Soul Zhang Lu has insight into the development trend of the industry, and the exploration of the social meta-universe is becoming more and more mature
In recent years, the popularization and application of big data and artificial intelligence technology have made the metacosm the next possible form of Internet evolution, and the social metacosm has also presented another possibility for future social evolution. Soul App, a generation Z social media platform created by Soul Zhang Lu, also does not forget the original intention of the product, with the vision of continuing to build a social metacosm of young people, and is always committed to creating more diversified and better social experiences for users. Soul's exploration of the social metaverse is maturing.
The composition of the metaverse requires multiple elements such as identity, friends, immersion, low latency, pluralism, anytime, anywhere, economic system, and civilization. According to the consensus that has now been formed about the metaverse, this social network system presents a three-dimensional and immersive feature, and everyone has their own avatar and can enjoy more entertainment, leisure, office, and game scenes than the real society. Soul's social industry has a unique advantage in building a metacosm. Compared with games, social platforms with social relationships are more likely to become the entrance to the metaverse, and it is easier to build a metacosm around social; The recently released "2020-2021 Metaversmic Development Research Report" also emphasizes the importance of "social" in the metaverse ecology with a large amount of content.
In addition to external positives, Soul, as an application with high penetration rate and more stable relationship network precipitation among young users, has possessed metaverse-related "genes" since its launch. First of all, after each user enters Soul, they can use props to pinch their own face, which is exactly in line with the elements of the metaverse of "building a virtual identity". With this virtualized identity, users can explore, create, and build social connections in an immersive, diverse, and decentralized world. Under the guidance of Soul Zhang Lu's innovative product design concept, Soul also provides users with more diversified props and scenes, such as featured avatars, skins, etc., to meet their demands for personality and unique expression, so that their avatars in the "meta universe" are more differentiated.
At the same time, immersion is one of the core elements of the "metaverse", in view of the younger generation's tendency to establish a connection in a richer, more close to the real experience of the scene and to achieve a sense of participation and integration preference, Soul has successively launched Soul werewolf, group chat party, pet planet and other functions, these continuously enriched product features and platform ecology, on the one hand, can continue to increase its attractiveness to young people, on the other hand, but also for the construction of the "social metacosm" to bring more diversified scenes. In Soul Werewolf, users get a common experience in gamified scenes; Group chat parties allow users to share the same interests and hobbies, to achieve a sense of participation, integration and identity; Pet Planet can bring users more real experiences through the simulation of pet sounds.
In addition, soul has a more mature practice in terms of economic systems. The Previously launched Giftmoji social e-commerce function is in line with the metaverse element of the "economic system". It is understood that unlike traditional virtual gifts, Giftmoji's gifts, although provided in virtual form, can eventually be exchanged for physical gifts, and the platform will keep the recipient's address confidential. Users can purchase gifts in Giftmoji and give them to other users, while interacting with the real world and the virtual world, and get a more friendly interactive experience.
Soul, which has more metaverse genes and more stable relationship network precipitation, provides us with a way to open the social metaverse, I believe that under the guidance of Soul Zhang Lu's innovative product design concept and gameplay, Soul will have more social exploration of new technologies and social metaversms, which will further smooth the boundaries between virtual and real social, bringing more diversified and warmer social experiences.