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10 billion, the office APP used by the post-90s generation has been listed

10 billion, the office APP used by the post-90s generation has been listed

Office software, and then "on the big score"

The office software used by the post-90s generation has been listed.

More than 10 years ago, CamScanner was launched, seizing the wave of online office and solving a lot of pain points of the post-90s generation that were difficult to scan and transmit. More than ten years later, INTSIG, the parent company behind CamScanner, successfully landed on the Science and Technology Innovation Board of the Shanghai Stock Exchange.

The road to listing was not all smooth sailing, and INTSIG has gone through many attempts and challenges. However, they always adhere to the core of user needs, constantly optimize products, and improve service quality. With the rise of online office, mobile office functions have become diversified, and INTSIG's products have solved the pain points of paper document digitization. Users no longer have to rush around for a scan, and can easily convert documents to digital with just a tap of the screen, which is undoubtedly a revolution in the digital office era.

Today, INTSIG's successful listing is not only a recognition of the company's technical strength, but also a strong impetus for the future development of the entire office software industry. In this digital era full of opportunities, we look forward to INTSIG continuing to lead the trend and bring more convenient and intelligent office experiences to users around the world."

Ring the bell to go public

The company behind the "CamScanner" and "CamCard" that everyone has to use is listed.

Today, INTSIG is on the market. In addition, INTSIG's products include CamCard, Qixinbao and other essential software for workers.

According to its official website, Shanghai INTSIG Information Technology Co., Ltd. (hereinafter referred to as "INTSIG") is an industry-leading artificial intelligence and big data technology company, based on its self-developed leading intelligent text recognition and business big data core technologies, providing digital and intelligent products and services for global C-end users and B-end customers in multiple industries.

The company's B-end services, namely intelligent text recognition services and commercial big data services, help customers effectively solve the business pain points of reducing costs and increasing efficiency, improving risk control, and efficient customer acquisition, and provide high technical added value. At present, it has achieved mature applications in nearly 30 industries such as banking, insurance, securities, funds, auto finance, supply chain finance, government affairs, manufacturing, logistics, real estate, and credit information.

According to the company's information, INTSIG has completed eight rounds of financing, of which Jingwei Venture Capital, Oriental Huifu, Jingdong Technology, and Fosun Chuangfu are the capital behind it.

Zhen Lixin, the founder of INTSIG, was born in Jingzhou in 1968 and completed his studies at the Institute of Automation, Chinese Academy of Sciences in 2000, specializing in pattern recognition and intelligent systems, and obtained a Ph.D. degree. His career path has been varied, including as an electrical engineer at Sinopec Corporation and as a faculty member at Dalian Maritime University and Tongji University.

In 2000, Zhenli joined Motorola as the head of the global laboratory, focusing on optical character recognition (OCR) technology. He successfully applied the technology to Motorola's popular "Ming" series of mobile phones, becoming the first scientist to integrate OCR, business card recognition, and handwriting recognition technologies into smartphones.

He led the Finger Writing program, which won the Wall Street Journal's "Best of Invention" award, the Chicago Sun's "Gold Medal for Invention," and he is the recipient of Motorola's "Gold Badge."

With the advent of the intelligent era, Zhenlixin had insight into business potential and decided to start a business. In 2006, he founded INTSIG's early form, INTSIG Co., Ltd., and gathered a group of technical elites to form the initial team. Six of INTSIG's seven core technicians were members of Motorola China Research Institute, which makes the company have a strong "Motorola" color.

He led the team to develop CamCard and CamScanner products, and through the development of deep learning technology based on edge computing, the recognition accuracy of handwritten text was significantly improved, so that CamScanner's handwriting character recognition rate reached 97%.

The success of Scanner is also inseparable from the process of the digital office era.

In the past few years, with the popularity of online office, the office functions of mobile phones have also begun to diversify. In the process of file transfer, the scanning of paper documents has become a pain point, and most of them will choose to go to the nearest copy scanning shop to scan and then transfer to the mobile phone when there is no scanning king, and the scanning king just solves this pain point.

"At that time, the photo function of the mobile phone on the market was not as clear as it is now, and there was no ability to recognize text and other functions, many times when you need to do some documents, you need to scan copies, and the photos are sent directly to the past without review, and if you don't have a photocopier and a scanner at home, you have to run a copy shop, and the utilization rate is too low if you buy one at home, and the APP that can basically meet the function at that time is only the scanning king." One user of Scanner recalls how he used Scanner.

In addition to seizing the dividends of the times and the pain points of demand, the success of Scanner King is also related to its technology and design - technically, it uses advanced optical character recognition technology, which can efficiently convert the text in the image into editable text, and introduces black technologies such as intelligent high-definition filters, which significantly improves the clarity and accuracy of scanning; In terms of user experience, the app interface is simple and intuitive, easy to use, and provides a variety of image optimization modes, allowing users to adjust image parameters according to their needs, and easily complete scanning and editing tasks.

