On October 27, 2021, after 16 years of accumulation, Yuhui Group ushered in the opening ceremony of the global marketing center of Haochen Tile and Hongjing Rock Tile! The scene woke up the lion and offered Rui, the gong and drum ascended to the heavens, and the atmosphere was warm; under the joint witness of the guests from all over the world and the visitors from all over the world, Haochen tiles and Hongjing rock slab tiles once again confirmed the brand charm with strength.
Haochen tiles, Hongjing rock slab tiles global marketing center opening ceremony site
Haochen tiles, Hongjing rock slab tiles new marketing headquarters exhibition hall appreciation
The 3,688-square-meter new headquarters exhibition hall set sail
Mr. Luo Guotian, Chairman of the Group, Ms. Liang Hongyu, Secretary General of material application branch of China Building Decoration Association, Dr. Yin Hong, Secretary General of Foshan Ceramic Industry Association, Ms. Jin Yafan, Chairman of manufacturing and Construction Professional Committee of The National Council for The Promotion of China, Chen Yalin and Ms. Wang Haiyu, Representatives of Pearl River Image Ambassadors, Mr. Pan Wenquan, Managing Director of the Group, Mr. Luo Peizhang, Executive Director of the Group, Mr. Haochen Tile, Mr. Huang Jionghui, General Manager of Hongjing Rock Tile Marketing, and other guests, experts and scholars attended the celebration. More than 20 media such as Tencent Home, Intelligent Manufacturing Alliance, Taocheng Daily, Huaxia Ceramics Network, China Ceramic Network, NetEase Home, Sina Home, Sohu Home, etc. tracked and reported the whole event, and nearly 500 people at the scene witnessed this historic event.
01. The glory years have set sail again
Since its inception in 2005, Yuhui Group has gone through 16 years of glory, the speed of industry change in the past 16 years is getting faster and faster, and the overall development trend is uncertain, and now it has encountered the epidemic and trade war, but for Yuhui Group, 16 years of time has created a strong foundation, just like a towering tree, the deep-rooted and large wind can still blossom and scatter.
Luo Guotian, Chairman of Yuhui Group
As Mr. Luo Guotian, Chairman of Yuhui Group, said in his speech at the opening ceremony, Yuhui Group has built five existing production lines from the initial production line to the current five production lines, which is the result of growth and accumulation. From the previous production of a single to an independent brand, a number of independent brands have been created, which is the best proof of market development and strength building. From single-category products to products of various specifications and thicknesses, as well as functional products, this is the result of product focus on research and development and technological breakthroughs.
Today's newly unveiled Haochen tile and Hongjing rock tile global marketing headquarters exhibition hall, will be a brand milestone of a new breakthrough, but also Haochen tile and Hongjing rock tile for the new journey of the new starting point and power point will also represent The Haochen tile and Hongjing rock tile is destined to become another strong person in the era of the construction ceramic industry.
Pan Wenquan, Managing Director of Yuhui Group
Yuhui Group's achievements today, as well as The new start of Haochen Tiles and Hongjing Rock Tiles, behind which are the best embodiment of the spirit of enterprise, at the opening ceremony, Mr. Pan Wenquan, Managing Director of Yuhui Group, said that Yuhui Group firmly believes that high-quality brands and products come from strict management and professional technology.
Technology is developing every day, the concept is changing with each passing day, in order to always walk in the forefront of the market, to meet the stricter requirements of customers and strive, so the company in equipment renewal, staff training at all cost investment, and constantly improve production management, spare no effort to strengthen quality control, Haochen tiles and Hongjing rock tiles have successfully passed a number of certifications and honorary titles, marking that Haochen tiles and Hongjing rock tiles have a strong strength and authority of the proof.
Luo Peizhang, Executive Director of Yuhui Group
The spirit of the enterprise is the driving force for development, and the culture of the enterprise is the best logo of an enterprise, in the speech of Luo Peizhang, executive director of Yuhui Group, we can understand that Yuhui Group adheres to the corporate culture of Zhengde Housheng and Perfection, and firmly believes that the art industry has a specialty, and the profession is also the hard power of enterprise development.
Huang Jionghui, general manager of marketing of Haochen tiles and Hongjing rock slab tiles
As the marketing general manager of the two new brands, Mr. Huang Jionghui, in the face of many environmental pressures, took the lead and bravely took the helm, leading the brand and team to jointly challenge the new future under the industry difficulties, and the pride of Haochen tiles and Hongjing rock tiles comes from the strong support and product strength behind them.
Mr. Huang gave a comprehensive analysis of the product logic, product concept, product advantages, future development and strategic planning trends of Haochen tiles and Hongjing rock tiles in detail. Mr. Huang pointed out that Yuhui Group has attached importance to product innovation for many years, taking products as the core of marketing, and has created a variety of specifications of all-body marble series, negative ion modern stone, all-body rough, negative ion ultra-wear-resistant infinite continuous pattern, modern plain stone and other products. From R & D to production by the senior master personally managed, every year according to the new market trends, the launch of a number of products in line with market demand. The continuous core competitiveness of products comes from the common role of the five aspects of market, technology, system, culture, design and research and development, which is a necessary condition for creating a good product.
