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In 2020, there will be 460 million users of online literature in China, and there are 12,200 existing reading-related enterprises in China

author:CBN

Recently, the opening ceremony of the Fifth China "Internet Literature" Conference opened in Beijing. At the opening ceremony, Zhang Yijun, vice chairman of the China Audiovisual and Digital Publishing Association, released the "2020 China Internet Literature Development Report". According to statistics, in 2020, the scale of China's online literature market reached 24.98 billion yuan, the scale of online literature users reached 460 million, and the average daily active users were about 7.5775 million. In 2020, a total of 29.059 million online literary works were created, and the total number of online literary authors exceeded 21.3 million.

Online literature is a literary work, a literary text and a network artwork containing a part of the literary component that is expressed by means such as hypertext connection and multimedia interpretation by means of the Internet as a display platform and communication medium. Online literature has changed the way people read and has gradually become the main force in the development of the Chinese cultural market.

Enterprise investigation data shows that there are 12,200 "reading" related enterprises in China. In 2019, China added 2316 new ones, an increase of 34.57% year-on-year. In 2020, there were 2996 new reading enterprises in China, an increase of 29.36% year-on-year, which is the largest number of new reading enterprises in the past decade. In the first nine months of 2021, China added 1308 new ones, an increase of 21.79% year-on-year. From the perspective of regional distribution, Shandong has 1415 reading-related enterprises, ranking first. Jilin and Jiangsu have 1405 reading-related enterprises and 1048 respectively, ranking in the top three.

There are 12,200 reading-related enterprises in China

In 2020, there will be 460 million users of online literature in China, and there are 12,200 existing reading-related enterprises in China

Enterprise investigation data shows that there are 12,200 reading-related enterprises in China. In 2019, There were 2316 new reading related enterprises in China, an increase of 34.57% year-on-year. In 2020, there were 2996 new reading-related enterprises in China, an increase of 29.36% year-on-year, which is the largest number of new reading enterprises in the past decade. In the past ten years, the number of registrations of reading-related enterprises in China has increased year by year.

In the first nine months of 2021, 1308 new reading-related enterprises were added in China

In 2020, there will be 460 million users of online literature in China, and there are 12,200 existing reading-related enterprises in China

Enterprise investigation data show that in the first nine months of 2021, 1308 new reading-related enterprises were added in China, an increase of 21.79% year-on-year. In August this year, There were 322 new reading-related enterprises in China, an increase of 153.54% year-on-year. In recent September, 259 new reading-related enterprises were added, an increase of 89.05% year-on-year.

Read the regional distribution of related enterprises: Shandong is the most, followed by Jilin and Jiangsu

In 2020, there will be 460 million users of online literature in China, and there are 12,200 existing reading-related enterprises in China

Enterprise investigation data shows that from the perspective of regional distribution, Shandong has 1415 reading-related enterprises, ranking first. Jilin and Jiangsu have 1405 reading-related enterprises and 1048 respectively, ranking in the top three. After that, it was Zhejiang Province, Guangdong Province, Hebei Province, etc.

Read the distribution of related enterprise cities: Changchun is the most, followed by Shenzhen and Xi'an

In 2020, there will be 460 million users of online literature in China, and there are 12,200 existing reading-related enterprises in China

According to the data of enterprise investigation, from the perspective of urban distribution, Changchun City ranks first in the list, with 1209 reading-related enterprises, which is much higher than other cities. Shenzhen and Xi'an have 581 and 436 reading-related enterprises respectively, ranking in the top three. After that, jinan, Ningbo, Wenzhou and other cities.