Brand Dream Factory: A one-stop enterprise brand service agency was established to help growing enterprises grow in product efficiency

Recently, three brand service agencies, Lianhua Shengshi Communication, Gaozhi Consulting and Yuewei E-commerce, announced that they have jointly launched the "Brand Dream Factory" marketing service and established a one-stop corporate brand service agency. The service provides a one-stop brand marketing solution in the form of brand strategy consulting, accelerated public relations communication empowerment, and integrated marketing support, focusing on cutting-edge brands and growing enterprises, aiming to meet the brand marketing needs of diversified and full-link enterprise markets.

At present, most of the mainstream brand marketing service agencies are known for brand positioning, strategy landing, public relations communication, and terminal conversion, which makes the brand marketing chain fragmented. Growing enterprises lack Leading Agency that can really give the brand an overall strategy, implement the strategy, marketing transformation and effective communication landing, and serve as the Leading Agency of the company's brand service.

"The growth of the brand is a process from 0 to 1, from 1 to 100, from 100 to 10,000." Chen Yong, chairman of Lianhua Shengshi Communication Group, said, "The 'brand dream factory' is actually a brand 'dream factory' that helps these cutting-edge brands to compress the cycle as much as possible, reduce costs, and improve quality and efficiency in the rapid development stage of 1-100." ”

The "Brand Dream Factory" service is led by brand strategy consulting, to the formulation of public relations strategy, the acceleration of communication, and then to the integration of digital marketing, e-commerce/short video/WeChat and other store operations and live broadcast marketing support, providing a full-process, full-link brand building solution. This is like a super factory covering the whole industrial chain of product planning, production and processing, and terminal sales, so that the brand can truly achieve one stop to the end from input to output.

Aim at the pain points and benchmark the market gap. The value of "Brand DreamWorks" lies in the fact that it is not a simple superposition of the full-link process, but the integration and empowerment of the three institutions in terms of experience, strategy and benefits. Among them, enterprises can enjoy the personal service of experts in various marketing fields - consultants from three professional companies will not only provide services in the new integration team, but also communicate with each other in the whole service process, guide strategic planning with mutual experience, timely and efficiently improve the implementation of landing plans, and achieve professional, efficient and customized services. These are not possible with all marketing service agencies currently on the market, including strategic consulting, public relations communication, and terminal marketing.

It is worth mentioning that the founders of the three institutions of "Brand DreamWorks" are experts in their respective fields, and maintain long-term cooperation, with full integration service capabilities and experience. Chen Yong, chairman and founder of Lianhua Shengshi Communication Agency, is a domestic marketing expert and former deputy editor-in-chief of Sohu.com, and is known in the industry for his brand strategic planning, media relations consulting, government relations consulting and other fields. Mr. Wang Peng, President of Gaozhi Future Brand Development Research Institute and Chairman of Gaozhi Consulting, pioneered the methodology of "Five-dimensional Model of Brand Strategy", and has profound experience and many successful cases in the fields of overall, systematic and landing of brand strategy. He Tianyi, founder and general manager of Yuewei E-commerce, is an early marketing expert focusing on e-commerce operation services in China, and he put forward the 5M (Marketing, Merchandise, Management, Mobile, CRM) theory of brand e-commerce operation, leading the marketing vane of the e-commerce industry, and providing full-link digital integrated marketing services such as e-commerce operation, digital marketing, and traffic creation for hundreds of Chinese and foreign enterprises.

"Enterprises cooperate with 'Brand Dream Factory' to obtain a closed loop of brand marketing from brand strategy overall planning to explosive matrix building, communication promotion, sales conversion, investment and financing financial communication, and even listed capital market services." The advantages of integrated services for brand enterprises 'worry-free, labor-saving, and money-saving' are the original intentions of those of us who have focused on brand services for decades. Wang Peng said.

When talking about the current business progress of "Brand Dream Factory", He Tianyi said that a number of companies have signed up for the service of "Brand Dream Factory", especially cutting-edge brands in the field of fast-moving consumer goods and new domestic goods, and the demand for institutions with one-stop brand service capabilities such as "Brand Dream Factory" and really helping enterprise growth is very strong. "Brand Dream Factory" will strive to build its own integrated service capabilities, continuously iteratively upgrade, and become a booster engine for corporate performance growth.