Text | The west wind blows
Edit | The west wind blows
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The happy life of "hairy children", starting from a bowl of good food, with the improvement of people's living standards, pets have changed from the role of "caretaker" in the past to the existence of family members, the love of the shovel officials for the "master" is not only reflected in the daily companionship and care, but also reflected in the attention to the health of the pet diet, and among them, the high-end pet food market has quietly risen, becoming the first choice for more and more pet owners
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On the dazzling pet food shelves, BlueBuffalo from North America has quickly won the favor of Chinese consumers with its brand concept of "love like family, food like family" and the ultimate pursuit of product quality, from ingredients to formula, from production to quality inspection, every step of Lanzhi reflects the commitment to the healthy growth of pets, and also sets a new benchmark for the high-end pet food market
Different from the concept of traditional pet food, Lanzhi pays more attention to providing accurate nutrition solutions for pets, taking the TrueSolutions functional food series as an example, it is like a pet nutritionist, tailored for different health problems of cats, tailor-made exclusive recipes
Some cats are born with delicate stomach, prone to soft stool, vomiting and other problems, in response to this situation, Lan Zhi launched a digestive care formula product, this product is specially added with natural prebiotic fiber and multivitamins, which can effectively maintain the cat's intestinal health, promote digestion and absorption, and more intimately, in order to take care of the cat's picky taste buds, Lan Zhi also specially selected fresh and delicious boneless chicken as the first ingredient, even if it is the "king of picky eaters among cats" It is difficult to resist its delicious temptation
In addition to digestive care, the TrueSolutions functional food series also has launched corresponding formula products for common cat problems such as skin and hair care, weight control, and hairball control, each product has been scientifically proportioned, and strives to provide cats with the most accurate nutritional support, helping them stay away from "urban diseases" and grow up healthy and happy
In addition to paying attention to the health of cats, Lan Zhi also values their desire for natural wildness, after all, cats' ancestors were majestic predators! In order to meet the natural and nutritional needs of cats, Lanzhi has launched the WildSpirit Wild Elf series of cat food
This cat food is specially selected with high-quality boneless meat as the main ingredient, with a protein content of more than 38% and a fat content of more than 14.5%, which can fully meet the energy required for cats' growth and development and daily activities
The picture comes from the Internet
What's more worth mentioning is that WildSpirit series cat food also adds LSB antioxidant granules exclusively developed by Lanzhi, which contains 7 kinds of natural antioxidant ingredients and golden turmeric, which can effectively remove free radicals in the cat's body, enhance immunity, and delay aging
In order to meet the nutritional needs of the rapid growth and development of kittens, Lanzhi has specially developed the BabyBlue series of kitten food, which is specially added with DHA and ARA, which can effectively promote the brain and vision development of kittens, and lay a solid foundation for their future intelligence
The BabyBlue series of kitten food also adopts a grain-free formula, which is easier to be digested and absorbed by the delicate stomach of kittens, effectively preventing food allergies and gastrointestinal discomfort, from "birth to growth", BabyBlue series kitten food is like a gentle "cat mother", accompanying every step of the kitten's growth with nutrition and care
Lan Zhi knows that for the shovel officials, the safety of pet food is always the top priority, after all, this is directly related to the health and life of the "hairy children".
From the selection of raw materials to every aspect of production, Lanzhi is strictly controlled to ensure the safety and reliability of products, and its three series of products have passed the globally recognized SQF food quality system certification, reaching the international high-end quality control standards, which means that every bag of Lanzhi pet food has been inspected layer by layer, and the quality is trustworthy
Lan Zhi's intentions are not only reflected in the ultimate pursuit of product quality, but also in the practice of the brand concept of "love as family, food as family".
The picture comes from the Internet
This concept runs through every detail of Lanzhi's products, from the exclusive formula developed for cats of different ages and health conditions, to the selection of high-quality, easy-to-digest natural ingredients, to the strict production and quality inspection process, every aspect of Lanzhi embodies the commitment to the healthy growth of pets, and also deeply touches the hearts of countless excrement shovelers
Because of this, since entering the Chinese market, Lanzhi has quickly won the recognition and love of the majority of consumers, and on major e-commerce platforms, Lanzhi's sales have continued to rise, and the praise has been overwhelming, becoming a well-deserved new darling in the high-end pet food market
In the highly competitive pet food market, Lanzhi can stand out by virtue of its excellence in product quality, meticulous care for pet health, and firm practice of the brand concept of "love as family, food as family".
With the continuous expansion of China's pet market, as well as people's increasing attention to pet health and nutrition, the high-end pet food market will usher in a broader space for development, and Lanzhi, with its high-quality products, good reputation and popular brand concept, will continue to maintain a leading edge in the future market competition and become the preferred brand of more shovelers
We believe that in the near future, Lanzhi will bring more high-quality pet food to Chinese consumers, bring health and happiness to more "furry children", and let them thrive in a loving environment
Lanzhi also knows that in order to win the trust of more consumers, it is not enough to rely on high-quality products and services, but more importantly, it is necessary to actively participate in pet health education and public welfare, and work with the majority of excrement shovelers to jointly promote the healthy development of China's pet industry
The picture comes from the Internet
To this end, Lanzhi will actively carry out a series of public welfare activities in the future, such as cooperating with pet hospitals and pet shelters to provide free food and medical assistance for stray animals; Organize pet health knowledge lectures to popularize scientific pet raising knowledge to excrement shovelers; Sponsor pet public welfare competitions, call on more people to pay attention to and care for animals, etc
Lanzhi believes that only by integrating corporate social responsibility into the brand development strategy can we truly win the respect and trust of consumers and be invincible in the fierce market competition
In the future, Lanzhi will continue to uphold the brand concept of "love as family, food as family", continue to explore and innovate, and provide pets with better quality, healthier and more delicious food, so that they can grow up healthy and happy in a loving environment
The story of Lan Zhi continues, I believe that in the near future, Lan Zhi will bring us more surprises, let's wait and see!
Welcome to leave a message in the comment area, share the story between you and the "hairy child", as well as your experience and suggestions for Lanzhi products, let us work together to create a better tomorrow for the "hairy child"!
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