Back in 2017, Jack Ma once made bold statements, claiming that he couldn't even use a telescope to see any competitors. At that time, Alibaba almost monopolized half of the domestic e-commerce market. But feng shui takes turns, and soon after the Internet rivers and lakes, new forces quietly rise, and the throne of the boss is in jeopardy. It all started with that sentence.
To tell this story, we have to start from 2017. At that time, Ma Yun could be said to be infinitely beautiful, and Alibaba's success in the field of e-commerce gave him enough confidence to speak ruthlessly, which was really a bit of "Lao Tzu is the best in the world". But do you know that there is no banquet in the world, and there are always new forces quietly breeding in the market.
Alibaba's solitary quest for defeat
In 2017, Alibaba's e-commerce transaction volume (GMV) accounted for half of the domestic market, with revenue reaching an eye-watering 160 billion yuan and net profit of 60 billion yuan. At this time, Ali is like the emperor of the e-commerce market, and other competitors, including the fierce JD.com, seem to be able to only look at it. What Jack Ma said at that time may have sounded really fine at the time.
The opposition between the two camps
In the midst of this stormy wave, China's Internet industry from 2017 to 2018 is simply a big drama. Just like the struggle for hegemony between the United States and the Soviet Union during the Cold War, China's Internet is also divided into two camps: the Tencent faction and the Alibaba faction. No, in the photo at the Internet conference, Ma Huateng sat in the middle, surrounded by Tencent bigwigs, and this picture became popular all over the Internet.
The rise of new forces
Just when everyone thought that the situation was settled, a new change quietly happened. Take Zhang Yiming's ByteDance as an example, although it was also classified as the Tencent Gang at the beginning, ByteDance did not take Tencent's money. On the contrary, in the next few years, as products like Douyin became bigger and bigger, they began to directly fight with Tencent in social networking and games, and friction continued.
Ali's Challenge and Fall
Alibaba, on the other hand, is even more bleak. I remember that Pinduoduo was just starting out at that time, and although it was developing rapidly, it was not yet famous. Who would have thought that just a few years later, Pinduoduo quickly cannibalized Alibaba's market share with its unique low-price model. Not only that, but Ma Yun's bank friends also began to frown because of Alibaba's financial activities, and now, there are more and more good shows.
Conflict and change
It wasn't until later that the landscape of the internet changed dramatically. Doesn't it say that money can make ghosts grind? But in this fast-changing Internet world, yesterday's hegemon may have to stand aside today. Ma Yun's rhetoric that "you can't see competitors with a telescope" now sounds not only a sarcasm, but also a warning: in the Internet rivers and lakes, no one wants to stand at the top forever.
The current situation can really be said to be a hundred schools of thought contending, and the drama of alternating between the old and the new is staged continuously. From Byte to Pinduoduo, and then to the rise of other emerging forces, this market has become more diverse and exciting. We, the spectators, may only be able to watch from the sidelines, sigh and sigh, and at the same time applaud these new generations.
Every time I think of Ma Yun's words, I can't help but sigh: No one can stop the tide of the times. It depends on who can seize the opportunity and bravely rush forward in this magnificent wave.