Since the beginning of this year, the District Bureau of Culture, Sports and Tourism has closely focused on building a "1+3+3" industrial system to promote the high-quality development of the urban cultural and tourism industry in the region. From January to June, the region received a total of 10.48 million tourists, achieved a comprehensive tourism income of 12.9 billion yuan, and the overall cultural and tourism economy of the whole region exceeded the pre-epidemic level and returned to the trend of rapid growth.
Xu Bo, director of the District Bureau of Culture, Sports and Tourism, said that as one of the three characteristic industries in Jinjiang District, urban cultural tourism is an important part of the construction of the "1+3+3" industrial system. At the 14th Plenary Session of the Seventh Session of the District Committee, it was further proposed to focus on urban business district tourism, urban cultural tourism, urban leisure tourism, and urban pastoral tourism, create application scenarios such as intelligent scenic spot intelligent guidance system, AI tour guide, vr tourism experience, etc., and develop urban cultural tourism industry in a chain chain.
"It also points the way for our next work." Xu Bo said that in the next step, the District Bureau of Culture, Sports and Tourism will focus on shaping the image of Tianfu's cultural charm window, accelerate the construction of cultural landmarks and creative blocks, vigorously promote the in-depth integration and development of culture, tourism, commerce and cities, activate cultural tourism resources, make good use of business and commercial carriers, let "punch carders" become "consumers", "passenger flow" become "consumption power", accelerate the realization of cultural prosperity, economic prosperity, and urban prosperity; around the Jinxiu Greenway urban cultural tourism power axis, with "new technology + new scenes + new IP" as the traction, Actively cultivate new consumption formats such as the first store economy, greenway economy, night economy, outdoor economy, etc., innovate and create new consumption scenarios such as night tour to Jinjiang, love line, fashion tide play, etc., and promote the high-quality development of urban cultural and tourism industry; around the "Ten Major Projects of Happy and Beautiful Life", actively promote the intelligentization of services and diversification of supply, vigorously introduce inclusive cultural activities and high-end literary and artistic products, build a new public cultural service system that is demand-oriented and dynamically adjusted, and empower the quality of the city with culture to greatly improve the comfort of Jinjiang. Happiness and reputation.