The Swedish female singer suddenly "changed her face" and claimed to regret the endorsement, and Huawei responded: The contract between the two sides was terminated on schedule

Source: Global Times

[Zhao Fengying, special correspondent of the Global Times in France] In order to criticize China, so stop endorsing Huawei mobile phones? Swedish pop singer Sarah Larson's use of politics to kidnap commercial endorsements and gain eyeballs is a big surprise. In response, Huawei has responded that the contract between the two sides is terminated on schedule.

According to Agence France-Presse reported on the 4th, Larson said in an interview with Swedish TELEVISION Four (TV4) on the same day that she had stopped endorsing the mobile phone products of Chinese technology company Huawei a few months ago. She announced on the show: "Looking back now, it wasn't the smartest deal I've ever made in my career, both professionally and personally. Not only that, Larson also commented "condescendingly" that the termination of the contract with Huawei was also because "China is not a good country, I want to stand up and speak up on Xinjiang, TikTok or Hong Kong, but at that time I felt that I would be in a 'dilemma', because if I commented on these issues, it would remind me of the endorsement contract with Huawei." Larson also said in an interview that he wanted to donate the honorarium he earned on the endorsement contract to charity.

In response to Larson's high-profile announcement to terminate the endorsement, Huawei's Swedish branch immediately issued a statement in response. Huawei said Larson's endorsement contract had a time limit and was terminated last year, "We thank Sarah for her energy, values and motivation to follow her own path." ”

According to the report, Larson's attitude is completely different from when she accepted Huawei endorsements last year. Last April, Larson accepted a contract from Huawei, when Larson praised Huawei. In an interview with Swedish magazine Resume last year, she said: "I love the idea of Huawei's marketing campaign and the message they convey: be brave and challenge. This idea fits perfectly with my philosophy: you should have the courage to be yourself, the courage to express yourself, and the courage to stick to your ideas. In response to some of the controversies huawei has suffered in Western countries before, Larson also said: "I don't know this very well, I only focus on mobile phones." Huawei is a private Chinese company that can make good mobile phones, and I don't want to comment on anything else because it has nothing to do with me. ”

For Larson's statement, many netizens said that they "don't understand", and some people asked "how does Larson consider human rights and money relations when signing contracts and collecting remuneration?" Others have questioned whether she is using some countries' boycotts of Huawei to hype herself and earn support. There are also fans who accuse Larsson of being inconsistent in his words and deeds, and the change in attitude is like "wall grass".

Agence France-Presse mentioned that after Larson accepted Huawei's endorsement, she was criticized by public opinion. Many people have groundlessly accused her of speaking for the "interests of the Chinese Communist Party." Until recently, politicians blamed Larson. On the 3rd local time, Swedish conservative politician Matilda Ekbrad wrote an article in the Swedish "Express" claiming that Huawei is "spying" for China, and Larson is "doing things for China".

According to Agence France-Presse, Larson is one of Sweden's most well-known female singers. In 2008, at the age of 10, Larson won the second season of the Swedish Talent Show and made a successful debut. In 2016, she also sang the theme song of the European Championship in France.