Since its inception, LVMH's premium skincare brand, fresh, has been exploring the power of natural botanicals, combining time-honored traditional skincare wisdom with cutting-edge craftsmanship in a spirit of continuous innovation, offering an endless stream of beauty products that are effective and enjoyable to use.
On the occasion of Qixi Festival, Fresh Fresh and Gong Jun, the brand's global spokesperson, present a joint limited gift box of Fresh x "Fox Demon Little Red Lady · Moon Red Chapter"1 Oriental Moon, "leaven" awakening honey. As the first live-action film and television work of the Chinese comic "Fox Demon Little Red Lady", "Fox Demon Little Red Lady· Moon Red Chapter" is jointly produced by iQiyi, China Literature Film and Television, and Stellar Gravity, and is broadcast exclusively on iQiyi. Since the launch of "Fox Demon Little Red Lady · Moon Red Chapter", it has achieved gratifying attention and discussion among netizens, and the data has repeatedly broken records, going all the way up, becoming the Top 1 of the major platform drama lists, dominating the screen strongly this summer, and becoming a hot drama. In the play, Dongfang Yue, played by Gong Jun, is a young man with a righteous heart, who firmly interprets the true meaning of protection and love with sincerity and enthusiasm. It coincides with the brand attitude of fresh Fresh adhering to its original intention, continuous excellence, and dedication to passing on love and masterpieces to the public. The strong alliance between Fresh Fules and the TV series "Fox Demon Little Red Lady · Moon Red Chapter" crosses boundaries and continues to write the most beautiful legend. Rejuvenate the "light" and run to the "Fu" love.
| fresh馥蕾诗红茶酵母酵萃精华250ml |
Fresh x "Fox Demon Little Red Lady · Moon Red Chapter" 1 Oriental Moon Month co-branded limited gift box carefully selected and beautifully presented, containing Fresh Fresh star product - Black Tea Essence Water2 The skin is subjected to constant stress every day, which will affect the normal operation of the skin's self-defense system. When the skin's self-defense system is weakened, external stressors can cause a variety of skin problems: dullness, unevenness, signs of aging (fine lines & pores) and dryness. Fresh Black Tea Essence Water 2 is the result of this, which condenses the antioxidant repair power of cells, "ferments" the skin to awaken the skin · the · radiance. Selected golden buds from the Himalayas3 are dual-fermented to condense strong antioxidant small molecules, which create a dual line of antioxidant defense4 for the skin, and delicately penetrate the skin 20 layers below the skin5. It also contains LVMH France patent 6 to repair inositol and promote the secretion of self-repair enzymes in the skin7. Artemisia annua flower extract 8 makes skin more even and brighter. Outer defense, internal protection, deep repair.
"Streamer" is colorful, limited to new outfits. This summer, fresh Fresh has teamed up with installation artist Juno Shen from New York to break the boundaries of light and renew the young 9 experience of fresh fresh with a unique neon light, launching three fresh fresh limited edition black tea essence waters1, · 10, orange 11 and pink 12, to draw the power of light, shine with the base color of young 9, and "leaven" to awaken the skin · and radiant.
| fresh馥蕾诗红茶酵母酵萃精华 (Neon Pink) Net contents: 250ml |
| fresh馥蕾诗红茶酵母酵萃精华 (Bright Orange) Net contents: 250ml |
| fresh馥蕾诗红茶酵母酵萃精华 (Streamer Purple) Net contents: 250ml |
A limited-time feast, "leaven" awakens the young9. Purple Light Bottle 10, Orange Light Bottle 11, and Pink Light Bottle 12 will be sold in the Fresh x "Fox Demon Little Red Lady· Moon Red Chapter" January co-branded limited gift box sold in the official flagship store of Fresh Fresh Tmall, JD.com's self-operated official flagship store, Douyin flagship store and offline stores nationwide. The pre-sale will start on July 15th, and if there is "light", there will be spirit, and if there is love, it will shine immediately!
If there is "light", it will be spiritual, and love will be "rich". Fresh x "Fox Demon Little Red Lady · Moon Red Chapter" 1 The Oriental Moon joint limited gift box is intimately guarded, "leaven" awakens the surprise, and there are also co-branded limited storage boxes and exclusive stills cards, waiting for the personal opening.
| Exclusive stills card |
| Co-branded limited wet compress pad box |
In the flow of light, love and ingenuity will always remain. This long summer, follow Gong Jun, the global brand spokesperson of Fresh Fresh to start a journey of loving skin care, and unlock the exclusive heart-warming experience of the Fresh x "Fox Demon Little Red Lady · Moon Red Chapter"1 Oriental Moon Month Co-branded Limited Gift Box, "Leaven" awakens the skin · is tender and · radiant. Dream back to the secret realm of Tu Mountain, fate is a fresh moment. Because of love, the most beautiful "Fu" appears.
【Brand Story】
As an innovative skincare brand, Fresh draws inspiration from nature around the world to awaken the senses and improve the skin, putting the senses at the heart of skincare to create products with exceptional skincare benefits and multi-sensory experiences. Founded in 1991 by two creative visionaries, Mr. Lev and Ms. Alina, with curiosity about the wisdom of ancient methods of beautifying and the excellence of skin experiences. Headquartered in New York since 2000, fresh has been part of LVMH since 2000 and offers facial skincare, lip care, body care and fragrance products in more than 25 countries and territories around the world. Fresh regards natural inspiration as a source of innovation, and is committed to protecting the biodiversity of the raw materials where they are produced, caring for the skin of the earth, and striving to bring lasting freshness to a prosperous and harmonious world!