On October 28, the Jilin Provincial Party Committee and the Provincial People's Government officially released the "Jilin Provincial Ice and Snow Industry High-quality Development Plan (2021-2035)", which is the first provincial-level ice and snow industry high-quality development plan completed in the country, and also a blueprint document to promote the high-quality development of the ice and snow industry in Jilin Province. Next, we may wish to interpret the "Jilin Provincial Ice and Snow Industry High-quality Development Plan (2021-2035)" (hereinafter referred to as the "Planning") through four questions.
The first question: Why should we prepare a high-quality development plan for the ice and snow industry?
In September 2018, when General Secretary Xi Jinping inspected Jilin, he pointed out that "green water, green mountains, ice and snow are all golden mountains and silver mountains" and "protecting ecology and developing eco-tourism complement each other", and when inspecting Jilin in July 2020, he once again emphasized that "ice and snow are also golden mountains and silver mountains." It is necessary to promote the accelerated development of ice and snow tourism, ice and snow sports, ice and snow culture, ice and snow equipment, etc."
At the beginning of this year, General Secretary Xi Jinping specifically pointed out that "promoting the leapfrog development of ice and snow sports in China is an important part of achieving the second centenary goal" and "the ice and snow industry is a big industry and a sunrise industry". It has pointed out a green development path that gives full play to the advantages of ice and snow resources for the alpine regions in northern China, especially in Jilin Province.
Jilin Province has the unique advantage of developing the ice and snow industry. Jilin Province is located in the world's ice and snow golden latitude belt, the world's three major powder snow bases, long snowfall period, abundant snowfall, especially in the Great Changbai Mountain area of the mountains stretching, dense lakes, powder snow static wind, with the potential for in-depth development of international snow fields.
At present, Jilin Province has built 46 ski resorts, with a total of 347 ski slopes, a total length of 298 kilometers, and a total area of 1032 hectares of ski slopes (ranking first in the country). Among them, the three large ski resorts of "Vanke Songhua Lake", "Jilin Beidahu" and "Wanda Changbai Mountain" rank among the top three in the country in terms of the number of reception beds, the number of cable cars, the total area of the ski slopes and the number of ski trips in the snow season every year.
Jilin Province has issued a series of policy documents to support the development of the ice and snow industry, which has promoted the upgrading and development of the national ski industry from single skiing to leisure vacation, and the ice and snow industry, especially ice and snow tourism, ranks in the forefront of the first echelon in the country, forming the market recognition of "China's ice and snow industry development to see Jilin".
The Beijing Winter Olympics will promote the leap-forward development of the ice and snow industry in Jilin Province. As General Secretary Xi Jinping pointed out, "The Beijing Winter Olympics and The Winter Paralympic Games are like a catapult that can promote the leap-forward development of China's ice and snow sports and ice and snow industry." Hosting the Beijing Winter Olympics and The Winter Paralympic Games is not a hammer deal, and after it cannot be held, it will become a 'silent mountain forest'." In the post-Winter Olympic era, China will enter a golden period of development of the ice and snow industry, and the ice and snow economy will grow explosively. The preparation of planning in this period is to seize the window period before the Beijing Winter Olympics, seize the trend of the global ice and snow industry's focus further moving eastward, and aim at the golden opportunity period for the leap-forward development of the ice and snow economy in the post-Winter Olympic era, conform to the trend of upgrading residents' consumption, promote the cooperation of the ice and snow economy on a larger scale, and form a broad market space of "300 million people participating in ice and snow sports".
The second question: What is the grand blueprint determined by the high-quality development plan of the ice and snow industry in Jilin Province?
The "Planning" consists of 6 chapters and 29 sections, with high-quality development as the main line, in-depth elaboration of the guidelines, strategic positioning and development goals and development directions for the development of the ice and snow industry in Jilin Province in the coming period, adhere to the "ecological priority and green development", clearly build a spatial development pattern of the ice and snow industry of "one heart, three corridors, two districts, three groups, two ring lines, and multi-point support", give full play to the role of the ice and snow industry in the national opening up strategy and the regional coordinated development pattern, innovate and build a comprehensive guarantee system, and explore the "ice and snow land" Transformed into the realization path of "Jinshan Yinshan".
