Reader/Shenzhen Business Daily reporter Wu Suhong intern Lin Yongrun
On October 30th, zhong shu ge Shenzhen's first store, known as "China's most beautiful bookstore", was officially unveiled in Bao'an Happy Harbor. Combining Shenzhen's humanistic elements, this Zhong Shu Ge has created a "unique" bookstore style through ingenious design, which has become another cultural punch card in Shenzhen.
The "Net Red Bookstore" is coming
Since 2013, Zhong Shuge opened its first store in Songjiang, Shanghai, and is known as the "most beautiful bookstore in China" in the industry. Based on the concept of "chain does not copy", stores around Zhong Shu Ge will integrate local humanistic elements to varying degrees. Today, this "bookstore only makes bookstores" has also come to Shenzhen, and the first store has opened in the happy harbor in the central area of Bao'an.
According to reports, the store has a business area of 1106 square meters, divided into two floors, with a concept area, a forum area, a children's reading area, a leisure area and other areas, and the books in the store are mainly literature, art, humanities and social sciences and children's books.
The first Zhong Shu Ge in Shenzhen, combining Shenzhen characteristics and unique humanistic elements, extracted the core design concepts such as "surreal" and "technology", and created a bookstore exclusive to Shenzhen style, which is also the flagship store of Zhong Shu Ge in South China.
In the store, the fairytale giant red spiral bookshelves and the clever use of various glass mirror elements create a unique book buying and reading experience. In addition, there is a children's book library for children. The designer uses concise lines and graphics, and draws rotating Ferris wheels, fantastic castles and other bookshelves with childlike brushstrokes, attracting people to read and take photos here.
New cultural landmarks are frequently unveiled
Help Baoan build the core business district of the Bay Area
According to reports, the Bao'an central area where Zhong Shu Ge settled this time, the surrounding commercial and cultural atmosphere is increasingly strong, not only has become the core business circle of Shenzhen, frequently giving birth to new landmarks of internet celebrities, but also making the influence of the commercial circle in Bao'an central district increasing day by day.
In September this year, Shenzhen Binhai Art Center was unveiled, and successive high-level cultural performances were staged, becoming a new landmark of cultural performances in the Bay Area. In the month since its opening, the Esplanade has performed a total of 20 performances. Many citizens of Guangzhou, Foshan, Dongguan and Zhuhai came to watch the performance. Guan Hong, deputy general manager of Shenzhen Binhai Art Center, said that in the future, the strongest resources will be used to superimpose the advantages of professional operation to build Shenzhen Binhai Art Center into a never-ending art feast in western Shenzhen.
In addition, Happy Harbor, which has an internet celebrity Ferris wheel, as a new generation of "tourism + business" demonstration works, has absorbed nearly 40% of the brands that have entered Shenzhen for the first time since the opening of the East Coast Commercial District in February this year, and the economic effect of the first store continues to be superimposed.
Review: Yu Fanghua Jiang Zhuxuan