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Beauty | toward common prosperity Protecting ecology and promoting rural revitalization is both "rich pockets" and "rich heads"

author:Nine factions view the world
Beauty | toward common prosperity Protecting ecology and promoting rural revitalization is both "rich pockets" and "rich heads"

From October 16th to 17th, the 6th Anren Forum was held in Anren Ancient Town, Dayi County, Chengdu. With the theme of "Rural Revitalization under the New Development Pattern", the forum invited big coffee from all walks of life to talk about "Rural Revitalization". The conference set up a sub-forum on rural revitalization of central enterprises and a sub-forum on "Rural Revitalization and Better Life", and the third "Small Town Aesthetic Model" released a series of activities to once again depict the beauty of the integration of "three lives" in China's rural towns.

Relying on the main venue of Anren's offline line, combined with online content such as live interviews and media interaction, the forum invited leaders of various ministries and commissions, authoritative experts and scholars in the academic industry, heads of more than 30 central enterprises and relevant leaders in charge of rural revitalization work, as well as practical representatives in the fields of rural construction, health care, cultural tourism, and smart technology, to share and exchange views and jointly explore the road to sustainable rural revitalization.

Beauty | toward common prosperity Protecting ecology and promoting rural revitalization is both "rich pockets" and "rich heads"

As an important part of the series of activities released by the third "Small Town Aesthetic Model", the "Beauty, Towards Common Prosperity" Internet live interview focused on the process of rural construction in China in the new era with four groups of guest dialogues, in order to discover the aesthetics of life, production and ecological aesthetics in different dimensions such as ecology, community, culture, art and industry.

Beauty | toward common prosperity Protecting ecology and promoting rural revitalization is both "rich pockets" and "rich heads"

On October 17, in the third group of live Internet interviews, three guests, cultural scholars, CCTV's "Hundred Forums" speaker Wei Xin, secretary of the party committee of Lujiang Town, jiang Xiaoli, representative of Lujiang Town, first secretary of Nanling New Village, Xiaoguan Town, Gongyi City, Henan Province, and Feng Tao, second-level researcher of the Henan Provincial Party Committee, launched an in-depth dialogue around the theme of "Rural Revitalization Here", and golden sentences frequently appeared, causing widespread concern.

Ecological migration relocation Coal hill mine becomes gold mountain silver mountain

Jiang Xiaoli, secretary of the party committee of Lujiang Town and representative of Lingjiang Town, introduced that in 2090, Jiang Jiang Town and Xieyuan Town were well-known coal towns in Chengdu and an important coal supply base in Chengdu, and the ecology was destroyed, and although the local residents had stable economic income, they lacked a sense of happiness.

With the adjustment of relevant national policies, The town of Lujiang has strengthened ecological protection, shut down small coal kilns, unified planning and implementation of ecological migration and relocation of the whole town, and unified arrangements for the relocation of people living in the mountains all year round to the town of Changzhen, and has formed a brand-new town covering an area of 140,000 square meters. Jiang Xiaoli introduced that at present, the living standards of the town of Lujiang are at a high level in the county, and after several years of hard work, the coal township has achieved a real butterfly change, and completed the transformation process of "mining areas into scenic spots and resources into assets".

The relocation of ecological migrants has improved the environment of The town, relying on the green water and green mountains of the town, the town has proposed "citizens going to the countryside and uniting the countryside", and the people's surplus assets will be concentrated to build a homestay cluster industry. In 2018, the town of Jingjiang transformed the environment of all the neighborhoods in the district, attracting many tourists to come to the holiday to experience rural tourism. The local homestay has expanded from 15 in 2019 to more than 110 today, with a comprehensive local tourism income of about 200 million and more than 600,000 tourists. Relying on ecological beauty to achieve rural revitalization, the "three industries" driven by tourism account for 60% of the town's income. Jiang Xiaoli pointed out that the application of the "five activations" in The town of Hujiang has allowed the villagers to enrich their pockets and eat tourist meals at their doorstep.

Resource activation, through industrial optimization planning, the integration of homestay industry resources for unified industrialization development.

Scene activation, through the excavation of local culture, it is laid out into different consumption scenarios to create a unique IP.

Industrial revitalization, through the sharing of the sojourn industry, to achieve citizens to go to the countryside, share vacation.

Institutional revitalization, through the "state-owned platform company + management committee + town and village collective organization + township tourism cooperative", co-construction, co-creation, to promote the development of the entire industrial cluster.

Interest revitalization, first, through the township and village collective economic organizations and rural tourism cooperatives generated interests, let the people participate in dividends; second, use the benefits generated by collective companies to feed back the countryside and improve infrastructure.

Jiang Xiaoli believes that the transformation of ecological values and the formation of panoramic consumption are also a new path for the integration and development of rural revitalization and rural media integration, but in the end, the value generated by townships and towns should be used to give back to the hard-working local people.

The "Five Activations" allow villagers to eat a tourist meal at their doorstep

Compared with The Town of Lingjiang, the environment and conditions of Nanling New Village, which have an average altitude of more than 800 meters and a distance of 10 kilometers from the township, were even worse. Feng Tao, the first secretary of Nanling New Village, Xiaoguan Town, Gongyi City, Henan Province, and a second-level researcher of the Compilation Office of the Henan Provincial Party Committee, introduced that nanling new village was the earliest inconvenient transportation, inconvenient transportation of materials, low per capita income, and there was no happiness in life. In 2015, the Office of the Institutional Establishment Committee of the Henan Provincial Party Committee, as a designated assistance unit, sent the first secretary to Nanling New Village to carry out construction assistance and targeted poverty alleviation. "If you want to be rich, first build a road", Nanling New Village spent several years to build nearly 40 kilometers of village group roads, facilitating the traffic up and down the mountain, and also opening up a channel for tourism development.

Feng Tao said that the tourism feature of Nanling New Village is that all scenic spots are free to the public, and the smooth flow of roads attracts residents of surrounding cities to visit here on holidays. Up to now, Nanling New Village has operated more than 20 farms, and the local indigenous people have also embarked on the road to prosperity through tourism.

Tourism development is both "rich pockets" and "rich heads"

Both The town of Lingjiang and Nanling New Village have brought real benefits to the villagers through eco-tourism development. Not only that, Feng Tao also pointed out that through the precise help in recent years, the villagers of Nanling New Village, in addition to the change in income, the most important thing is to open their horizons and have made great breakthroughs in thinking. Through the renovation of houses and the construction of beautiful villages, more and more young people who go out to work choose to return to their hometowns to start a business, and through the Internet and other media, the new scenery and new culture of Nanling New Village are disseminated, and tourism development makes villagers rich not only "pockets", but also "heads".

Jiang Xiaoli also said frankly that nowadays, The town of Lujiang not only realizes the return of talents to their hometowns, but also accepts more foreign highly educated talents to participate in rural construction. In Jiang Xiaoli's eyes, the beauty of nature, ecology and culture have jointly created the external aesthetics of The Town, and the spiritual beauty of the Xieyuan people and the People of The River river building their hometown and accepting guests from all over the world is the inner and unique charm of the town.

Beauty is in the town, beauty is in the countryside, beauty comes from a stone, a tree, a forest, a mountain in the field, beauty comes from nature, from culture, but the most fundamental thing comes from people. Feng Tao sighed that it is precisely the people who have the responsibility and the thinking to use their own life experience, thoughts, and resources to give gifts to the countryside, and everyone can build together to truly make the town "beautiful".

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【Source: Anren OCT】

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