Text/Yangcheng Evening News all-media reporter Wang Qian Ai Yutu, video/Yangcheng Evening News all-media reporter Pan Liang Huang Lei
On the occasion of the 64th anniversary of the founding of Yangcheng Evening News
Two special employees officially joined the Sheep Night family today
Come, Yang Wanjun will take you to know two "new colleagues"——
TA's appearance is explosive, and its temperament is extraordinary;
Talented, mastering multiple foreign languages;
Most importantly,
TA can work 24 hours a day, 7 days a week,
0 missteps broadcast!
In the eyes of this leader, "perfect employee",
It is the Yangcheng Evening News "live-action AI synthetic anchor"
If you don't say,
You can see the following two beautiful women and handsome anchors
Is it actually synthesized by AI?
They are all made up of
The real image of Yang Wanjun's colleagues was customized,
Through the use of artificial intelligence technology,
"Cloned" out with live streamers
The same broadcast ability of the "doppelganger"
Two newly hired moderators
Not only the appearance is highly restored to the real person,
The lip profile also matches the input audio exactly
An appearance
it has aroused a lot of attention,
Netizens exclaimed "too realistic" and "powerful"!
On the occasion of the 64th anniversary of the founding of Yangcheng Evening News,
Yangcheng Evening News joins hands with NetEase Interactive Entertainment AI Lab,
iFLYTEK R&D launched
Guangdong's first video live-action AI synthetic news anchor
Sheep Evening (female) and Sheep Pie (male)
So, how were they born?
First of all
Capture through facial motion
▼
3D face model reconstruction
Techniques such as delayed neural rendering
Combined with speech, images, etc. for modeling training
You can make the AI synthesize the anchor.'
Lip movements and voice fit perfectly,
Achieve infinite approximation to the expressiveness of live anchors.
It is worth mentioning that
Yangcheng Evening News's "New Employee"
Not only can you "recite the whole text with emotion",
It can also be adapted to China, Britain, Japan, South Korea and so on
Multilingual situations,
Meet the diverse needs of international content output.
The widespread use of "AI synthetic anchors" is another exploration of Yangcheng Evening News to conform to the development trend of audiovisual information dissemination and better serve users.
Since 2018, in response to the short video "hegemony", Yangcheng Evening News has successively laid out major short video platforms. In 2020, it has created a short video communication matrix led by the two major vibrato numbers of Yangcheng Pie and Yangcheng Evening News, and further expanded and promoted to an audio and video communication matrix in 2021, with a total of 27 million +fans.
The inauguration of "AI synthetic anchor" is another effort of Yangcheng Evening News in the field of audio-visual communication after the audio and video communication matrix, and it is also in line with the latest requirements of "promoting virtual anchors to be widely used in news broadcasting and program production" issued by the State Administration of Radio, Film and Television on October 20.
In recent years, Yangcheng Evening News has made every effort to promote the development strategy of "Yangcheng Evening News" and "Yangcheng Creative Industry Park" double brand and dual platform deep integration. After experiencing three major changes of process reengineering, technological upgrading and institutional reorganization, in 2020, the surgical reform of the editorial institutions was carried out, completely breaking the boundaries of traditional media and new media, and Yangcheng Evening News changed from a newspaper to a cultural platform for three-dimensional communication and all-media development.
In the process of promoting the development of media integration, Yangcheng Evening News adheres to mobile first, and has established a three-dimensional mobile communication chain of "1+2+3+N", continuously delivering high-quality original content to hundreds of millions of users.
The fission of carriers and channels brings about the fission of the propagation effect. In the 2020 national epidemic report, the total number of views of the three epidemic reports of Yangcheng Evening News and Yangcheng Pai Douyin alone reached 4.6 billion.
After 14 years of accumulation, Yangcheng Creative Industry Park has formed a national landmark cultural and creative industry park brand.
From the development of one park to the steady system of "one park and seven districts", it has become a brand of cultural and creative industry park with strong cohesion. The output value in 2020 is about 30 billion yuan.
Accelerate the development of media integration,
Yangcheng Evening News has been on the road...
Tips
Yangcheng Evening News "AI Synthetic Anchor" has been officially released,
You just need to download login
Yangcheng Evening News mobile client Yangcheng Pie
You can't see them often.
At the same time, they will also be active in
Yangcheng Evening News mobile communication matrix between the various accounts,
Bring you more three-dimensional and rich information services.
(For more news, please pay attention to Yangcheng Pie pai.ycwb.com)
Source | Yangcheng Evening News Yangcheng Pie
Editor-in-charge | Wu Flaw