After more than 1 month of silence, Xinjiang cotton-related enterprises basically did not make a sound and lay silently in the long river of time. During this period, the self-media in the fashion circle have withdrawn their own NIKE and ADIDAS product content, while the brand side has suspended the sale of limited editions online and offline.
A sneaker media push content
The content currently updated by major self-media is mainly for domestic shoe brands led by ANTA and Li Ning, and the vice is the trend brand dynamics at home and abroad. I really think that sneakers are not easy from the media, after all, remove the Xinjiang cotton boycott brand, basically remove 80% of the content can not be written, and in order to maintain their own high exposure, can only squeeze the head to find content output. It is not that domestic content is not worth exposing, but that cookie-cutter content will make content creators bald.
Tomorrow Flower is dressed in Li Ning
Compared with the stars who terminate their contracts with sensitive brands, they jump to domestic brands. The situation for sneaker bloggers can be much more embarrassing. After all, even if the star is terminated, as long as the next brand takes over, it can at least be suspended. However, some sneaker bloggers have made remarks that "a certain brand does not apologize and no longer outputs the content of the relevant brand", which is a bit embarrassing. After all, now after the storm, many melon-eating masses have returned to reality, and NIKE ushered in a big outbreak in May after a small dunk limited sale in April.
Online and offline took out the first king fried ts x aj 6 this year, and then this week will successively sell a variety of color dunk and aj 11 low online and offline, which will be a one-to-one hot shoe in the shoe circle.
Can you still sit still in the face of these blockbuster releases?
There are also sneakers self-media that throw the choice to readers, and decide whether to update NIKE, ADIDAS and other related sensitive brands through reader voting.
Since the suspension of sales for more than 1 month, so the next NIKE, adidas limited sale will certainly be more and more, so what is the choice of sneaker self-media, the choice of customers, and your choice?