecture "Demonstration Base of Innovative Industry", "Advanced Private Enterprise" of Wenshan Prefecture and so on; Become a member of "Hudian Promotion Association" and "Yunnan Green Organic Food Industry Association"; In August 2017, he won the winner of the enterprise growth group in the "Third Innovation and Entrepreneurship Competition of Yunnan Province" held in Kunming. In August 2017, its "Funing County Tianpeng Eternal Planting Cooperative" won the title of "Wenshan Prefecture Demonstration Cooperative" and has 106 members. The cooperative organizes members to build a raw material base, carry out artificial domestication and planting of wild millet spicy for pollution-free production, and ensure the excellent quality of wild millet spicy and toon raw materials required for the processing of the company's products.
Since the establishment of the company, Yangmei has been in line with the business philosophy of operating according to law and basing on integrity, and from 2015 to 2017, the performance rate of enterprise operating contracts was 100%, the customer satisfaction rate was 100%, and more than a dozen enterprises established friendly business contacts. In the long-term cooperation with customers, the old chef has always been in line with the principle of "customer first, integrity first", with honest and trustworthy business style, won the trust of customers. In 2016, the company established an excellent after-sales service team, established timely, accurate and satisfactory service standards, provided customers with quality after-sales service, promised: received customer product feedback, within 24 hours must be in place, to ensure the quality of service, establish a good faith corporate image.
"I want to make Xiaomi spicy into a work of art", this is a phrase that Yangmei often says to employees and customers. What is a work of art? In Yangmei's view, food that can be called a work of art must first pass the quality pass.
In order to control the quality from the source, Yangmei established the Funing Tianpeng Eternal Planting Professional Cooperative, realizing the integrated operation of the company + cooperative + base + farmers.
The "old kitchen lady" has successively rented 3,500 mu of farmland in Datianba of Tianpeng Village Committee and DongguaZhai of Longha Village Committee, and built 1,200 mu of chili raw material base by herself. In 5 townships such as Tianpeng, Gula, Dongbo, Banlun, Muyang and Lida, more than 400 households have signed planting contracts, and 876 mu of spicy raw material base and 2334 mu of red oil toon raw material base have been built.
In the past 5 years since its establishment, the company has helped 15,365 people from 3,468 households to work through the development of pepper, toon, soybean and other industries and the absorption of surplus labor into enterprises, of which 1,556 households have established 6,029 households, increasing income by 39.3115 million yuan, the average household is 31298.96 yuan, and the per capita is 6520.40 yuan.
Funing County was previously a special hardship county, and in May 2020, it was officially announced that it would get rid of poverty. It can be said that the old chef is the vanguard and vanguard of helping the local people get rid of poverty and become rich. "Poverty Alleviation Workshop", "Wenshan Prefecture Caring People", "County Demonstration Base for Poverty Alleviation for the Disabled", "Wenshan Prefecture Moral Model", "The Sixth Top Rural Local Talents", "Demonstration Base for Entrepreneurship", "Outstanding Communist Party Member", nearly 60 honors and awards, are encouragement to Yangmei and also give her a heavy responsibility. In 2016, he was rated as the sixth batch of top 100 rural talents in Yunnan Province. In 2017, it was awarded the honorary title of "National May Day Industry Model" by the Organizing Committee of the National May Day Industry Model Deeds Report, in 2017 it was rated as the "Honest and Trustworthy" Model in Funing County, and in 2017, the company was awarded the "Demonstration Base of Innovative Industry" by wenshan Prefecture Women's Federation.
On August 21, 2020, Yang Mei, on behalf of the old chef company, provided 50 pieces of old chef lady food free of charge to the epidemic prevention and control headquarters of the Tianpeng Town Government, and cooked meals for the personnel on duty at the epidemic card point. Since the outbreak of the epidemic, the old kitchen lady has donated a total of more than 40,000 yuan worth of items to people on the frontline of the fight against the epidemic. Whether it is the construction of the hometown or the fight against the epidemic, where there are difficulties, there is the figure of the old kitchen lady.
Nowadays, the old chef has a certain influence and has occupied a certain market share, in this regard, Yangmei is full of confidence, "I have always regarded the old mother as my example, in the next five years, we will push the product to the table of thousands of households, go out of Yunnan, go to the whole country, go to the world, and become a world-class old chef!"