Blocking Google from becoming the default search engine, the big four rivals have urged the EU to take antitrust action

author：CSDN 2021-10-31 04:15:27

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Four well-known search engines reportedly called on the European Commission to take further antitrust action against Google, saying Google's default status on web browsers such as Safari and Firefox gave it an unfair competitive advantage. The four search engines said they had yet to see positive results from the antitrust ruling against Google.

Blocking Google from becoming the default search engine, the big four rivals have urged the EU to take antitrust action

In an open letter to the European Commission, Google's four major search engine competitors, DuckDuckGo, Ecosia, Lilo and Qwant, urged lawmakers to end Google's status as the "default search engine" on web browsers, requiring Google to allow users to more easily set up or switch to alternative search engines.

Google's search engine is the default search engine for Google's own browser, Chrome, and Statcounter's data shows that as of September 2021, Chrome has about 65% of the market share; in the search engine rankings, Google has a 92% market share. Google has also struck billions of dollar deals with apple and Mozilla, making Google Search the go-to search engine for their browsers.

Derived from Statcounter

In 2018, the European Commission imposed a record fine of 4.24 billion euros ($5 billion) on Google for arguing that Google abused its control over the Android operating system by forcing phone makers to pre-install Google Search and Google's Chrome browser, cementing its search engine dominance. The European Commission also found what Google called an "anti-secession agreement" that prevents official Android manufacturers from selling android devices that run unofficial or modified versions.

Google then made the change and said 4 months ago that it would implement a preference menu that would allow users to choose their default search when setting up their Android device. Despite some recent changes, due to its limitations, Four of Google's competitors don't think this will change Google's market share to a large extent.

DuckDuckGo, Ecosia, Qwant and Lilo said in a joint letter: "We welcome the European Commission's Digital Marketplace Act (DMA, draft introduced last December), but the DMA has failed to address the most prominent obstacle to the search market: Google's default search engine status. If the DMA does not address this fundamental issue, we believe the status quo will continue. ”

The four search engines say that on Chrome desktops or other operating systems, the menu that lets users choose the default search when setting up Android devices is not available, and the menu is only displayed to users once. Gabriel Weinberg, ceo of DuckDuckGo, said Google was trying to curb market competition by making it "unnecessary" for users to change search engines.

They argue that the DMA needs to be adjusted urgently to prevent Google from continuing to suppress search engine competition. Specifically, the DMA should legally prescribe the requirement of "setting up a search engine preference menu" and prohibit Google from obtaining the default search engine access point for the operating system and browser. In addition, the DMA should also ensure that, in addition to allowing users to select their preferred search at initial login, they can also switch at any time with one click through the prompts of competitor search engine apps or websites. These actions will ultimately have a significant impact on competition in the search engine market and ensure that consumers have real choices online.

Once approved by EU legislators and EU countries, the DMA could come into force in 2023.

Reference Links:

https://www.reuters.com/technology/google-rivals-want-eu-lawmakers-act-via-new-tech-rules-2021-10-07/

Blocking Google from becoming the default search engine, the big four rivals have urged the EU to take antitrust action

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