The "Planning" clearly puts forward the strategic positioning of the development of The ice and snow industry in Jilin is: China's cold ice and snow economy high-quality development demonstration zone. By building a development model with higher quality, better efficiency, better structure and full release of advantages, we will promote the overall development of climate resources, help Northeast China revitalize the economic structure transformation, serve the "Belt and Road" open cooperation, undertake the heavy responsibility of leading the high-quality development of China's ice and snow industry in the post-Winter Olympic era, and embark on a path of successful development of the cold ice and snow economy that can be copied, promoted and referenced in China.
According to the "14th Five-Year Plan" of Jilin Province, in order to achieve comprehensive revitalization and all-round revitalization, Jilin urgently needs to find new economic growth points and create new momentum and new engines for development. To this end, Jilin Province proposes to use 5 to 10 years to achieve a total revenue of the tourism industry to reach a trillion-level scale, of which the development of the ice and snow industry is an important link and a key link. To this end, the plan proposes: by 2025, the province's ice and snow industry high-quality development system will be initially established, and the total industrial scale will reach 250 billion, becoming a world-renowned international ice and snow tourism resort and an important bearing area for "driving 300 million people to participate in ice and snow sports"; By 2035, the ice and snow industry consumption chain supply chain transformation and upgrading, closer to the middle and high end of the value chain, the deepening of international industrial cooperation, to become a cold ice and snow economy high-quality development demonstration zone.
The third question: How does Jilin Province build a high-quality development system for the ice and snow industry?
The "Planning" proposes to build a more organic and coordinated "4 + X" industrial system, specifically with ice and snow tourism, ice and snow sports, ice and snow culture, ice and snow equipment as the core, and ice and snow technology, ice and snow talents, ice and snow trade, ice and snow finance, ice and snow transportation as the support.
The relationship between the four core industries is: ice and snow tourism as the "total traction", ice and snow sports as the "important driving force", ice and snow culture to "cast the soul", ice and snow equipment "strong body".
In terms of ice and snow tourism, the industrial pattern of "West Ice and East Snow" in Jilin Province has been formed, the Changji Urban Ice and Snow Sports and Leisure Resort Industry Agglomeration Area, and the Great Changbai Mountain Ice and Snow Ecological Resort Industry Cluster Area have begun to take shape, and the ice economic benefits with Chagan Lake as the core have gradually emerged. We will build an international ice and snow tourism consumption center, adhere to high-quality and intensive development, promote the "control of quantity and quality" of ski resorts in the province, accelerate the construction or upgrading of a number of ski resort complexes and ice and snow towns, cultivate a number of world-class ski resort complexes and four-season tourist destinations, enhance the development level of small and medium-sized ski resorts, cultivate 1-2 ski resorts with a reception volume of more than 1 million people, 5 ski resorts with more than 500,000 passengers, and 10 ski resorts with more than 200,000 passengers, and develop more winter comprehensive health care projects and ice theme cultural tourism projects. Snow and ice rural tourism spots, etc. By 2025, the number of winter tourism visitors will reach 120 million, and the total income of ice and snow culture tourism will reach 220 billion yuan.
In terms of ice and snow sports, Jilin Province has 302 national-level special schools for ice and snow sports, 15 Olympic education demonstration schools, more than 400 ice rinks are poured every year, nearly 8 million people participate in nearly 300 series of ice and snow activities, and a number of Olympic champions such as Zhou Yang, Li Jianrou and Wu Dajing have been trained. We will introduce more international ice and snow events, build a local ice and snow event brand, and promote the professional, branded and integrated development of ice and snow sports. Improve the construction level of ice and snow event venues, develop diversified mass sports activities, ice and snow special outdoor activities, promote the "national fitness implementation plan", and promote the transformation of ice and snow sports from a career type to an industrial type. By 2025, the total scale of the province's ice and snow sports industry will reach 24 billion, and the number of ski resorts will reach 100. Create a number of international and domestic ice and snow event brands and professional teams. By 2035, the province will achieve the participation of the whole people in ice and snow sports. The level of ice and snow sports is leading in the country, becoming a world-class ice and snow sports highland.