In terms of functions, CamScanner is not only limited to scanning, but also integrates functions such as document sharing, cloud synchronization, wireless printing, and global fax to meet the diverse needs of users. It also supports text recognition in multiple languages, expanding the user base of the service. The growth of market demand has also provided impetus for the development of CamScanner, and with the rise of the demand for digital office and personal information management, the number of users of efficient tools has surged. In terms of marketing strategy, CamScanner's parent company has quickly won the recognition of the market through effective promotion and brand building. In terms of user reputation, CamScanner has been widely praised by users for its accuracy and convenience in processing files. In addition, CamScanner continues to iterate and upgrade its products, such as the launch of Smart HD Filter 2.0 to adapt to the changing market demand and technological progress, ensuring that CamScanner stands out in the highly competitive market.

Multiple attempts

According to public data, as of the end of 2022, CamScanner and CamCard have more than 800 million first-time downloads in the App Store and Google Play app markets, of which about 380 million new first-time downloads have been added in the reporting period.

The technologies involved in the APP mainly include intelligent text recognition and commercial big data technology. Since its establishment in 2006, INTSIG has taken text recognition and image processing as its core R&D direction, and its intelligent text recognition technology integrates AI technologies such as intelligent image processing, text recognition in complex scenes, and NLP, which can adapt to complex scenarios such as multiple languages, layouts, and styles, and can be applied to multiple commercial scenarios and form landing products or services, such as bill classification, structuring of licenses and bills, extraction of key contract information, intelligent review, etc. Commercial big data technology includes big data mining and knowledge graph technologies, and excavates the value behind business data through four levels of "data-information-knowledge-intelligence".

During this period, the parent company, INTSIG, has also sprinted for IPO many times.

According to the data, INTSIG's IPO application was accepted on September 27, 2021, and after three inquiries and two suspensions, this time it finally successfully entered the door of IPO.

As TOC's office software, the company's data security and privacy compliance have always been the focus of external attention.

In the prospectus, INTSIG also mentions the risks of data privacy and security.

It is pointed out that "based on artificial intelligence and big data technology, the company provides C-end products and B-end services for individual users and enterprise customers. In the course of business operation, the company obtains the relevant data of users according to business needs. For the acquired data, the company has established a series of data security internal control systems, using firewalls, data encryption, permission control, security audit and other technical methods to ensure the security and reliability of data resource storage and use. However, if it is affected by malware, computer viruses, hacker attacks; or the company's employees violate the company's internal rules and regulations; If the data partner or customer violates the agreement and causes improper disclosure or use of data due to other reasons, the information and data resources stored by the company may be leaked or suffered. The Company may also be complained about or punished by the competent authorities for the infringement of personal privacy, or disputes such as litigation or arbitration due to the infringement of personal privacy and rights related to personal information, which may adversely affect the Company's market reputation and operating results. ”

As with all companies that need to collect user information, user privacy is a key focus of the review. INTSIG has also been making reforms to protect data privacy, and has conducted self-inspections and upgrades on some versions of relevant APP products.

Office software "on Oita"

Driven by digital transformation and remote work trends, the TOC office software market is showing strong growth momentum.

Data shows that the scale of China's office software market will grow to 40.155 billion yuan in 2022, a year-on-year increase of 12.18%, which reflects the continuous rise in market demand for office software. Technological advancements, especially the development of artificial intelligence and cloud computing, are driving innovation in office software functions and user experience, and the application of AIGC technology has made digital content richer and more diverse, meeting the market demand for high-quality content.

The policy support for the office software industry is also quite clear, and the introduction of policies to encourage innovation has created a favorable environment for the development of the industry. The rise of remote work, especially during the pandemic, has further accelerated the adoption of online collaborative office software, which not only improves productivity, but also facilitates a shift in efficient collaboration, content management, and security control across organizations.

The market competition is mainly concentrated among some well-known brands, such as Microsoft's Teams, Google's Google Meet and Kingsoft Office, etc., which occupy a stable market share with their strong brand and technical advantages, and the recognition and demand for domestic office software continue to grow under the promotion of policies.

As enterprise software needs become increasingly diverse, software developers are faced with the challenge of providing more customized services. This trend requires developers to focus not only on the versatility of their products, but also on the ability to meet the specific business processes and management needs of the enterprise. In addition, intelligence has become an important direction in the development of office software, and the application of technologies such as machine learning and natural language processing makes office software provide more intelligent information exchange and collaboration experience.

The proliferation of mobile devices has also driven the optimization of the mobile experience of office software, and employees now expect to be able to access and use office software anytime, anywhere through mobile devices. This cross-platform convenience has become an integral part of modern office software.

In such an environment, domestic scanning software is ushering in unprecedented development opportunities, and the market has broad prospects.

Digital transformation has become key to business operations, and the growing demand for document management and digital transformation is driving the expansion of the scanning software market. Technological progress has provided strong support for domestic scanning software, including increasing scanning resolution, speeding up scanning, introducing intelligent functions and strengthening cloud service integration, making domestic scanning software more competitive in the market.

The "14th Five-Year Plan" clearly proposes to promote the development of the software and information technology service industry, and this policy orientation provides solid policy support and a clear development direction for the development of domestic scanning software. The steady growth of market demand is also an important driving force for the development of domestic scanning software.

The increasing concern of users about network security and privacy protection has also put forward new requirements for domestic scanning software. Domestic scanning software manufacturers may enhance the security features of their products to meet users' needs for privacy protection. In addition, digital scanners are widely used in the education and enterprise markets, providing a stable market foundation for domestic scanning software.

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