The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
Recently, the provincial-level rural revitalization search and publicity team of "Hubei Practice Youth Pioneer of Chinese-style Modernization" formed by teachers and students of Wuhan Institute of Design and Engineering came to Jiangxia District of Wuhan City to conduct field research and visit Pang Yuxuan, a young pioneer of rural revitalization
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
Pang Yuxuan, currently the general manager of Wuhan Xiaoyao Agricultural Science and Technology Development Co., Ltd., has won the honors of China Foundation for Poverty Alleviation, Rural Revitalization Leader, Hubei Rural Revitalization Youth Pioneer, etc., and has obtained 6 utility model patents
The story of his participation in rural revitalization~
Live broadcast to help farmers, open a "new window" of agriculture
As an emerging e-commerce model, live e-commerce has flourished in rural China in recent years, injecting new vitality into the sales and brand promotion of agricultural products
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
It only took him a short year to go from a live broadcast novice who didn't know anything to a live broadcast expert who now talks eloquently, Pang Yuxuan said that this way of exploring live broadcast sales is not an overnight plan, track planning, creative planning, careful selection, and every link of learning must be done to the extreme, and he has extended his live broadcast experience from practice, "Helping farmers live broadcast can go to every vegetable garden and orchard like shopping to select products for everyone on the spot." ”
Trust consumption, create a "new reputation" in agriculture
From the start of the live broadcast in 2022 to the present, Pang Yuxuan's team has selected thousands of products such as Jiangxia Zilian, native eggs, kiwifruit, and Jinkou braised beef
From the production chain to the supply chain, fresh food to processed finished products
The best seller turned out to be the eggs
Pang Yuxuan believes that this is live e-commerce
The lowest level of logic: trust consumption
Pang Yuxuan said that at the beginning of selling eggs, because of the logistics packaging made a big difficulty, at the beginning of the ordinary shell to pack eggs, eggs after the packaging staggered, particularly fragile, and then thought of using pearl cotton to package, but it in a humid environment will make the eggs spoiled and smelly, and later learned that the cost of chaff packaging is high, but the effect is good, Pang Yuxuan resolutely chose to use chaff packaging
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
At the same time, considering the employment problem of the villagers, Pang Yuxuan invited the uncles and aunts in the village to make the packaging, which not only achieved the quality, but also solved the employment problem of the villagers, and finally achieved customer satisfaction
Work hard and keep the "nostalgia" field in your heart
Xiaoyao Agriculture is currently an ecological agricultural production demonstration and eco-tourism park that integrates production demonstration, popular science education, sightseeing, tourism, processing and circulation, and rural e-commerce incubation, and has incubated more than 10 enterprises and more than 30 entrepreneurial college students, why did they embark on the road of agriculture? Pang Yuxuan gave his answer sincerely and frankly, and also described his hope and vision for the future of the countryside
"I was born in a rural village, and the young people in the village also want to 'go out', but because of the country's emphasis on the 'three rural', let us see a new vision, I hope that through my actions, more rural people can live a good life, our rural industry can strive to retain more fresh blood, and let more people see the strong human touch and fireworks of the countryside."
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
An Jingshun, a member of the provincial rural revitalization search and publicity team, said: "Through face-to-face interviews and field research, I deeply felt Pang Yuxuan's love for agriculture and his sense of responsibility for the times of 'strong agriculture, beautiful countryside, and rich farmers'. ”
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
In the future, Pang Yuxuan will continue to focus on the countryside
Deeply cultivate the field of short videos and live broadcast of agricultural products
And actively excavate rural anchors
He firmly believes in the fertile soil of the countryside
There is a broader space for development
Let the old folks keep their nostalgia and get rich!
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
编 辑 | 陈 敏审 核 | 周婷婷值班编委 | 邢 鑫来 源 | 武汉设计工程学院团委
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
The "small screen" opens the "big market", and he walks out of a new path of rural revitalization
In an era of rapid technological development, fraud methods are constantly evolving. A new type of fraud called "screen sharing" has quietly emerged, posing a serious threat to people's property security. ...
Come on, the poor are unstoppable. It was a long evening, the weather was bad, it was raining, there was no running. There were very few leftovers from dinner, so I chose to buy a burger and a bottle of small when I went out before 11 o'clock in the evening.
