On the evening of July 17, "Lakeside 717 · The ceremony of "Colorful Ye Life" and the transformation and upgrading of Hubin Commercial Street was held in Binhu District, Wuxi City. Wuxi's first "national brand" commercial street - Hubin Commercial Street, after a year and a half of upgrading and transformation, made a wonderful appearance with a new look, injecting new vitality into the "Lakeside Night Tour Consumption Season".
In the evening, Zhou Changqing, vice mayor of Wuxi Municipal Government, Chen Xilun, member of the CPPCC Municipal Committee, Ma Liang, secretary of the Binhu District PARTY Committee, Li Yaping, deputy secretary general of the binhu district government, Sun Haidong, district governor of Binhu District Government, Lu Huiling, executive deputy director of the Propaganda Department of the Municipal Party Committee and director of the Municipal Press and Publication Bureau (Copyright Bureau), Wang Xing, director of the Municipal Bureau of Commerce, and Liu Lie, deputy director of the Municipal Bureau of Culture and Tourism, jointly launched the opening of the street.
According to reports, Binhu 717 · Colorful Ye life depicts the "night economy" of cultural and commercial tourism on the lake in the form of colorful activities. During the event, Sunac Cultural Tourism City, Nianhua Bay, Xi'nan Mansion, Canal Bund, Wuxi Film Capital, Wuxi Zoo and other sub-venues held a variety of wonderful activities. Among them, the Sunac Cultural Tourism City branch venue simultaneously launched the "Sunac 5:30" night tour product, held the "Night Night Night Ahu's Colorful Night" set off a wave of enthusiasm for the whole city to find a fox; "Taihu Lake Dragon Shadow" real-life live-action sound and light show new upgrade debut; launched late-night food, shopping tide play market, enjoy interactive performances and other content; Nianhuawan branch venue, synchronously held the Starlight Splash Festival, full of science and technology, full of childlike heart; synchronously held the Flower Market, the breeze is bright, full of literature and art; The Xi'nan Mansion branch venue simultaneously held the "Gongguan Night Market Fun" Activities, using the market to define Wuxi's cultural traditions and trends intertwined with the fantasy night market, to create an urban cultural tourism consumption festival, urban culture IN to remember the gathering, feel the continuous qualitative change of the boom.
In addition to the sub-venues, the main venue of the Hubin Commercial Street activities are more colorful, "Binhu Ye has a good sound" electronic theme party, street dance performances, MC, DJ rap performances, band classic broadcasts, etc., showing youthful vitality; "Binhu Ye Garden Club" cosplay tour, by 30 Generation Z Coser parade, punch card "Oh Xining" landmark, synchronous COS net red Lake Ye house signing meeting, with you happy to swim in the two-dimensional world; "Binhu Ye has a good city" creative market, With the handicraft original literary and art market as the main display, the fusion of music performances, fascinating; Binhu Ye Qingdao Beer Festival, including the Winter Olympics theme night, ice and snow electronic music theme night, the forest is everywhere; Binhu Ye board uplink, 10 figure skateboarders knot Binhu Ye figure skateboard Show, exquisite and breathtaking; Chaobin Lake Ye Factory, set up a creative interactive T-shaped installation, the content of the Binhu Dream Space Marquee Wall, Binhu Calendar Punch Card Wall, Mood Blind Box Interactive Area, leaving you with the most beautiful Binhu memory.
This year, Binhu District held a series of activities of "Binhu 717 • Colorful Ye Life" and the transformation and upgrading of Hubin Commercial Street, creating a cultural and commercial tourism complex with Lakeside characteristics, a first-class cultural and leisure block, a Wuxi Cultural Tourism Consumption Demonstration Zone + Youth Fashion Creative Experience Zone, fully expanding the new space for YE consumption, creating a new brand of Binhu 717, and fully promoting the construction of the high-quality and beautiful Lake Bay Area of Binhu to a new level.
With a total length of 1.38 kilometers and a commercial area of nearly 200,000 square meters, 242 merchants have officially signed contracts after renovation and upgrading, and citizens can enjoy eating, drinking, playing, having fun, traveling, shopping and entertainment, bringing a more convenient and efficient consumer experience to the neighborhood. For more than 10 years, it has always been a business card of Wuxi's food and leisure culture and night economy, and was awarded the Chinese characteristic commercial street in 2011, and it is also the first "national brand" commercial street in Wuxi.
Hubin Commercial Street follows the all-round "three modernizations" (greening, beautification, lighting), and at the same time, from the air to the underground, from the external building repair to the internal oil pollution pipeline treatment, all-round "rebirth". In terms of hardware facilities, street greenery and flower boxes are laid, and the pavement is paved with granite and colored adhesive stone to add to the beauty of the road. The street lights on both sides of the road have all become smart street lights, which have both parking guidance and intelligent monitoring. At the same time, the ground parking problem that the public is most concerned about, this time is also as the focus of transformation, ground parking re-planning, the addition of science and technology park plots, complex B area basement two centralized parking areas, parking spaces increased by 330, the future will greatly alleviate the road parking pressure.
In addition, in order to enhance the overall appearance of the block, the commercial street has upgraded the shop plaques, unified planning, unified production, and unified effect. Considering the particularity of the store format operation, on the basis of a unified style, the merchant "private customization" not only improves the appearance of the city, but also visually orderly. At present, 90% of the store signs have been updated, and the remaining parts are being continuously optimized. In the neighborhood, interactive leisure venues such as neon landscape, Jiangnan Water Street, and Music Square have been added, aiming to create a new Internet celebrity punch point and "city living room" in Wuxi. (China Daily Jiangsu Reporter Station)
Source: China Daily