The cover of Wang Chuqin's magazine was revealed, wearing LV, which is no less expressive than a professional model, and he is a hot-blooded boy with orange hair
Orange flames jump in front of the camera, Wang Chuqin, the name no longer belongs only to the table tennis table, but also burns on the cover of fashion magazines. In the past, cross-border fashion of sports stars was regarded as "not doing business", but now, it has become a trend, a breakthrough, and a refraction of a cultural phenomenon.
Wang Chuqin's "breaking the circle" is not an exception. Olympic champion Sun Yingsha's magazine pre-sale broke the record of entertainment stars, and Gu Ailing became the darling of the fashion industry, all of which send a message: sports and fashion are no longer two parallel lines, but intertwined into a web that shows the spiritual outlook of contemporary young people.
What has contributed to this shift? On the one hand, there is the increasing interest in sports in society. Sports competition is no longer a simple win or loser, it carries the national honor, the spirit of hard work, but also the public's pursuit of "faster, higher, stronger". Sports stars, as the embodiment of this spirit, are naturally sought after.
On the other hand, it is the transformation of the sports star's own image. They are no longer the traditional image of taciturn "training machines", but a new generation with distinct personalities and independent thoughts. Confident, sunny and energetic, they do their best on the field and show their diverse selves off the field, and this positive image coincides with the expression of personality that the fashion industry is pursuing.
The deeper reason is the diversified development of society and culture. Once upon a time, we used to label people, athletes should focus on training, and fashion is the domain of celebrities. Nowadays, this stereotype is being broken, and we encourage everyone to be brave enough to pursue their dreams and show themselves, and the crossover of sports stars is the embodiment of this social progress.
Some people also questioned whether the crossover of sports stars would affect the state of competition? The answer is: don't worry. Reasonable crossover will not only not affect training, but can help athletes broaden their horizons, enhance their personal influence, and even feed back the development of sports.
In the case of Wang Chuqin, part of the income he earns from shooting magazines is used for personal development and part of it is used to support youth table tennis training. This virtuous circle is the meaning of the cross-border integration of sports and fashion.
This cross-border integration will be deepened, and sports stars will no longer be a single symbol, but individuals with multiple identities. They will use their influence to break down more barriers and create more possibilities, showing us a more diverse, inclusive and vibrant society.