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Fuqiang Binzhou Enterprise | Shandong Jujia Biotechnology Co., Ltd.: a rising star in the feed industry

author:Daily Binzhou

On the afternoon of October 28th, the second "Fuqiang Binzhou Enterprise Tour" interview delegation came to Shandong Jujia Biotechnology Co., Ltd. to explore this emerging top ten enterprises in Shandong's feed industry.

Fuqiang Binzhou Enterprise | Shandong Jujia Biotechnology Co., Ltd.: a rising star in the feed industry

Shandong Jujia Biotechnology Co., Ltd. was registered in March 2009 in Zhuanhua, is a professional enterprise producing feed additives. The enterprise was jointly introduced by the Coastal Defense Office and the County Salt Affairs Bureau, with a total investment of 870 million yuan, the company covers an area of more than 340 acres, and has more than 300 employees.

Fuqiang Binzhou Enterprise | Shandong Jujia Biotechnology Co., Ltd.: a rising star in the feed industry

It is reported that Shandong Jujia Biotechnology Co., Ltd. successfully passed the (municipal) three-level safety standardization acceptance in November 2016 and obtained the three-level safety standardization certificate. From 2016 to 2018, the company was selected as a municipal benchmark enterprise of Binzhou Dual Prevention System, and became a model of excellent safety management enterprise in Binzhou chemical industry. In 2016, the company was rated as the municipal key engineering laboratory and the municipal enterprise technology center, and in 2020, it was rated as the provincial enterprise technology center. In December 2018, the company was selected as the hidden champion of small and medium-sized enterprises organized by the Shandong Provincial Small and Medium-sized Enterprise Bureau (a total of 5 enterprises in Binzhou City were selected). In 2019, it has been rated as "Star Enterprise", "Excellent Enterprise" and "Excellent Growth Enterprise" by The District Committee and District Government of Zhanhua District. From 2019 to 2020, he won the "Silver Lion Award" for outstanding entrepreneur in Binzhou City. In 2020, it was rated as a "demonstration enterprise" and "an advanced unit of one enterprise and one R&D platform" for high-quality development by the district party committee and district government of Zhuanhua District. In 2020, it was selected as one of the "Top Ten" feed industry enterprises in Shandong, and won the "Advanced Unit" and "Advanced Unit for the Prevention and Control of the New Crown Epidemic" of the Binzhou Animal Husbandry Association in 2019, and signed a postgraduate workstation and internship training base with Shandong University of Technology and Binzhou Technician College; in 2020, it signed an industry-university-research cooperation agreement with Shandong University, and in 2021, it was rated as a "meritorious enterprise" for high-quality development by the Government of Zhanhua District.

Fuqiang Binzhou Enterprise | Shandong Jujia Biotechnology Co., Ltd.: a rising star in the feed industry

As a well-known brand in the choline chloride industry, Jujia Bio has established long-term and stable strategic cooperative relations with hundreds of well-known feed enterprises in China and the world, and has established a solid cooperative relationship with thousands of domestic feed production enterprises and distributors.

Companies adhering to the "value for money, safety above all" business philosophy, quality management as the core, in strict accordance with international standards and requirements for research and development, production, to ensure that customers provide first-class products and services. As early as the establishment of Jujia Company, it strengthened its quality awareness and strictly controlled quality. In 2007, the company introduced the domestic advanced microbial and heavy metal detection instruments. From the strict warehousing testing of each batch of raw materials, to the strict monitoring of each control point in the production process, and even the strict testing of semi-finished products and finished products are carried out in accordance with the HACCP system. At the same time, the company regularly tests dioxins and polychlorinated biphenyls every year, and regularly goes to the national authority to conduct heavy metal and microbial and other indicators to ensure the supply of qualified high-quality raw materials and stable product quality. At present, the company has passed the FAMI-QS European feed additive and mixed feed quality system certification, HACCP food safety certification and ISO9001-2008 quality management system certification, as well as the feed product quality certification passed in 2009.

Fuqiang Binzhou Enterprise | Shandong Jujia Biotechnology Co., Ltd.: a rising star in the feed industry

After years of efforts, Jujia's products have become Chinese brand products recognized by the public in the international market, and are the representatives of China's high-quality choline chloride. Excellent enterprise quality and good corporate reputation for the company to win the trust and support of customers at home and abroad. Jujia choline has now occupied most of the markets in various provinces and cities in the country, and has established good strategic cooperative relations with more than 150 well-known feed enterprises at home and abroad, such as Beijing Dabeinong Science and Technology Group Co., Ltd., Shandong Liuhe Group Co., Ltd., Chia Tai Group, Zhenghong Group, Jiuding Group, and Meihua Group; foreign markets include EU member states, Russia, Japan, South Korea, Thailand, Vietnam, Asia, Oceania, North and South America, Africa and other more than 40 countries and regions.

The company takes bigger and stronger choline chloride production enterprises as its own development goal, takes "value for money, safety is better than everything" as the production culture of the enterprise, implements the brand strategy of creating domestic and international well-known brands --- "Jujia Choline", and strives to open up a broader domestic and international market.

(Reporter Lin Yizhu)