02. Big coffee helps to empower fission
For the development and achievements of Yuhui Group, the leaders of the association and the mainstream media have given high praise, and the grand opening of the global marketing headquarters of Haochen Tile and Hongjing Rock Slab Tile, many big coffee in the industry also came to the scene to send blessings to the two brands.
Liang Hongyu, Secretary-General of material application branch of China Building Decoration Association
Secretary General Liang said in his speech at the opening ceremony: Haochen tiles and Hongjing rock tiles, whether from the tone of the brand, or from the texture and design of the product are amazing, and the diversified product series can provide consumers with one-stop procurement conditions and environment, which is the embodiment of service, the future will be looking forward to Haochen tiles and Hongjing rock tiles to create a new world.
The Material Application Branch of China Building Decoration Association will give full play to the development strategy of "supporting excellence, supporting large and strong", leading, promoting, standardizing and serving industry enterprises, providing assistance for Haochen tiles and Hongjing rock slab tiles, and jointly creating a better future.
Yin Hong, Secretary General of Foshan Ceramic Industry Association
Secretary General Yin said in his opening ceremony speech: Yuhui Group 15 years of development, can be described as going against the trend, in today Yuhui Group and leading the two major brands to set sail, juy the future, the ceramic industry is now facing unprecedented difficulties, whether it is the industry or life has been greatly affected, but there is a saying called "see the essence of life can also love life is the real hero", Yuhui is also like the hero of the same industry, in a bad environment, see the essence of the industry, and then set sail , Gather the future!
Jin Yafan, Chairman of the Manufacturing and Construction Professional Committee of the National Council for the Promotion of China
In the 15 years since the growth of Yuhui Group, as a senior media person in the industry, Chairman Jin has witnessed the development and growth of this enterprise and witnessed the development process of this enterprise. The top-down unity and down-to-earth spirit of Yuhui Group's Luo Dong and team are touching.
In the future, we will work together with Haochen tiles and Hongjing rock tiles to develop together, and use the vast resources of the media, innovative ideas, publicity and promotion and other ways to promote Haochen tiles and Hongjing rock tiles to achieve a qualitative leap.
03. With the blessing of the image ambassador, the opening of the lion celebration
At the opening ceremony, Chen Yalin, the image ambassador of Haochen Tile and Hongjing Rock Slab Tile, took the stage to deliver a speech. As the image ambassador of Pearl River, what he conveys is the self-confidence and upward fighting spirit of young people in the new era, which coincides with the brand spirit of Yuhui Group and Haochen Tile and Hongjing Rock Slab Tile.
Pearl River Ambassador Chen Yalin
Ms. Chen Yalin said: Walking into Haochen tiles and Hongjing rock tiles, we had in-depth exchanges with Chairman Luo, Pan Zong, Huang Zong and other leaders, learned about the corporate culture concept behind Yuhui Group, and deeply felt the spirit of hard work, down-to-earth, unyielding and courageous breakthroughs of the enterprise. In them, what they see is the admiration and dedication to the ceramic cause.
In the future, it will grow together with Haochen tiles and Hongjing rock tiles, and will also walk with Yuhui to show Lingnan ceramic culture to the industry, to the market, to the whole country, and to the world.
Wake up lion interaction
The opening ceremony of the exhibition hall also specially invited the lion dance team of the Chinese Folk Art Troupe to present wonderful lion dance performances such as xiang lion dotting, rui lion picking green, and attracting wealth into the house.
Yuhui Group Chairman Luo Guotian, Yuhui Group Managing Director Pan Wenquan, Yuhui Group Executive Director Luo Peizhang, Haochen Tile, Hongjing Rock Slab Tile Marketing General Manager Huang Jionghui came to the stage to celebrate the lion's eye-catching ceremony.
Huang Jionghui, general manager of haochen tile and hongjing rock slab tile marketing, carried out the grounding ceremony
Pan Wenquan, Managing Director of Yuhui Group, conducted the ceremony of receiving Azure
Yuhui Group leaders worship the gods
The sacred ceremony pushed the celebration atmosphere to a climax, the sound of cannons was thunderous, the flowers splashed beautifully, and the completion of the ribbon-cutting ceremony marked the official landing of the new image of The Haochen Tile and Hongjing Rock Slab Tile Exhibition Hall, opening a new chapter in the upgrading of brand strategy.
Ribbon-cutting ceremony for guests
Group photo
Ready to set sail, gather the future - 2021 Haochen tile, Hongjing rock tile global marketing center and strategic conference came to a perfect end! In the future, Haochen tiles and Hongjing rock tiles will have hopes for the future at a new starting point to strengthen the development of various fields of the brand, through independent research and development, production innovation, green development and other actions to make all-round efforts in various fields, and join hands with more industry leaders and partners to compose a new era...