Recently, Huawei Technologies Co., Ltd. claimed 600,000 yuan from the trademark infringer.
According to public information, the People's Court of Longhua District, Shenzhen, Guangdong Province announced the service of a copy of the complaint and a summons to Wang, involving the plaintiff Huawei Technologies Co., Ltd. and Wang, Shenzhen Xinouwei Technology Co., Ltd., and Zhejiang Tmall Network Co., Ltd. in a trademark infringement dispute.
The plaintiff, Huawei, requested that the defendant, Shenzhen Xinou Micro Technology Co., Ltd., be ordered to immediately stop infringing the plaintiff's exclusive right to use the trademark "Huawei" and delete all infringing links. ordered the defendant Xinouwei to immediately stop the unfair competition act that infringed on the plaintiff's legitimate rights and interests; The defendant Tmall was ordered to delete the sales link of the infringing product.
In addition, Huawei also requested that the defendant be ordered to compensate the plaintiff for economic losses and reasonable rights protection costs totaling 600,000 yuan, and that the defendant Wang be jointly and severally liable. The court is scheduled to hear the case on September 3.
It is not uncommon for well-known trademarks to be sidelined, and handling such lawsuits has become almost the norm for Huawei.
This is not the first time Huawei has sued others for trademark infringement in a short period of time.
On June 3, the Beijing Haidian District People's Court announced that it had served a copy of the complaint and a summons for the trial of the trademark infringement and unfair competition dispute between Huawei Technologies Co., Ltd. and its related trademark infringement and unfair competition disputes. According to the announcement, Huawei requested the court to order the three defendants to immediately stop the infringement of the exclusive right to use the plaintiff's trademarks No. 17886867A "Huawei" and No. 7892618 "Huawei", immediately stop the unfair competition acts that are likely to cause mistaken belief that the plaintiff's goods or have a specific connection with the plaintiff, and order Gao and Li to compensate the plaintiff for economic losses and reasonable rights protection costs totaling 750,000 yuan.
Earlier, on April 22, Huawei Technologies Co., Ltd., Suzhou Huawei Automobile Sales and Service Co., Ltd., and Kunshan Huawei Automobile Sales and Service Co., Ltd. added a new court announcement on trademark infringement and unfair competition disputes.
In today's business environment, a trademark is no longer just the logo of an enterprise, but also an important carrier of corporate image, reputation and value. The "Huawei" trademark is an intangible asset created by Huawei after years of operation and massive investment in publicity, which embodies Huawei's innovation achievements and market value.
Therefore, protecting trademark rights and interests, cracking down on trademark infringement, and defending brands have become one of the main lines of work of every business entity.
With the development of technology, legal issues related to the field of trademarks have come one after another, and the manifestations of infringement have gradually become diversified and complex. In particular, with the rapid development of e-commerce, due to the existence of a large number of merchants and a large number of goods on e-commerce platforms, it is inevitable that infringing goods and services will be mixed in.
In order to effectively prevent the occurrence of trademark infringement and better improve brand rights protection, enterprises should carry out comprehensive trademark protection and correct rights protection.
For example, it has chosen to implement registration protection for all types of commonly used trademarks, established a trademark database, set up a special brand maintenance department, and improved the legal protection system for contract protection and litigation protection.
Of course, with the rapid development of new technologies such as big data and artificial intelligence, as well as the improvement of the information management capabilities of Internet enterprises, the active review obligations of platforms should put forward higher requirements.
At the same time, it also reminds businesses to strictly abide by the Trademark Law and relevant laws and regulations in their daily operations, and avoid unauthorized use of others' registered trademarks, so as not to touch the legal red line.