If you want to choose the "advertiser who knows the best feathers", then ANA "Daddy" will definitely be at the top of the list. The first reason is naturally that Habu Yushin itself is a "contracted employee" of ANA, and the level of cooperation is higher, and the other point is that ANA really pays more attention to every cooperative shooting of Yusheng Yushin!
I remember that not long ago, I also lamented that many advertisers always "push too hard" when using athletes as spokespersons and advertising subjects, showing that they are not the original appearance of athletes at all? At that time, our unanimous understanding as an audience was that please return the athletes to the stadium! Please photograph them shining on the field!
However, the athletes under the sports field, the other side of life, really can't shoot well, is it not good? ANA is here to "punch in the face".
"Many times beyond the self, many times over the high wall, then, will only feel the expectation." Above the blue sky, meet! "Such a scrappy line, do you think the picture is a training and performance scene on the ice rink? No, it could also be a lovely everyday routine that everyone goes through – it's time to go! The suitcase is so full that it can't be closed!
Pull it out! Reseed! Press it up!
Closed! Buckled up! It worked!
ah! But something was missing outside!
So what, you can still go full of energy!
The short 30-second advertisement made many people shout "Live long to see!" "You can actually see Yusei wearing small white shoes in a denim suit, such a natural and everyday performance!"
And the people on the clouds will also be lost like us, and they can't pack their bags!
These daily details, real, plain and cute, show the daily life of the "mysterious" feathers under the ice rink, and allude to the meaning that "every departure, even a small daily life, can bring a wonderful future".
At the moment of the epidemic, when the aviation industry has been hit hard, such a vitality will start again, and I think it is also ANA's own gas!
Moreover, at the end of the advertisement, ice fans also discovered the small details hidden by ANA, a good wish - the starting destination of this ticket of Yu Yu yu is Tokyo Haneda Airport - Beijing!
Yusei and ANA, this love of two-way assistance, this expectation of the future beyond the self and over the high wall, let them all be fully realized!