A while ago we said that La Liga football giants Barca and Thom Browne's association, in fact, in recent years, there has also been a trend in football that clubs have signed clothing sponsorships with more and more fashion brands and fashion brands, which is no longer limited to traditional men's wear brands.
On another level, working with football clubs is also a way for these trendy brands to use football as a way to seek new circles.
In addition to Barcelona and Thom Browne, there are Arsenal and 424.
▲ Arsenal F.C. x 424
That's right, arsenal in the Premier League, that street brand 424.
The 424 with the "armband" denim jacket has been on fire for a while around 16 years, and there is little news of it.
It wasn't until 2019 that 424 suddenly announced that Arsenal had reached a partnership to become a clothing sponsor for this Premier League club, which was really surprising, one was a traditional Super League team, the other was a fanatical street lifestyle brand.
And this also means that contemporary street brands have officially entered the field of professional sports.
In fact, it was the arsenal player who made the partnership and our protagonist today, Héctor Bellerín.
▲ Hector Bellerin
Héctor Bellerín's deep friendship with Guillermo Andrade, the founder of 424, is the common value foundation of this "cross-border" collaboration.
In fact, 424, a fanatical street brand, has always had a lot of linkage with football elements, which is one of its focus on the aspects of street life.
Héctor Bellerín is not just an "ordinary player", he is also the creative director of Arsenal's series with 424, and the first black formal suit released by him was his hand.
Frankly speaking, as a street brand, when it comes to formal wear craftsmanship, 424 is obviously not too superb.
But its combination of modern silhouettes in classic British cuts also gives this set of black and white suits enough to look at, and with a narrow "Slim Jim" tie, it restores the retro Teddy Boy style features and also fits arsenal' status symbol of a historic British football club.
In addition to personally facilitating Arsenal's collaboration with 424.
Speaking of Héctor Bellerín's connection with fashion, YeZi's personal memory is that he also "cameoed" as a model on the menswear runway of the LV Spring/Summer 2020 collection.
A pink suit is extremely shocking, like his own quiet but tense personality.
Also playing in the Premier League, his personal image is also closely linked to fashion, so Héctor Bellerín will inevitably be compared with his predecessor David Beckham.
Who is the most fashionable football player?
Since Beckham has been famous for a long time, more people will lean on him without thinking about it, but it is certain that Héctor Bellerín will definitely know how to design clothes better than Bay sister-in-law.
The most fashionable soccer star in active duty?
As a Spaniard who grew up watching Barcelona, Héctor Bellerín did not make it to La Liga.
Fortunately, the Premier League scouts found him.
Playing in the Premier League not only put Héctor Bellerín's football career on the right track, but his life experience in East London also forged his own fashion aesthetic, more access to avant-garde youth fashion and more refined traditional menswear than in conservative Spain.
This is also confirmed by his distinctive British aesthetic style in the series that dominates Arsenal's collaboration with 424.
Héctor Bellerín's sensitivity to clothing is due to the experience of life as a child, because the family is a tailor, in his own words, "from childhood not to play football, or to play next to the sewing machine".
Therefore, Héctor Bellerín has a more essential understanding of fashion and style.
In addition to the Arsenal x 424, Héctor Bellerín has also launched collaborative collections with numerous brands, and he has also led the design ideas.
Héctor Bellerín is adept at drawing inspiration from the natural environment, and without exception they usually have a very simple and rustic look, emphasizing wearing comfort and full texture.
This style and design concept may also be related to his own values.
Not only football, but also many athletes, once they have accumulated wealth, they will soon have the company of fragrant cars, which is rare in Héctor Bellerín, "a self-disciplined environmental fashionist" is used to describe him very aptly, like to pursue longer and more simple things.
Compared with Beckham's exquisite gentlemanly style, Héctor Bellerín's style aesthetic has more diversity to show, and he likes to buy second-hand antique pieces, and he can often see the upper body "Archive fashion".
Of course, Héctor Bellerín's fashion style has also changed greatly.
In the early days, Héctor Bellerín actually had some street hits, conspicuous colors, silhouette jackets, loose sports suits, etc., which did not look much different from ordinary street players.
This PVC trench coat stacked suit has attracted a lot of criticism for Héctor Bellerín, and with Prada's fisherman's hat and slender sunglasses, it looks very messy and cumbersome, and there is not enough complete visual language.
As you can see, the early Héctor Bellerín style is more exaggerated and bold, and even has a little anti-fashion flavor.
However, during this period, he also had a very out-of-the-loop shape, which is the following set.
Christopher Shannon trench coat is lined with Zimmermann silk pajamas, although the overall structure is relatively simple, but the combination of pajamas and trench coats is very mixed and matched, and gucci's mule shoes on the foot have a very lazy style feature.
As Héctor Bellerín's aesthetic taste matured, he also presented an increasingly simple stylistic appearance.
Frankly speaking, compared with the heavy street style in the early stage, the simple and neat style will be more suitable for him, highlighting his robust but not tall figure, looking more decent.
Especially when wearing classic formal clothes, the texture and taste of mature men are also quite sufficient.
Although Héctor Bellerín is not an elegant gentleman known for his suits like David Beckham, he wears a suit with a very good taste, a nose and deep cheekbones, coupled with a mostly retro style of wearing suits, so that Héctor Bellerín will have a more "gangster" sense of vision when he wears a suit.
Well, that's the Héctor Bellerín we introduced in this issue.
It is true that many people will vote for the more handsome little beetle compared to David Beckham, but this does not prevent us from appreciating the personal characteristics of Héctor Bellerín, who is only 26 years old now, and believes that in the next step, whether in the field of football in essence, as well as in the field of fashion, there is still considerable room for improvement.