In Silicon Valley in September, the smell of gunpowder is getting thicker. As an annual event in the technology industry, the approach of Apple's conference has undoubtedly aroused the infinite yearning and ardent expectation of global fruit fans. Apple, which has always adhered to the "8th day after Labor Day" release convention, seems to be silently transmitting a response to this wait.
For the iPhone 16, the speculation and discussion among fans can be described as surging. From the latest configuration to battery life, from the photo experience to the ecosystem, it covers almost every aspect of the new phone. In these discussions, it is not difficult to find that fruit fans are eye-catching to Apple's innovation and high expectations for flagship models.
"Tradition" and "innovation" may be the key words this time. From the introduction of the physical shutter button to the increase in the refresh rate of the screen, the iPhone 16 has made many fans excited about the possible innovation of many hardware highlights. For some conservative strategies, such as the standard version continues to use the 60Hz screen, it has also caused heated discussions and dissatisfaction.
This confrontation and contradiction between expectation and disappointment, fanaticism and rationality, reflects the true portrayal of Apple's current fan base: the persistence of the brand and tradition, but also the yearning for innovation and breakthroughs.
On the other hand, the price of a new iPhone has never been a hot topic. From the price of the "10,000 yuan" flagship machine that once shocked the industry, to the starting price of 7999 yuan, which may further rise this year, the rise in prices has undoubtedly increased the financial pressure on consumers. Oddly enough, this heaviness never really seemed to shake the loyalty of the enthusiasts.
"For the sake of the new iPhone, we will not hesitate to gnaw on the soil", "a life-and-death battle between fruit fans and wallets"...... In such remarks, we see the hardships of how to balance limited income and unlimited desires, but more importantly, the determination and following of the brand.
Behind this is the precipitation brought about by the ecosystem that the brand has been and is shaping. Even if the price is expensive, users who are familiar with and accustomed to its hardware design, operation logic, and application ecology will still choose to stick to the camp after weighing the pros and cons.
Competitors have never been absent either. On the way to seize the user market, domestic brands such as Huawei and Xiaomi are undoubtedly the main force that puts pressure on Apple. This year's Huawei Mate 70 series has remarkable features in terms of appearance and performance, which has allowed some users who were originally difficult to choose to have a new direction.
However, even in the face of strong competitors, Apple's position in the hearts of fans has not been greatly affected. For them, Apple has gone beyond a single product, and is more like a representative of life attitude and taste. This is the reason why die-hard fruit fans are so obsessed with the brand.
Now, there are only a few weeks left until the iPhone 16 release. Unlike previous years, we can keep abreast of the news from all sides on the Internet at any time. From the prediction of the pre-sale time to the speculation of the selling price, to the full exposure of the configuration specifications...... Discussions and attention like this have undoubtedly become the most intuitive warm-up before the press conference.
For Apple, it is through such warm-up and expectation that the brand continues to maintain its influence in the field of technology. Even if the new product is complacent and vague, it is still difficult to hide the crazy love of hardcore fruit fans.
Today, with the rapid development of science and technology, mobile phones are not only communication tools, but also carriers of popular culture and aesthetic taste. At the end of the day, technology has never been at odds with the pursuit of humanity. Whether it is the vision of innovation or the yearning for quality life, Apple has always played a role in driving it.
And by the time the press conference set sail, the long-awaited answer was about to be revealed. Let's wait and see what it will look like. After all, for fruit fans, looking forward to the arrival of the next "apple moment" with longing is the most desirable process.