Text/Yangcheng Evening News all-media reporter He Jing
Photo/book cover
A few days ago, Jieli Publishing House revealed at the Shanghai International Children's Book Fair that the latest work of the "Twilight Saga" series, "Midnight Sun", will be launched by the company. It is reported that since the listing of "Midnight Sun" in many european and American countries on August 4, 2020, it has quickly jumped to the top of the global book sales list in a short period of time, winning the first place in the Amazon list in the United States, the United Kingdom, Brazil and other places, and has been reported by many foreign mainstream media such as the New York Times and the Guardian.
According to the data, in the United States, Hachette Book Publishing Group has printed 1 million hardcover editions of "Midnight Sun" to meet market demand. According to Publishers Weekly, CEO Michael Pitch revealed when talking about the company's results for the first half of 2020 that Midnight Sun has reached the highest level of bookings in the group's history. In the UK, Midnight Sun was first printed in 300,000 copies. In Germany, the total number of copies of Midnight Sun has now exceeded 140,000 copies.
In fact, the "Twilight" series has been the creator of the sales myth since its inception. In 2005, the first book in the series, "Twilight", became a hit in the United States, and then "New Moon", "Lunar Eclipse" and "Breaking Dawn" were published in the following three years, and even pulled "Harry Potter 7" off the best-selling champion. At present, the total global sales of the "Twilight" quadrilogy have reached 160 million copies. Since August 2008, Relay Press has successively introduced and published the Chinese Simplified edition of the "Twilight" series quadrilogy, with a total sales volume of more than 4.3 million copies so far. The latest work "Midnight Sun" invited the famous translator and "Harry Potter" series translator Ma Ainong to be responsible for the review work, and will be officially released in 2021.