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Wansheng Tianjie project, the original YEST team from the initial project pre-planning consultant, to the mid-term scene positioning and planning, to the final one-month intensive construction, and finally landed to present the appearance of today's phase.
Night falls, the lights are on, in the diversified demand of the night economy, life and artistic experience have become an increasingly important part, the original team to the consumer perspective to cut in, light up the Neijiang night economy, with the "Oriental Lasvi" concept as the entry point for the overall design and construction implementation.
<h1 class="pgc-h-center-line" data-track="12" > artistry coexists with economic benefits</h1>
It makes Wansheng Tianjie essentially different from other commercial streets, and attracts tourists with unique artistry and originality. Today, with the diversification of consumption scenarios, commercial projects have begun to focus on strengthening consumers' sense of participation through the integration of technology and consumption scenarios, and by creating unique business scenes, combined with the country's largest single canopy, it has brought consumers a new offline consumption experience and given investors.
Different from any other commercial body in Neijiang, it has an excellent event venue, and is the best choice for major brand merchants to hold various conferences, fashion catwalks, and various fashion and play exhibitions. It will ensure that the unique format of the trendy block positioned for young customers can be accurately landed.
<h1 class="pgc-h-center-line" data-track="64" > leads young people back to the offline scene</h1>
As the largest single street in China and the first Tianmu theme shopping street in Sichuan settled in Neijiang Wansheng City, this magnitude of commercial volume and new commercial form is the big IP of Neijiang development, which is enough to make the whole city proud. What consumers expect is that Tianjie has an interactive experience of science and technology interactive scenes comparable to any first-tier city.
Based on cutting-edge consumer experience, with local culture and emotion as the link, and consumers to build a "sense of belonging" and "sense of ownership", through continuously providing fresh, valuable content and experience, with phenomenal brand resources and rich cultural and commercial activities output, continue to create a cutting-edge consumer experience in the international urban center, and finally lead young people back to the offline scene and generate consumption.
The neon walls of cyberpunk style on the left and right sides attract the attention of pedestrians with bright neon strips, and the car-shaped neon wall on the right side of the entrance attracts tourists to enter the neighborhood with an inviting gesture to experience a unique commercial atmosphere.
Build new business scenarios to help sales reinvent their capabilities
The completion of the giant canopy is not only an important carrier to enhance the quality of life and spiritual and cultural needs of citizens, but also a new window, new business card and new symbol for the opening and integration of Neijiang City and the promotion of culture.
Combining history and culture with commercial elements to form a characteristic commercial street with a variety of "core", it can not only display the concept of life and attract more customers, but also derive more consumption formats through the integration of culture and art and commercial life, which will play a role in promoting employment and economic development.
With its unique originality and artistry, it attracts consumers who come to visit, not only bringing fire to the popularity of Wansheng Tianjie, but also bringing fire to the commercial atmosphere of the commercial circle centered on Wansheng Tianjie, attracting consumers and attracting investors and merchants at the same time.
In this project, our professional design team and construction team participated in the whole process from the initial stage of project planning to the construction and followed up the whole process. To achieve the purpose of avoiding problems from the source and maximizing business value. Business success is not just about scenario-building, it needs to be considered holistically and systematically.
Through the overall construction, the Wansheng Tianjie project has achieved the effect of optimizing the shopping environment, improving infrastructure, excavating cultural heritage, enriching commercial formats, and transforming and upgrading pedestrian streets, while conforming to the trend of consumption upgrading and developing the new economy, it also promotes the development of urban economy, helps the core driving force of consumption upgrading, and maximizes the value of consumption scenarios while realizing the dual upgrading of consumer shopping experience and investment efficiency.