In terms of ice and snow culture, Jilin not only has Changbai Mountain and Chagan Lake, not only songhua river and Yalu river, Tumen river, etc., but also the "poetry and far away" of ice and snow. In the future, we will promote the construction of the core area of ice and snow Silk Road culture, excavate the value of ice and snow culture, create a series of ice and snow culture theme IP, and tell the ice and snow story of Jilin Province.
In terms of ice and snow equipment, on September 10 this year, China FAW and China Aerospace Science and Technology Group jointly delivered domestic snowmobiles to the Winter Games Center of the General Administration of Sport. Its delivery has achieved a breakthrough of "zero" for domestic snowmobiles, announcing the end of the long history of Monopoly of Snowmobile Equipment in China by foreign brands. We will accelerate the coordinated development of heavy ice and snow equipment, light ice and snow equipment and intelligent equipment, continuously promote the localization of ice and snow equipment, actively develop the ice and snow equipment manufacturing industry and its productive service industry, cultivate core technologies, and build a highland for ice and snow equipment manufacturing in Northeast Asia. The focus is on three "breakthroughs": one is a breakthrough in innovation ability; the second is a breakthrough in the introduction of high-end equipment and personal equipment; and the third is a breakthrough in the carrying capacity of the platform. Focus on supporting the construction of three ice and snow equipment industrial parks in Changchun, Jilin and Liaoyuan, guide the gathering of talents, funds, policies and other elements of resources, and enhance industrial synergy.
The fourth question: How to achieve the linkage between the region and the outside of the region in the development of the ice and snow industry in Jilin Province?
The "Planning" proposes: Deepen the implementation of the northeast revitalization strategy and build a coordinated development zone for China's cold ice and snow economy. At present, Jilin Province is working with Liaoning, Heilongjiang and Inner Mongolia to compile the "Northeast Global Tourism Development Plan", considering the realization of ice and snow tourism cooperation in the northeast region, jointly building a high-quality ice and snow tourism route in northeast China, jointly hosting major international ice and snow events, and cultivating original ice and snow event brands in northeast China. It will also jointly carry out the excavation and upgrading project of northeast ice and snow culture to consolidate the foundation and foundation of China's ice and snow culture self-confidence.
Implement the strategy of rural revitalization, and comprehensively improve the quality and level of agricultural and rural development. At present, we are fully implementing the "10 million" project of rural tourism, creating characteristic homestay clusters, "intangible cultural heritage" villages, sightseeing agriculture and other rural tourism boutique points and boutique routes, we will actively promote the integrated development of "ice and snow + rural tourism + leisure agriculture", and create a national ice and snow characteristic rural industry integration development demonstration park.
Docking the Beijing-Tianjin-Hebei coordinated development strategy, serving and assisting the Beijing 2022 Winter Olympics. The Jilin Provincial Government signed a cooperation framework agreement with the Beijing Winter Olympics Organizing Committee, the Beijing Municipal Government and the Tianjin Municipal Government, taking ice and snow cooperation as an important content. In the next step, we will build the "Jingzhangji" ice and snow circle, build an industrial alliance, and rely on the "Jingzhang sports and cultural tourism belt" to build the "Jingzhangji" sports and cultural tourism circle.
Build a high-quality development pilot zone for ice and snow economy in China (Changbai Mountain Range - Altai Mountains). Deeply integrate into the joint construction of the "Belt and Road", and create an important window for opening up to the north and a hub for cooperation in Northeast Asia. Implement the Changjitu strategy, enhance the level of regional interconnection, comprehensively deepen international ice and snow cooperation, promote the construction of the Ice and Snow Silk Road, and build Jilin into an important intersection of domestic and international dual cycles.
China Jilin Network Jike APP reporter Yu Yang